Understanding the Vulnerabilities of Corona Outbreak Impact of - - PowerPoint PPT Presentation
Understanding the Vulnerabilities of Corona Outbreak Impact of - - PowerPoint PPT Presentation
Understanding the Vulnerabilities of Corona Outbreak Impact of Covid Outbreak followed by Country wide Lockdown on Microfinance Customers of Annapurna Finance Introducing Annapurna Annapurna is one of the Top 10 NBFC MFIs in India 99% of
Introducing Annapurna
Annapurna is one of the Top 10 NBFC MFIs in India 99% of Annapurna Customers are Women 85% of Annapurna’s customers are from Rural area The Dominant mode of lending is Group Lending, which is more than 85% of the Portfolio
Journey of Annapurna Finance
Operational Highlights
17 States es ₹ 4045 CR GL GLP 5942 5942 Staffs 718 Branches es 1.9 1.9 mn mn Clien ents
Study Background
Understand the impact of Covid on customers from different states and Covid zones as decided by government Recognize the impact on customers from different livelihood Identify the difference in the condition from the first study conducted three weeks back Get an idea about feasibility
- f business continuity given
the change in customers’ condition
Objecti Objective
Descriptive study Data Type: Both Qualitative and Quantitative, mostly closed ended questions Mode of Data Collection: Telephonic Interview Area Selection: Based on Annapurna’s Penetration and impact of Corona
- utbreak.
Area Wise Respondent Selection: Random
Re Research Methods Methods
Deep Diving in the Study Focus
Green 49% Orange 32% Red 19%
Zone wise Distrib Zone wise Distribution of ution of R Respondents espondents
Total Respondents
3739 3739
Major Res esponse e Ar Area eas
How the income has been influenced How long the customers can sustain in this uncertain situation How long the customers expects will take to come back to normalcy regarding income generation
Ad Additional Res esponse e Ar Area eas
What are the coping mechanisms taken by the customers What are their biggest pain points What is the basic prospect of loan recovery on the field
Major Customer er Segmen ents we e are e Inter eres ested ed in
Geography wise Segmentation § State and § Covid Zone Livelihood wise Segmentation
Respondents are Representative
- f Annapurna
Portfolio
Male respondents are spouses who
- wn the phone
88% 88%
Women en
94% 94%
Rural Dwel eller er
60% 60%
Engaged ed in Ag Agriculture
After Agriculture, highly practiced activities are Construction and Service Sector
56% 56% of the respondents have
- nly one income generating
activity
Highlights of the Study: Impact on Income
66% 66% of respondents have high impact on income i.e. income is compromised by more than 50% 27% 27% has experience partial impact i.e. income has suffered by 20% to 40%
In most of the states, highly affected are more from the respondents with single income generating channel
94% 94% respondents from Red Zone and 95% 95% from Orange zone had their income hit highly or
partially compared to 90%
90% of Green Zone respondents
Sectors highly affected by Covid Outbreak are dominated by Wage Labours
- In agriculture, construction and manufacturing sector more than 95% respondents are partially of
highly affected Sectors like livestock, small business and service have recorded comparatively lower impact on the income of respondents
Highlights of the Study: Sustenance Capacity
80% 80% of respondents can manage their expenses in current condition for 2 months 45% 45% can sustain only one month
Sustenance capability is higher in Red zone as 26%
26% can survive beyond three months compared
to 17%
17% in Orange zone and 20% 20% in Green Zone
Sustenance capability is lowest for wage labours engaged in Agriculture and Construction, around
50% 50% respondents can sustain only for a month
Sectors like livestock, small business and manufacturing have high sustenance level as more than
20% 20% can manage more than 3 month in current situation, because of dominance od self
employed people and expected relaxation during lockdown
Highlights of the Study: Resillience Perception
55% 55% of respondents thinks their income generation will be restored within 2 months after
relaxations are allowed
19% 19% thinks they will recover within a month, among this 20% 20% are from Green Zone
Red Zone respondents found more optimistic as 57%
57% has responded that the situation can be
restored within 2 months from relaxation given by government Wage labours from Construction, Manufacturing and Agriculture are most uncertain about the restoration, causing more than 40%
40% respondent from the section mentioning they need more
than 3 months to get back to normal
Findings related to Post Relaxation Challenges
Repaymen ent Capacity
72% of the respondents from Assam has repaid during lockdown and 88% of the respondents from the state doesn’t want moratorium In Jharkhand more than 80% respondents aren’t favouring moratorium
Rever erse e Migration in in Fam amil ily
More than 10% respondents in four states (Bihar, Jharkhand, Odisha and West Bengal) are exposed to this challenge
Not a Not at all t all 37% 37% Completel Completely 4% 4% Pa Partially 59% 59%
Livel elihood Res estarted ed after er Rel elaxation
In Assam and Maharashtra more than 70% cases the livelihood hasn’t restored at all
Yes, 6% Yes, 69%
No, 94% No, 31% Repaid during Lockdown Finds Moratorium Useful No No 93% 93% Ye Yes 7% 7%
Best Strategy
57% 57% 23% 23% 10% 10% 2% 2% 5% 5%
Second Best Strategy
0% 0% 27% 27% 38% 38% 18% 18% 6% 6%
Limit mobile recharge Seek Community and government support
Using personal savings to meet the expense
Monetary help from
- thers
Coping Mechanism by Customers
Reduce household consumption
Per ercen entage of
- f res
esponden ents ma marking ng it it as as To Top an and Sec econd To Top co copi ping st stra rategy gy
Getting back to Work Paying Debt Instalments
Food and Essential Supplies
Lack of Cash
Biggest Worries of Customers
Getting ill with Corona
50% 18% 25% 2% 1.5%
Per ercen entage of
- f res
esponden ents ma marking ng it it as as To Top Mo Most Pa Pain Po Point
Difference between previous and Current Study of Customers about Lockdown Effect
Timeline Study Coverage Highly Affected Partially Affected Respondents can sustain a Month at max Wants to avail Moratorium Facility
Lockdown 1.0 Lockdown 3.0 States: 7 Customers: 1007 States: 11 Customers: 3739 55% 66% 44% 27% 61% 45% 77% 69% Lockdown 1.0 Study Lockdown 3.0 Study
Annapurna’s three-pronged Approach to the Crisis Management
Intervention towards Cashless Business
Sensitization and Awareness Generation
Intervention for Product Designing
Sensitization and Awareness Need Based Product Designing
Sensitizing Customers about Corona and Preventive Measures through Phone Call Distribution of Sanitizer and Mask Covering 10000 Household Sensitization Material for both Customers and Employees
Ne New P w Prod
- duc
uct P t Planni nning ng
To kickstart the livelihood of existing customers Loan Type: e: Digital Emergency Loan Product Devel elopmen ent Phase Market Research ongoing
Need eed Based ed Moratorium
To avoid additional financial pressure on customer Customers are being made aware of the Moratorium Moratorium period as per individual customer need
Scope of Digital Transaction
Account wise VPA activated QR Code is displayed on website QR Code based Payment Payment through POS Machine Staff Assisted process To be online shortly Micro ATM Integrated with ICICI Bank Linked with Website OTP based login through registered mobile number Currently working for MSME Customers Online Payment Portal 100% disbursement of Annapurna is
- nline, money directly goes to customers’
bank account Online Disbursement Currently integration in process Integration with Bharat Bill Payment Scheme Bio Metric Process Already being piloted in Haryana Aadhar Enabled Payment