SLIDE 1
Turning Schools into Profit Centers
Faith Boninger National Education Policy Center, University of Colorado Boulder
Everything Is New and Everything Stays the Same: “Propaganda” and Teaching Machines
1920s:
- National Education Association’s Committee on Propaganda
in the Schools (1929) report examines the ways that various companies and organizations try to market to children in schools (e.g., by providing curriculum materials, sponsoring activities, providing free technology [maps, charts, exhibits, thermometers])
- “The difficulty of this problem will be lessened when all
schools are supplied with adequate funds so that no school will be compelled to rely on gifts and donations from the outside. If outside agencies are able to pay for gifts to the schools, they are able to pay adequate taxes for the purchase of proper school materials by the board
- f education.” (p. 33)
- Sidney Pressey invents first teaching machine