The PEOPLE Side of Sustainability: A Behavior-Based Approach to - - PowerPoint PPT Presentation

The PEOPLE Side of Sustainability: A Behavior-Based Approach to Green Building Rosa Y . Ortiz, AICP LEED AP Enterprise Community Partners - Chicago

Resident Engagement helps to:

Support healthy living Lower utility and maintenance costs Nurture a sense of community Maximize the environmental benefits

Environment stewardship, Economic resiliency, Equity

Take-away Opportunities from this Presentation  Solid understanding of a particular energy project, an energy reduction competition based on behavior changes  Understand the driving interests for elderly populations and families specific to energy  Opportunities to replicate this initiative and addition resource for energy efficient projects

The Chicago Neighborhood Energy Challenge

Sponsor: City of Chicago Team members: Affordable Community Energy, Clique Studios, Delta Institute, Enterprise Community Partners, Hispanic Housing Development Corporation and The University of Chicago

Discovery Design Implementation Evaluation

Timeframe: Program

12 mo. 6 mo. Competition 12 mo. Evaluation

Collaborative Structure

• Prop. Management

Motivation Participation Leadership Support Team Website Workshops Energy Tracking Incentives Resident Participation Leadership Behavioral Changes Energy Reduction Replicable model

Pilot Program

4 Senior and 4 Multi-family properties

Individuals, Couples, Couples with Children, Seniors

Senior Multi-family

• No. of Units

Buena Vista 1 36 Diversey Square Apts. 1 1 196 Jorge Hernandez 1 54 Las Moradas 1 80 North and Tallman I 1 54 North and Tallman II 1 24 Teresa Roldan Apartments 1 59

503 Units 14 Buildings +750 Residents

Participants

7 Properties

Buena Vista Pre WWI Diversey Square Pre WWI Jorge Hernandez Pre WWI Las Moradas 1983 North and Talman I 2007 North and Talman II Rehab 2007 Teresa Roldan Apartments 2004

The Buildings

Engagement Achievements

 36 workshops + Kick-off event  Attendance total= 613 people  Reached 50% participation rate of total units in program  Designed and built an interactive website!

Las Moradas Apts. Jorge Hernandez, Apts.

CNEC Individual Rankings

Individual Reduction Rates Range from 40-70%

CNEC The Data

7 of 7 Properties experienced reductions in Water 6 of 7 Properties experienced reductions in Electricity The savings for the 7 properties during the 6 months = + $22,000

CNEC The Data

Cumulative % Reduction (adj.) Total Quantity Reduction Total Dollar Reduction ID Building elec gas water elec gas water elec gas water 1 jorge

• 8%
• 14%
• 67%
• 8577.73 -4709.69 -1231 $ (1,013.76) $ (4,719.03) $ (3,898.17)

2 moradas

• 1%

15%

• 49%
• 7172.11 5762.96 -680 $ (847.64) $ 5,774.40 $ (2,153.33)

3 teresa

• 14%
• 5%
• 17%
• 65076.9 -1545.81 -83

$ (7,691.15) $ (1,548.88) $ (262.83) 4 buena

• 4%
• 9%
• 45%
• 5794.22 -1910.98 -338 $ (684.79) $ (1,914.77) $ (1,070.33)

5 diversey

• 6%

943%

• 41%
• 31652.8 78067
• 2057 $ (3,740.90) $ 78,221.88 $ (6,513.83)

6 ntelderly

• 16%
• 7%
• 34%
• 38563 -1450.42 -251

$ (4,557.59) $ (1,453.30) $ (794.83) 7 ntfamily 19% 2%

• 38%

43003.8 174.564 -202 $ 5,082.43 $ 174.91 $ (639.67)

AVERAGE PRICES elec gas water $ 0.12 $ 1.00 $ 3.17 UNITS (kWh) (therm) (Thousand gal)

End of the Competition Survey

 92% of the respondents agreed that everyone can make a difference when it comes to saving energy and water.  84% of respondents agreed that saving energy and water is important for them, their families and the environment.  81 % stated they actively participated in energy saving activities during the competition  96% committed to continue to take actions to save energy and water after the competition

Lessons Learned Regarding Engagement and Interests Related to Energy

Elderly Family Focus

• Well being of their

grandchildren

• Ability to connect with

resource conservation concepts because of their upbringing

• Economic constraints
• Well being of their

children

• Health benefits
• Image
• Comfort
• Economic constraints

Activities

• Gathering / connecting

with others

• Parties
• Games
• Recognition
• Take home activities
• Some gathering
• Child friendly meetings
• Recognition

Special needs

• Font size
• Literacy rates
• Primary language
• Cheat sheets
• Practical
• Short
• Child led activities
• Cheat sheets

The elderly population’s perceptions regarding the environment were mainly characterized by joy, pleasure and connectivity.

For families, their perceptions regarding the environment surrounded themes of health, pride, and quality of life.

Best Practices for Engagement

Children from Abode Communities’ Ivy Terrace clean up a local watershed.

 Engage and empower people as individuals and as a group, specially staff  Provide ways for people to share their own experiences, tips and interests  Be flexible: adapt and re-plan as needed  Set goals and celebrate success

Opportunities to Replicate and Additional Resources

• 1. Organize or Scale as needed: building,

neighborhood, municipality 2. Provide incentives: Competition structure ($500 - $1,000)

• 3. Make it FUN – pot luck, raffles – movie tickets, gift

cards can go a long way 2. Be thoughtful of the length of the program to maximize engagement 3. Make it easy to integrate into established systems 4. Use the right tools- font / literacy levels / language 5. Repeat – whole program, or partial, annual events- earth day, or periodic week long activities

Additional Resident Engagement Resources

Additional Engagement Resources Green Communities Certification Green Charrettes + Grants

For more information, see: www.EnterpriseCommunity.org/greenresources

Additional Resources