SLIDE 1 The open door Matt Edgar Head of Design, NHS Digital @mattedgar
Service Design in Government 6 March 2019
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Most of government is mostly service design most of the time.
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.53 million patients and public 1.3 million health and care workers
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23 interaction designers 10 service designers 05 graphic designers 40 user researchers 0+ other digital roles
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Designers talking to each other
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Design is the rendering of intent. Jared Spool
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Service design is the design of services. Lou Downe
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Applying the culture, processes, business models & technologies of the internet era to respond to people’s raised expectations. Tom Loosemore, Definition of digital
SLIDE 17 Clinical Practical Emotional
User needs
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Stop disempowering people.
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Show the thing
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mobile accessible actionable
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I like it.
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I like it. But more important than me liking it, the design has been led by user testing and user need.
Matt Hancock, Secretary of State for Health and Social Care
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The NHS is hiring
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The NHS is not yet hiring service designers
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Service design Service redesign 1 123
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The NHS is hiring commissioning managers staff nurses consultant psychiatrists service improvement coordinators general managers …
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Create the space. Hold the space.
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A mission is not enough.
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A mindset is not enough.
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- 1. How strong are our service
design craft skills?
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service design craft skills communicating complexity rapid prototyping multi-channel orchestration designing with data service pacing
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- 2. Are all the right people
in the room?
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- 2. Are all the right people
in the room? (even the ones who might say no?)
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- 3. Do we have a big enough
palette of participation?
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people participating as users beneficiaries families communities decision-makers
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- 4. How do we hold boundaries
when everything’s connected?
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- 5. Are we in this for the long term?
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NHS Long Term Plan
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NHS Long Term Plan access maternity notes record information about your child transition to adult services find health information use wearable devices work out what to do next get an appointment
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more joined-up and coordinated care NHS Long Term Plan
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more proactive provision of services NHS Long Term Plan
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more differentiated support of individuals NHS Long Term Plan
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More of healthcare needs more service design more of the time.
SLIDE 58 We shall never have all we need. Expectations will always exceed
- capacity. The service must always be
changing, growing and improving – it must always appear inadequate. Aneurin Bevan, 1948
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Thank you @mattedgar @NHSDigital www.nhs.uk beta.nhs.uk/service-manual digital.nhs.uk