The HPow er Group London Olympia CSIW, CAIW, CDIW Royal Windsor - - PowerPoint PPT Presentation

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The HPow er Group London Olympia CSIW, CAIW, CDIW Royal Windsor - - PowerPoint PPT Presentation

Feb 17, 2023 566 likes •715 views

Modernising the Sport The HPow er Group London Olympia CSIW, CAIW, CDIW Royal Windsor CHIO Euston Park CEI3* Major Commemorative Events UK Government Fdration Equestre I nternationale, Endurance Forum 2017, 02.05.2017

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SLIDE 1
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SLIDE 2

The HPow er Group

  • London Olympia CSIW, CAIW, CDIW
  • Royal Windsor CHIO
  • Euston Park CEI3*
  • Major Commemorative Events – UK

Government

Modernising the Sport

Fédération Equestre I nternationale, Endurance Forum 2017, 02.05.2017

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SLIDE 3

Endurance is a hidden gem

  • Conceived as a closed sport
  • RWE Video Liked by over 100,000

people

  • Euston Park promotional video released

Last Friday had 44,000 positive views by Sunday night

  • Lack of understanding in the wider

equestrian community

Modernising the Sport

Fédération Equestre I nternationale, Endurance Forum 2017, 02.05.2017

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SLIDE 4

TO EDUCATE YOU HAVE TO ENTERTAI N

  • A willingness to encourage Sponsors and

Team Principles

  • In all other Equine Sports Owners and

Sponsors are allowed in The Paddock with and without escorts

  • To engage Sponsors we have to explain the

sport of Endurance and its complexities

Modernising the Sport

Fédération Equestre I nternationale, Endurance Forum 2017, 02.05.2017

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SLIDE 5
  • Riders and Trainers MUST attend Prize

Giving / Press Conferences to thank Sponsors & Officials

  • Guided Tours of Loops with cars
  • Welcome reception for sponsors with

Riders & Trainers

Modernising the Sport

Fédération Equestre I nternationale, Endurance Forum 2017, 02.05.2017

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SLIDE 6

Em bracing Technology

  • Timing and GPS Tracking – Garmin in

cycling

  • Course Apps
  • Course Mapping via Google Earth
  • A generic interactive mobile App

highlighting the sport of Endurance

Modernising the Sport

Fédération Equestre I nternationale, Endurance Forum 2017, 02.05.2017

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SLIDE 7

Em bracing Technology

  • Virtual Routes at the Pre-Ride
  • Introduce Body Cams
  • Live Streaming with Big Screen Coverage
  • Commentary – an absolute must to

improve the awareness and understanding

  • f the Sport
  • Pass and Fail Boards in the Vet Gate

Modernising the Sport

Fédération Equestre I nternationale, Endurance Forum 2017, 02.05.2017

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SLIDE 8

Schedules & Officials

  • Only complete the PGJ, PVC and the

FVD along with Entry Fees, Facilities, Travel Arrangements and Prize Money so the Schedule can be published 10 weeks in advance to allow Athletes to plan their campaigns.

Modernising the Sport

Fédération Equestre I nternationale, Endurance Forum 2017, 02.05.2017

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SLIDE 9

Schedules & Officials

  • A good relationship between the OC

and the Officials is vital

  • The FEI Regulations do not allow for the

OC to have any say once competition has started – but the OC know the Loops and Venue better than the GJ in standard competitions

Modernising the Sport

Fédération Equestre I nternationale, Endurance Forum 2017, 02.05.2017

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SLIDE 10

I nteract w ith the Public Tour de France & W orld Rally Cham pionships

  • Encourage the Public to be more involved

with the sport via Social Media

  • Public Viewing points along the routes
  • Information Booklets about Endurance for the

Public explaining:

– What the Vets are looking at – simplified for public understanding – What the Crews are doing – professional crewing – Response times

Modernising the Sport

Fédération Equestre I nternationale, Endurance Forum 2017, 02.05.2017

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SLIDE 11

I nteract w ith the Public

  • The Leader starting out on second loop
  • nwards to wear a ‘Lead Rider’ bib so

they are easily identifiable to all – like The Tour de France

  • Added sponsor benefit

Modernising the Sport

Fédération Equestre I nternationale, Endurance Forum 2017, 02.05.2017

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SLIDE 12

New I nnovations I n Com petitions

  • Retraining of Racehorses
  • Introduce new CEI Classifications for All

riders – Best Rider, Best Condition Combination etc.

  • Gold, Silver and Bronze Categories
  • New format for a Team Competition
  • Best Condition Classification – open to

all – to encourage horse welfare

Modernising the Sport

Fédération Equestre I nternationale, Endurance Forum 2017, 02.05.2017

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SLIDE 13

Sum m ary

  • A Team Sport which is open to all
  • Huge opportunities to engage the

wider equestrian audience

  • Huge opportunities to engage

sponsorship – it is the second largest discipline in The FEI

Modernising the Sport

Fédération Equestre I nternationale, Endurance Forum 2017, 02.05.2017