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Thank you for joining us! We will begin momentarily Pricing a Digital Event Pricing a Digital Event A JDC Events Approach A JDC Events Approach CONNECT WITH US: Kara Dao, Senior Director, Client Engagement & Operations e:

Thank you for joining us! We will begin momentarily…
Pricing a Digital Event Pricing a Digital Event A JDC Events Approach A JDC Events Approach CONNECT WITH US: Kara Dao, Senior Director, Client Engagement & Operations e: kara@jdc-events.com | p: 240.512.4220
Housekeeping Tips ❖ The webinar is being recorded. ❖ The webinar along with a transcript of the questions & answers will be available on-demand at www.jdc-events.com. ❖ Please submit your questions at any time during the webinar via the Q&A feature at the bottom of your screen. ❖ Interested in learning more? Have additional questions? CONNECT WITH US: Kara Dao, Senior Director, Client Engagement & Operations e: kara@jdc-events.com | p: 240.512.4220
Pricing Considerations: Niche • Market • Value •
Psychology Behind Pricing ✓ FOMO ✓ CLIENT PERSONAS ✓ MOTIVATION FOR PURCHASE
Pricing Strategies: Static Pricing • Tiered Pricing • Special Access • Targeted Discounts • Group Discounts • Early Bird •
Determine Costs: Overhead • Labor Hours • Embedded Fees • Commissions •
Pricing Structures: • Single Day • Multi Day By Track • • Member vs Non-Member Bundling • • BOGO or Bring a Friend • Group Discounts • Free
Add-On Benefits ✓ Measurable ✓ Greater Attendance ✓ CEU Credits / Certificate ✓ Overall Value of Participation
THANK YOU! Pricing a Digital Event Visit our website, www.jdc-events.com, to share or view this webinar again, submit questions, or contact us for more information. A JDC Events Approach JDC has customized solutions for you. CONNECT WITH US: Kara Dao, Senior Director, Client Engagement & Operations e: kara@jdc-events.com | p: 240.512.4220

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