Survey Research Tyson S. Barrett, PhD PSY 3500 Survey Designs - - PowerPoint PPT Presentation

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Survey Research Tyson S. Barrett, PhD PSY 3500 Survey Designs - - PowerPoint PPT Presentation

Survey Research Tyson S. Barrett, PhD PSY 3500 Survey Designs Often used in some way with almost all other designs Not as simple as it appears Answers can be influenced by unintended factors order of items the possible response


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SLIDE 1

Survey Research

Tyson S. Barrett, PhD PSY 3500

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Survey Designs

Often used in some way with almost all other designs

Not as simple as it appears

  • Answers can be influenced by unintended factors
  • rder of items
  • the possible response options
  • Can add noise or completely influence the results
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SLIDE 3

Types of Items

Open-ended

Two main types exist

Categorical Closed-ended Scale

All can be used in the same survey

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SLIDE 4

BRUSO Guidelines

This also works regarding the response options for close-ended questions

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Conducting a Survey

Some things to consider

Sampling Sampling Size / Population Size Sampling Bias

Population Sample

Get data from only part of population It is all about the sample size (not population size) Random sampling helps reduce bias Avoid non-responses to reduce bias

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Conducting a Survey

Some things to consider

Sampling Sampling Size / Population Size Sampling Bias

Get data from only part of population It is all about the sample size (not population size) Random sampling helps reduce bias Avoid non-responses to reduce bias

https://www.youtube.com/watch?time_co ntinue=174&v=sfBAPn7-hDg

https://www.youtube.com/watch?v=ubR8rEgSZSU

Consider these two videos:

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SLIDE 7

Some more things to consider

Online Surveys In-person interviews Telephone Surveys

Cheap, can improve non-response Qualtrics or REDCap

Conducting a Survey

Mail Surveys

Can help with non-response but expensive Cheap but much harder now Cheap but high non-response