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Supporting Sustainable Tourism in Marine Reserves Welcome & Housekeeping Introduce yourself Workshop Objectives Tap into your knowledge, experience and creativity to generate ideas that will inform Parks marine tourism work program o


  1. Supporting Sustainable Tourism in Marine Reserves

  2. Welcome & Housekeeping

  3. Introduce yourself

  4. Workshop Objectives Tap into your knowledge, experience and creativity to generate ideas that will inform Parks marine tourism work program o Improvement to Australia’s visitor economy o High-quality experiences that are engaging and raise awareness of the natural and cultural values of CMRs

  5. Maximising the Tourism Benefit of Commonwealth Marine Reserves

  6. Parks Australia

  7. Park Australia Goals and Objectives Outstanding natural places that enhance Vision Australia’s well -being Resilient places and Multiple benefits to Amazing Goals ecosystems traditional owners destinations Objectives To protect and conserve the natural To support the aspirations of To offer world class natural and and cultural values of traditional owners in managing their cultural experiences, enhancing Commonwealth reserves. land and sea country. Australia’s visitor economy.

  8. Marine Parks in Commonwealth Waters

  9. What can you do in a marine park? • Managed through management plans • Multiple use reserves that allow for conservation and sustainable use • Zoning (IUCN Ia, II, IV, VI) provides for different levels of protection and use.

  10. Current status of the Commonwealth Marine Reserves • 58 reserves managed by the Director of National Parks • South-east Commonwealth Marine Reserves Network is under active management • The reserves outside the South-east are currently managed under transitional arrangements. • The Australian Antarctic Division manages the Heard Island and McDonald Islands Marine Reserve; the Great Barrier Reef is managed by the Great Barrier Reef Marine Park Authority

  11. Management Planning Second quarter Sept – Oct 2016 2017 First statutory public Plans finalised and comment period – Notice of tabled in Intent (NOI) Parliament First quarter 2017 Mid-2017 Second statutory Management public comment plans come into period – on draft effect management plans

  12. 2016 Budget • $ 56.1 million over four years (to 2019 – 20) to support management of Commonwealth marine reserves, including; fisheries adjustment, user engagement and management systems – Includes opportunities for activating tourism

  13. A world of opportunities, and challenges! • Transition to a marine estate six times larger than that currently managed (about 2.7 million km 2 ) – will reinforce Australia’s position as a world leader – huge potential for promotion • Key areas for focus – Adjustment for commercial fishers – Compliance – Research and monitoring – Engaging marine users in management – Activating tourism!

  14. Activating tourism in marine parks • Two key, complementary, objectives: – Improving to Australia’s visitor economy – High quality experiences that are engaging and raise awareness of the natural and cultural values of CMRs • Partnerships are critical • How do we best do it? – Marketing (Tourism Australia themes – nature, aquatic and coastal)? – Pick and promote winners? – Something we haven’t thought of yet?

  15. Thank you Questions?

  16. The Spectrum of Opportunities

  17. Overview • Marine Park Tourism • Objectives • Pilot Projects • Areas of interest • Activating new opportunities

  18. Activating tourism in CMRs • Complementary objectives of: – Improvement to Australia’s visitor economy – High quality experiences that are engaging and raise awareness of the natural and cultural values of CMRs

  19. Pilot projects • Coral Sea story-sheets • Cairns Aquarium Coral Sea displays New partnerships

  20. Cairns Aquarium Coral Sea displays Photo source: Cairns Aquarium website

  21. Coral Sea Storysheets

  22. Areas of interest

  23. Tourism Gateways Gove Townsville, Broome Cairns & Port Douglas Exmouth Coffs Harbour Gippsland Bremer Kangaroo Bay Island Freycinet/ Bicheno

  24. Queensland Coral Sea reefs and islands Coral Sea Marine Reserve

  25. NSW Lord Howe and Norfolk Norfolk Marine Reserve Lord Howe Marine Reserve

  26. Northern Territory Indigenous tourism & conservation partnerships

  27. Western Australia Ningaloo (Commonwealth waters) Ningaloo Marine Reserve

  28. Western Australia Bremer Bay Bremer Marine Reserve

  29. South Australia Kangaroo Island & Great Australian Bight Great Australian Bight Marine Reserve Western & Southern KI Marine Reserves

  30. Victoria & Tasmania Interpretation and guiding

  31. A spectrum of opportunities On land On water

  32. Zoos, museums gaming aquariums camping Wildlife viewing Super yachts Snorkelling Cruising Diving Charter fishing Scenic Flights Virtual reality Dry -diving Expedition cruising

  33. Activating Tourism – Key elements Ongoing New and Supporting Expanded systems Next experiences 3 -4 years Content Generation Underway and ongoing

  34. Next steps • Research • Further consultation to inform detailed design • Design and roll-out – Content – Experiences – Supporting systems • Evaluation

  35. Any Questions?

  36. Marine Tourism in Australia: International and Domestic Trends In the world Australia is ranked...

  37. International trends Source: Tourism Australia

  38. Value Australia’s marine tourism industry had an annual value of $14 billion in 2012

  39. World Heritage sites Australia’s marine estate is home to some of the world’s most iconic and diverse marine habitats and organisms, and includes several World Heritage listed areas (the Great Barrier Reef, the Ningaloo coast and Shark Bay)

  40. Growth potential Over the next decade, the blue economy is set to grow at 7.5 per cent per annum, far outstripping the projected 2.5 per cent growth rate of Australia’s GDP.

  41. Discussion

  42. Morning Tea

  43. Partnerships Content Gateways New experiences

  44. Roving Ideas Storm Instructions • 4 groups – Gateways – In park experiences – Experiences outside a park – Partnerships

  45. Best ideas vote

  46. Strength, Weaknesses, Opportunities and Threats (SWOT)

  47. Workshop Gift • Congratulations!

  48. Lunch

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