SLIDE 1
Steve Graves
President, Creative Golf Marketing
Steve Graves is President and Founder of Creative Golf
- Marketing. Creative Golf Marketing has been named
"Membership Marketing Firm of the Year" for 13 consecutive years (2000-2012) by The BoardRoom Magazine! As the President of Creative Golf Marketing, Graves has rendered over 900 consultations and membership marketing initiatives for private club facilities. These consultations and marketing initiatives focused primarily on increasing the Club’s revenues, marketability, efficiency and long-term financial stability.
- Mr. Graves is an author within many golf industry publications and has been recognized
as a dynamic speaker within the private Club industry. He has been a speaker at dozens of CMAA continuing education sessions offered by CMAA chapters from across the country. He was a featured speaker at the following World Conferences: 2005 CMAA World Conference in New Orleans, 2006 CMAA World Conference in Hawaii, 2006 Canadian Society of Club Managers Conference, 2007 CMAA World Conference in Anaheim, 2008 CMAA World Conference in Orlando and the 2010 World Conference in San Diego. Additionally, Mr. Graves was a featured speaker at the 2009 Club Managers Association of Europe Scottish Region Conference held at St. Andrews in April, 2009. Graves was a Class A member of the PGA of America from 1981 – 1998. As a member
- f the PGA of America, Steve served as a faculty member and instructor for the
Education Department where he taught over thirty-five (35) seminars and business schools. Additionally, reacting to requests and concerns from Club officials regarding Member attrition and new Member recruitment issues, Graves has founded the Private Club
- Network. The Private Club Network represents a value added benefit for the members
- f private clubs, which comprise the Private Club Network. Members have the
- pportunity to play approximately 200 private courses from around the country for cart