sonnen Eberhard Lffler, Area Manager Southern Germany - - PowerPoint PPT Presentation

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sonnen Eberhard Lffler, Area Manager Southern Germany - - PowerPoint PPT Presentation

sonnen Eberhard Lffler, Area Manager Southern Germany sonnenbatterie.de sonnen Introduction Global leader for residential storage and pioneer in the field of innovative energy products Global market leader for residential battery storage


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sonnenbatterie.de

sonnen

Eberhard Löffler, Area Manager Southern Germany

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sonnenbatterie.de

sonnen Introduction

Global leader for residential storage and pioneer in the field of innovative energy products

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  • Global market leader for residential battery

storage systems

  • One of the fastest growing technology

companies in Europe

  • Over 40,000 installed battery storage units

around the world

  • Pioneer in providing innovative power offers

to end customers

  • First residential storage based VPP

worldwide

  • Revenues of € 65 million in 2017 with CAGR
  • f 108% over the last six years

Active geography Office location

Global headcount: ca. 440 employees London, UK Berlin, DE (DACH Sales & Marketing) Wildpoldsried, DE (Global HQ) Bergamo, IT Sydney, AUS Atlanta, GA Los Angeles, CA 2010 - 2011 2012 - 2015 Since 2016 Hardware

First to build a fully- integrated li-ion energy storage system

Hardware + Software

First to integrate energy mgmt system + Smart Home functionalities

Hardware + Software + Services

First storage player to provide innovative power offers

Power

History of Firsts.

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sonnenbatterie.de

Award-winning technology leader

Among Europe’s fastest growing & Top 30 of the most innovative companies in the world

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sonnenbatterie.de

Future energy ecosystem

Prosumer, decentralization, digitalization and connectivity radically change the classic ecosystem

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Create a Community that intelligently connects, integrates and manage all participants of the future energy ecosystem.

Classic ecosystem Future energy ecosystem

Consumer Renewables Conventional producers Grid operator

TSO à DSO

Smart Meter Prosumer

are an integral component

Decentralization Digitalization & data driven Decarbonization Connectivity Increased volatility Energy as a service Customer centric Flexibility

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sonnenbatterie.de

The future is “behind-the-meter“

By 2024, two thirds of all installed energy storage capacity is expected to be behind-the-meter

Source: Bloomberg New Energy Finance (2017)

Global cumulative storage deployment: utility-scale versus behind-the-meter, 2015-24

1,6 2,4 3,9 5,0 6,3 8,2 9,3 11,5 13,1 15,3 0,3 0,5 0,7 1,8 3,3 6,1 10,4 15,8 22,2 29,7

1,9 2,9 4,6 6,8 9,6 14,3 19,7 27,3 35,3 45,0 0,0 5,0 10,0 15,0 20,0 25,0 30,0 35,0 40,0 45,0 50,0 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024

GW of installed storage capacity

Utility-scale Behind-the-meter

84% 84% 84% 73% 66% 57% 47% 42% 37% 34% 16% 16% 16% 27% 34% 43% 53% 58% 63% 66%

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024

% of installed storage capacity

Utility-scale Behind-the-meter

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sonnenbatterie.de

Business model development

Developing a one-of-a-kind comprehensive hardware and service value proposition

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Hardware Hardware + Software Hardware + Software + Service Hardware + Software + Service + Data

2010 - 2011 2012 - 2015 2016 Since 2017 sonnenBatterie

Fully-integrated smart storage system provide the platform for future products & services across markets

Smart functionalities

Integrated energy management system and smart home functionalities

sonnenCommunity

First of its kind P2P power supply platform by aggregating small- scale assets and balancing supply and demand

Electricity contracts

Offering innovative energy products to sonnenCommunity members like the sonnenFlat with 0€ electricity cost

Virtual Power Plant

sonnen intelligently aggregates the largest distributed network of residential storage systems for grid services

sonnenCharger

Connected EV charging station enables smart charging of EV and riding on sunlight forever for free

sonnenHeater

Electric heater mounted in water storage tank of house heating systems intelligently connected with storage & PV

Data

State of the art data analytics enables sonnen to get high value customer insights

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sonnenbatterie.de

sonnenBatterie

Impressions

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sonnenbatterie.de

sonnenBatterie

Intelligent fully-integrated storage solution

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Intelligent system

  • Online access & monitoring
  • Online data collection
  • Remote control
  • Self-learning system/forecasts
  • Smart home ready
  • Demand Side Management
  • VPP ready
  • sonnenBatterie is centerpiece of home energy
  • Sale of system is beginning of customer

relationship

  • High Customer Lifetime Value (Cross- / Up-Selling)
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sonnenbatterie.de

sonnenCommunity

Largest decentralized storage pool with more than 40,000 sonnenBatteries deployed

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Italy Australia United States

Check: https://globe.sonnen.de/

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sonnenbatterie.de

sonnenGlobe: “Facebook” of energy

Customer as the center of his own energy future enabling real commitment and proudness adding emotional value to the commodity product energy

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Check: https://globe.sonnen.de/

Kapazität: 8 kWh Autarkie: 92% PV-Größe: 7,6 kWp

Herbert Speiser

83059 Kolbermoor Connect Kapazität: 12 kWh Autarkie: 82% PV-Größe: 14 kWp

Familie Kadatz

83416 Saaldorg Connect Kapazität: 8 kWh Autarkie: 90% PV-Größe: 9,4 kWp

Alois Lacher

83253 Rimsting Connect Kapazität: 12 kWh Autarkie: 85% PV-Größe: 10 kWp

Jens Pickelmann

83026 Rosenheim Connect Kapazität: 10 kWh Autarkie: 87% PV-Größe: 9,8 kWp

Familie Piesker

83026 Rosenheim Connect Kapazität: 8 kWh Autarkie: 87% PV-Größe: 9,7 kWp

Lisa Lebert

83026 Rosenheim Connect Kapazität: 6 kWh Autarkie: 75% PV-Größe: 6,9 kWp

Uwe Roßberg

83253 Rimsting Connect Kapazität: 8 kWh Autarkie: 79% PV-Größe: 8,6 kWp

Familie Hendrick

83413 Fridolfing Connect

More than 400 sonnenAmbassadors creating a movement and an authentic energy brand

Ambassadors

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