sonnen Eberhard Löffler, Area Manager Southern Germany sonnenbatterie.de
sonnen Introduction Global leader for residential storage and pioneer in the field of innovative energy products • Global market leader for residential battery storage systems • One of the fastest growing technology London, UK Berlin, DE (DACH Sales & Marketing) companies in Europe Wildpoldsried, DE (Global HQ) Los Angeles, • Over 40,000 installed battery storage units Bergamo, IT CA Atlanta, GA around the world • Pioneer in providing innovative power offers to end customers • First residential storage based VPP Sydney, AUS worldwide • Revenues of € 65 million in 2017 with CAGR Global headcount: ca. 440 employees of 108% over the last six years History of Firsts. Office location Active geography 2010 - 2011 2012 - 2015 Since 2016 Hardware Hardware + Software Hardware + Software + Services Power First to build a fully- integrated First to integrate energy mgmt system First storage player to provide + Smart Home functionalities innovative power offers li-ion energy storage system 2 sonnenbatterie.de
Award-winning technology leader Among Europe ’ s fastest growing & Top 30 of the most innovative companies in the world 3 sonnenbatterie.de
Future energy ecosystem Prosumer, decentralization, digitalization and connectivity radically change the classic ecosystem Classic ecosystem Future energy ecosystem Digitalization & data driven Connectivity Decentralization Smart Meter Prosumer are an integral component Renewables Grid operator Energy as a Increased TSO à DSO service volatility Conventional producers Consumer Customer centric Decarbonization Flexibility Create a Community that intelligently connects, integrates and manage all participants of the future energy 4 ecosystem. sonnenbatterie.de
The future is “ behind-the- meter“ By 2024, two thirds of all installed energy storage capacity is expected to be behind-the-meter Global cumulative storage deployment: utility-scale versus behind-the-meter, 2015-24 100% 50,0 45,0 16% 16% 16% 90% 45,0 27% 34% 40,0 80% 43% % of installed storage capacity GW of installed storage capacity 35,3 53% 35,0 58% 70% 63% 66% 30,0 29,7 60% 27,3 25,0 22,2 50% 19,7 20,0 84% 84% 84% 15,8 40% 73% 14,3 66% 15,0 10,4 30% 57% 9,6 6,1 10,0 47% 42% 6,8 20% 3,3 15,3 37% 4,6 34% 13,1 1,8 11,5 2,9 5,0 9,3 1,9 0,7 8,2 10% 6,3 0,5 5,0 3,9 0,3 2,4 1,6 0,0 0% 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 Utility-scale Behind-the-meter Utility-scale Behind-the-meter 5 Source: Bloomberg New Energy Finance (2017) sonnenbatterie.de
Business model development Developing a one-of-a-kind comprehensive hardware and service value proposition 2010 - 2011 2012 - 2015 2016 Since 2017 Hardware Hardware + Software Hardware + Software + Service Hardware + Software + Service + Data sonnenCommunity sonnenCharger First of its kind P2P power supply Connected EV charging platform by aggregating small- station enables smart Data scale assets and balancing charging of EV and riding on supply and demand State of the art data sunlight forever for free sonnenBatterie Virtual Power Plant analytics enables Fully-integrated smart storage Smart functionalities sonnen to get high value sonnen intelligently system provide the platform for customer insights Integrated energy management aggregates the largest future products & services across system and smart home distributed network of markets functionalities residential storage Electricity contracts sonnenHeater systems for grid services Offering innovative energy Electric heater mounted in products to sonnenCommunity water storage tank of house members like the sonnenFlat heating systems intelligently with 0 € electricity cost connected with storage & 6 PV sonnenbatterie.de
sonnenBatterie Impressions 7 sonnenbatterie.de
sonnenBatterie Intelligent fully-integrated storage solution Intelligent system • Online access & monitoring • Online data collection • Remote control • Self-learning system/forecasts • Smart home ready • Demand Side Management • VPP ready • sonnenBatterie is centerpiece of home energy • Sale of system is beginning of customer relationship • High Customer Lifetime Value (Cross- / Up-Selling) 8 sonnenbatterie.de
sonnenCommunity Largest decentralized storage pool with more than 40,000 sonnenBatteries deployed Italy Australia United States 9 Check: https://globe.sonnen.de/ sonnenbatterie.de
sonnenGlobe : “Facebook” of energy Customer as the center of his own energy future enabling real commitment and proudness adding emotional value to the commodity product energy Ambassadors Familie Hendrick Lisa Lebert 83413 Fridolfing Kapazität: 8 kWh 83026 Rosenheim Autarkie: 79% Kapazität: 8 kWh PV-Größe: 8,6 Autarkie: 87% kWp Connect PV-Größe: 9,7 Jens kWp Connect Pickelmann 83026 Rosenheim Kapazität: 12 kWh Autarkie: 85% PV-Größe: 10 kWp Connect Herbert Speiser 83059 Kolbermoor Familie Kadatz 83416 Saaldorg Kapazität: 8 kWh Autarkie: 92% Kapazität: 12 kWh PV-Größe: 7,6 Autarkie: 82% kWp PV-Größe: 14 kWp Connect Connect Alois Lacher 83253 Rimsting Kapazität: 8 kWh Uwe Roßberg Autarkie: 90% PV-Größe: 9,4 83253 Rimsting kWp Kapazität: 6 kWh Connect Familie Piesker Autarkie: 75% More than 400 83026 Rosenheim PV-Größe: 6,9 kWp Kapazität: 10 kWh sonnenAmbassadors creating a Connect Autarkie: 87% PV-Größe: 9,8 movement and an authentic energy kWp Connect brand 10 Check: https://globe.sonnen.de/ sonnenbatterie.de
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