COMFORT SLURPS By Vi Vina na Moral ales es IN IN PARTN RTNERSHIP ERSHIP WIT ITH H RESURG URGENT ENT CORPORA PORATION TION
EXECUTIVE SUMMARY Vi Vina Morales es is a Filipino actress, singer and endorser. She is partnering with Resurgent Corporation to give you Comfort Slurps ! Can you feel the chilly weather lately? Ber months are here and what’s best to do on a cold, breezy weather than to slurp your favorite comfort food! Comfort ort Slurps ps offers delicious yet affordable soups that most Filipinos love! We have sopas and sotanghon to ease your grumbling tummy or warm you up when you feel cold!
VALUE PROPOSITION Specializes in delicious sopas and sotanghon. • Perfect for anyone who loves slurping soups • during cold weather. Franchise can be located virtually anywhere • Popular product for all market segments • Affordable business ownership • Strong business, PR & marketing support •
DESIGN INSPIRATION
CART DESIGN FOR PHP 49,999 FRANCHISE PACKAGE (1200mm x 600 mm) COLLAPSABLE KIOSK FOR PHP 24,999 FRANCHISE PACKAGE DISCLAIMER: This is an artist’s rendering based on current development concepts, which are subject to change without notice. No guarantee is made that the product or facilities depicted will be built, or if built, be of the same type, size, dimensions, or nature
LICENSE PACKAGE • Brand nd Val alue e • Mar arketing ting an and PR • Brand nd License icense Kit • Franch chise ise Kit
FRANCHISE PACKAGE ✓ Use of Trade Name and Logo ✓ Cart (2 sqm.) ₱ 24,999 ✓ PR & Marketing Support ✓ Instruction Manual ✓ Notarized Franchise Agreement ✓ After Sales Support
FRANCHISE PACKAGE ✓ Franchise Fee ✓ Use of Trade Name & Logo ✓ Equipment ✓ Initial Inventory ₱ 49,999 ✓ Collapsible Kiosk (1200mm x 600 mm) ✓ Celebrity Factor ✓ PR & Marketing Kit ✓ Business & Training Kit ▪ Franchise Training ▪ Product Training ▪ Inventory Management ✓ Notarized Franchise Agreement ✓ After Sales Support
MARKETING PLAN Comfort fort Slurps ps will be introduced using an extensive advertising with a logo to promote public identification and brand recognition. Online marketing through effective website strategy will also be used to build and promote the brand, as more and more clients are engaging online. Additionally, Comfort ort Slurps will send out informational newsletters to the target market and interested parties.
PUBLIC RELATIONS PLAN To gain better reach and engagement, Comfort fort Slurps ps will produce press releases for the local and international market and conduct video shoots to promote the brand. Several celebrities would also be featured to help the brand gain more followers on social media platforms.
PRODUCTS SOTANGHO NGHON SOUP SOPAS AS
PHP 24,999 CART ROI Disclaimer: The above prices are as of December 14, 2018 and may vary in the future due to change of circumstances and assumptions.
PHP 49,999 CART ROI Disclaimer: The above prices are as of December 14, 2018 and may vary in the future due to change of circumstances and assumptions.
LICENSING REQUIREMENT L E T T E R L I C E N S E E R E S E R V A T I O N F I N A N C I A L O F I N T E N T I N F O R M A T I O N O F A G R E E M E N T S T A T E M E N T S S H E E T
LICENSING PROCESS FLOW 1 2 3 INFORMAL INTERVIEW WITH SUBMISSION OF SETTLEMENT OF LICENSING REVOLUTION MANAGEMENT REQUIREMENTS PACKAGE AND EVALUATION OF REQUIREMENTS 5 4 SALES AND OPERATION DRAFTING AND SIGNING OF ORIENTATION AND AFTER- LICENSING AGREEMENT* SALES SUPPORT *Government-mandated requirements should be processed by the client thirty to ninety days from the signing of the Licensing Agreement
THANK YOU! F O L L O W U S O N S O C I A L M E D I A @resurgentcorporation C O N T A C T U S inquiries@resurgentcorporation.com
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