SendGrid Overview SendGrid, the worlds first cloud based email - PowerPoint PPT Presentation

SendGrid Overview

SendGrid, the world’s first cloud based email platform, now sends nearly 30 billion emails per month for businesses around the globe. Created by developers who set out to build a better way to send email.

Why SendGrid Deliverability People Cost Scalability Opportunity Cost Support Over 30 deliverability Nearly 30 billion emails 24/7/365 customer ● ● ● experts per month sent for support companies at every Careful new sender 25 technically trained ● ● growth stage evaluation success engineers Flexible APIs to power ● High quality IP addresses Best-in-class self support ● ● scaling materials Feedback loops ● Dynamic volume ● Dedicated account ● adjustments ISP monitoring and ● managers for high outreach volume accounts

SMTP or API SendGrid’s email delivery engine makes sure your messages reach the inbox.

SMTP Relay / API Easy to Integrate Easy to Use IP and Interface User Management Customized Email Suppression / Analytics and Whitelabeling Unsubscribe Management Reporting

SendGrid is Plug and Play SMTP / API Existing Systems Third Party New Marketing (CMS, CRM, Database) Tools Offerings Campaigns

Why SendGrid Versus... In-House Transactional Higher ROI, lower total Best-in-class ● ● cost of ownership deliverability proven scalability Leading-edge expertise ● in the ever-evolving On-hand, human ● email space support and deliverability expertise Best-in-class ● deliverability and proven Single platform to meet ● scalability all of your email needs

Costing Model for Email Infrastructure Technology Cost People Cost Opportunity Cost Networking Hardware engineers Time, resources spent on ● ● ● email infrastructure that Storage Network engineers ● ● could be reallocated to other Servers Application engineers ● ● product / engineering Virtualization Security engineers ● ● priorities O/S Compliance engineers ● ● Middleware Deliverability monitoring ● ● Runtime Industry / ISP relationship ● ● management Data ● MTA application ● Sender reputation systems ● IPs, feedback loops, etc. Security DKIM, SPF, TLS, etc. ● Message Mgmt, Deployment ● Scheduling, Suppression, etc. Reporting / Analytics ● Deliveries, Clicks, Opens, etc.

Separation of Responsibilities Technology People Email Marketing User Database Software Engineer(s) CMS, CRM Applications You Manage Manager Technical Account SendGrid Engagement Tracking Message Management Support Engineers Managers Manages and Reporting and Deployment Deliverability Reputation Security Compliance Engineers Consultants Management Application Engineers Security Engineers MTA Application Data O/S, Virtualization Hardware Engineers Network Engineers Servers Storage Runtime Networking Middleware

120,000 Customer Sending 30 Billion Emails per Month

SendGrid Information SendGrid.com Documentation on API’s and Integration Case Studies

Questions? Thank you!

SendGrid Contact Brian Albers brian.albers@sendgrid.com p.303.625.7031 brian.sendgrid