SELLS BEST 2018 SUPERMARKET PRESENTATION HONEES HONEY LEMON RANKS - - PowerPoint PPT Presentation

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SELLS BEST 2018 SUPERMARKET PRESENTATION HONEES HONEY LEMON RANKS - - PowerPoint PPT Presentation

TASTES BEST SELLS BEST 2018 SUPERMARKET PRESENTATION HONEES HONEY LEMON RANKS #1 IN UNIT SALES HONEY LEMON HONEY RANKED #1 RANKED #4 2017 SALES GREW 68.6% 2017 SALES GREW 98.5% HONEES COUGH DROPS RANK #3 & #8 IN DOLLAR SALES!


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SLIDE 1

TASTES BEST

SELLS BEST

2018 SUPERMARKET PRESENTATION

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SLIDE 2

HONEES HONEY LEMON RANKS #1 IN UNIT SALES

HONEY LEMON

RANKED #1

2017 SALES GREW 68.6%

HONEY

RANKED #4

2017 SALES GREW 98.5%

SEE NIELSEN NATIONAL COUGH DROP SALES DATA ATTACHED

HONEES COUGH DROPS RANK #3 & #8 IN DOLLAR SALES!

TOTAL UNITS SOLD IN 2017: 102,477 TOTAL UNITS SOLD IN 2017: 84,985

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SLIDE 3

IN JUST 3 YEARS, HONEES IS THE #3 BRAND.

HONEY LEMON SALES INCREASED BY 265% HONEY SALES INCREASED BY 209%

HONEY LEMON SALES Average 7.5 Bags Per week/Per store HONEY SALES Average 5 Bags Per week/Per store

TOTAL UNITS SOLD IN 2017: 78,756 TOTAL UNITS SOLD IN 2017: 61,644

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SLIDE 4

NATIONAL S SALES DA DATA

IN JUST 3 YEARS, HONEES IS THE #4 BEST SELLING BRAND…AND SOON TO BE #3!

RANKED THE 4TH BEST SELLING BRAND!

SEE NIELSEN NATIONAL COUGH DROP SALES DATA ATTACHED

HONEY LEMON HONEY

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SLIDE 5

LOOK WHERE WE ARE IN ONLY 2 SEASONS!

(TEST) (TEST)

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SLIDE 6

RATED

#1

RATED

#1

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SLIDE 7

Every month, 4,000 – 6,000 consumers take the time and make the effort to try and locate HONEES Cough Drops to purchase in a store near them, by visiting

  • ur product finder at www.HONEES.com

YOUR CONSUMERS WANT HONEES!

ALL BECAUSE WE MADE A BETTER COUGH DROP .

Nothing Artificial, and Pure Liquid Honey Inside Every Drop – That’s Why Consumer Demand is There.

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SLIDE 8

OUR (RATHER IMPRESSIVE) DIGITAL MEDIA CAMPAIGNS

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SLIDE 9

CONSUMER SUPPORT, 7 DAYS A WEEK!

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SLIDE 10

PURE LIQUID HONEY inside every drop soothes coughs and sore throats naturally Extra MENTHOL to suppress coughs and cool nasal passages KING SIZED DROPS soothe throats twice as long TOP RATED * * * * * The average customer review is five stars! BETTER VALUE Honees bags contain 30% more cough drops by weight

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SLIDE 11

HONEES have liquid honey centers…HALLS does not. HONEES have no artificial ingredients…HALLS does. HONEES are non GMO and Gluten free…HALLS is not. HONEES soothe twice as long…HALLS drops are half the size of HONEES drops. HONEES are a better value…HALLS 30 ct bags weigh 30% less than a HONEES 20 ct. bag.

COMPARE

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SLIDE 12

STRAIGHT PACKS 0403: HONEES Honey Cough Drop Bags 0404: HONEES Honey Lemon Cough Drop Bags DISPLAY CASES 0443: HONEES Honey Cough Drop Bags in Display Case 0444: HONEES Honey Lemon Cough Drop Bags in Display Case CLIP STRIPS 0475: HONEES Honey Cough Drop Bags on Clip Strip 0476: HONEES Honey Lemon Cough Drop Bags on Clip Strip

PLUS, NEW HONEES BARS!

0402: HONEES Honey Cough Drop Bars 0407: HONEES Honey Lemon Cough Drop Bars

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SLIDE 13

IN STORE PROMOTIONS FOR NEW DISTRIBUTION

2018 Cough Drop Season

AUGUST 2018 $0.60 PER BAG SCAN DOWNS OCTOBER 2018 BOGO

(ad support available)

DECEMBER 2018 $0.60 PER BAG SCAN DOWNS

HEB Fall Display

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SLIDE 14

BAG SPECIFICATIONS Andre Prost Item# 0403 DOT Item# 603194 Bag Width 6.25” Bag Height 7.75” Bag Depth .50” Unit UPC Code# 0 70650 00403 1 Shelf Life: 36 months Best Before date on each bag and outer case. CASE SPECIFICATIONS Master Case SCC Code#: 200 70650 00403 5 Pack Size: 12 / 20 drop bags Case Weight: 3.5 pounds Case Cube: .254 Case Depth: 11.75” Case Width: 10.375” Case Height: 3.60” Pallet Quantity / B x T: 200 / 40 x 5

RETAIL UPC CASE UPC

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SLIDE 15

BAG SPECIFICATIONS Andre Prost Item# 0404 DOT Item# 607332 Bag Width 6.25” Bag Height 7.75” Bag Depth .50” Unit UPC Code# 0 70650 00404 8 Shelf Life: 36 months Best Before date on each bag and outer case. CASE SPECIFICATIONS Master Case SCC Code#: 200 70650 00404 2 Pack Size: 12 / 20 drop bags Case Weight: 3.5 pounds Case Cube: .254 Case Depth: 11.75” Case Width: 10.375” Case Height: 3.60” Pallet Quantity / B x T: 200 / 40 x 5

RETAIL UPC CASE UPC

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SLIDE 16

BAG SPECIFICATIONS Andre Prost Item# 0408 DOT Item# TBD Bag Width 6.25” Bag Height 7.75” Bag Depth .50” Unit UPC Code# 0 70650 00408 6 Shelf Life: 36 months Best Before date on each bag and outer case. CASE SPECIFICATIONS Master Case SCC Code#: 200 70650 00408 0 Pack Size: 12 / 20 drop bags Case Weight: 3.5 pounds Case Cube: .254 Case Depth: 11.75” Case Width: 10.375” Case Height: 3.60” Pallet Quantity / B x T: 200 / 40 x 5

RETAIL UPC CASE UPC

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SLIDE 17

P.O. BOX 835, OLD SAYBROOK, CT 06475 • PHONE: 800-243-0897 • FAX: 860-388-5243 • WWW.ANDREPROST.COM

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SLIDE 18
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SLIDE 19

Honees Cough Drops are # 4 in National Brand Ranking

Market : Total US Food • Product Share Basis : Cough Drops

$ $ % Chg YA Units Units % Chg YA Avg Unit Price %ACV Reach $ Shr - Prompt Units Shr - Prompt SUM | BRAND HIGH Cough Drops 83,920,264 3.6 44,016,859

  • 0.8

1.91 99.3 100.0 100.0 HALLS 51,683,998

  • 1.6

24,789,336

  • 6.4

2.09 98.8 61.6 56.3 RICOLA 13,600,744 12.7 5,472,854 6.6 2.49 93.5 16.2 12.4 FISHERMAN'S FRIEND 943,977 15.0 354,880 13.4 2.66 38.4 1.1 0.8 AMBROSOLI 878,112 73.8 493,320 82.1 1.78 17.3 1.0 1.1 ZARBEE'S 268,635 39,862 6.74 24.6 0.3 0.1 VICKS 252,932 20.8 257,798 17.8 0.98 8.0 0.3 0.6 FLANAX 249,923

  • 1.5

110,074 0.6 2.27 12.7 0.3 0.3 BRONCOLIN 169,250 35.1 101,673 72.1 1.67 11.0 0.2 0.2 WEDDERSPOON 139,735 177.6 15,824 188.8 8.83 9.0 0.2 0.0 OLBAS 70,080 7.2 11,851 5.7 5.91 5.3 0.1 0.0 ZAND 42,743 7.5 17,136 9.7 2.49 6.2 0.1 0.0 GOOD SENSE 27,519

  • 17.4

23,039

  • 13.3

1.19 0.3 0.0 0.1 SMITH BROTHERS 12,122 21.3 6,526

  • 5.6

1.86 1.6 0.0 0.0

  • A. VOGEL

8,921 55.0 1,500 23.8 5.95 1.8 0.0 0.0 BEST HEALTH 6,855

  • 95.2

6,377

  • 95.5

1.08 0.7 0.0 0.0 EM-EUKAL 6,113

  • 28.6

2,987

  • 30.4

2.05 0.3 0.0 0.0 GOLDEN LOTUS HERBS 4,213

  • 30.3

873

  • 28.7

4.82 0.1 0.0 0.0 HERBION NATURALS 4,119 15.2 1,680 4.4 2.45 0.6 0.0 0.0 PREMIER VALUE 1,523 1,104 1.38 0.1 0.0 0.0 SUNMARK 1,163

  • 51.0

953

  • 43.8

1.22 0.1 0.0 0.0 KC CANDY 1,018 3.1 900 3.4 1.13 0.2 0.0 0.0 ORGANIX 880

  • 19.3

313

  • 31.3

2.81 0.1 0.0 0.0 GO LIGHTLY 654

  • 16.1

390

  • 15.1

1.68 0.1 0.0 0.0 HONEES 394 16.7 1,816

  • 28.5

0.22 0.1 0.0 0.0 ROBITUSSIN 307

  • 96.7

44

  • 97.5

6.94 0.1 0.0 0.0 DELSYM 97

  • 99.3

12

  • 99.3

8.18 0.0 0.0 0.0 CHLORASEPTIC 14 4 3.54 0.0 0.0 0.0 DIABETIC TUSSIN

  • 100.0
  • 100.0

Description Latest 52 Wks - W/E 12/30/17