S A L E S A N D M A R K E T I N G M O B I L E P L A T F O R M N - - PowerPoint PPT Presentation

N O T F O R D I S T R I B U T I O N I N T H E U N I T E D S T A T E S

S A L E S A N D M A R K E T I N G M O B I L E P L A T F O R M F A L L 2 0 1 9

Certain statements in this presentation may constitute “forward-looking” statements. When used in

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in relation to this presentation, such statements use words, including but not limited to, “may”, “will”, “expect”, “believe”, “plan”, “intend”, “anticipate”, "future" and other similar terminology. These forward-looking statements reflect the current expectations of SAIS management regarding future events, operating performance or other achievements, or potential matters relating to any of the foregoing, of the Company, but involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the Company, or industry results, to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. Such statements reflect management’s current views and are based on certain assumptions; the reader must take note that there is no certainty that the Company will achieve or undertake any specific activity in respect thereto. Some of the key assumptions include, without limitation, those assumptions described in SAIS latest quarterly and public filings, which are incorporated by reference herein. They are, by necessity, only estimates of future results, performance, achievements or developments and actual results, performance, achievements or developments may differ materially from these statements due to a number of known and unknown factors. Investors are cautioned not to place undue reliance on these forward-looking statements. Any forward-looking information herein is qualified by these cautionary statements, and although any forward-looking information contained herein is based on upon what management believes are reasonable assumptions, there can be no assurance that actual results or outcomes will be consistent with these forward-looking statements. Any forward-looking statements are made as of the date of this presentation, and except as may be required by applicable law, the Company does not assume any obligation to update or revise them to reflect new information, events, circumstances or otherwise. A further description

• f these and other risks which could cause results to differ materially from those described in these forward-looking statements can

be found in the periodic and

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reports filed by SAIS with Canadian securities commissions and available

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SEDAR http://www.sedar.com, which the reader is encouraged to review.

F O R W A R D L O O K I N G S T A T E M E N T

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We make Mobile Digital Commerce affordable

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K A D D R A P L A T F O R M

KADDRA product is the most cost effective, fastest and efficient way to create a professional mobile digital commerce platform Over USD 10 million has been invested since 2017 to develop the award-winning KADDRA platform

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Initially developed as an internal product, KADDRA commercially launched in Q2 2019 and has seen significant success producing 8 times the average purchase conversion rate compared to traditional e-commerce

W H A T M A K E S K A D D R A P L A T F O R M U N I Q U E

Sales and marketing teams want to save time, money and integration complexity, so we have developed the cheapest and simplest-to-integrate platform in response to that demand

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KADDRA is the first platform to transform social media, online marketing activities and untapped client databases into mobile sales and high customer satisfaction KADDRA enables users to publish marketing content, organize bookings, sell products and communicate live in one mobile ecosystem connecting your customers to your business

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The KADDRA platform is the first market-ready Mobile Commerce solution combining 9 sales and marketing modules into 1 platform KADDRA is a sales and marketing platform uniquely positioned in the Customer Experience Management (CXM) market globally worth USD 8 billion today and forecasted to grow to USD 32 billion* within the next 5 years KADDRA delivers 8 times** higher purchase conversion rates and reduces the total cost of ownership (TCO) by over 80% KADDRA is part of the SAIS group listed on the Toronto Stock Exchange (TSXV:SAIS). It has a long-term orientated, core shareholding and boasts one

• f the most skilled management teams in the industry

KADDRA is raising USD 5 million to fund its product development and delivery via a 3-year convertible debenture yielding 12% per annum.

*Source: Grand View Research Inc **Based on “Keyyes” Proof Of Concept Results (Operational period: Sep 2018 – Mar 2019)

I N V E S T M E N T K E Y P O I N T S

T H E G E N E S I S O F K A D D R A

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Initially developed and used internally for Sarment, the KADDRA platform was created to provide the digital transformation of the group’s traditional luxury distribution business Due to the high performance of the platform, demand from historical partners and clients to use the platform for their own business grew rapidly and a white label version was ready for market in the first half of 2019 Commercially launched at the end of Q2 2019, KADDRA white label platform generated sales revenue of over USD 0.2 million to clients in the luxury automotive industry within two months, with further demand from a wide range of other industries With over 2 years of development and the demand for the platform growing rapidly, SAIS group has decided to sell its traditional distribution business to focus its efforts towards the commercialization and development of its technology

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MICHAEL JON HARDMAN CHIEF MARKETING OFFICER Over 20 years of marketing and commercial experience, holding senior marketing positions in companies such as Microsoft and Burberry. WILL BEATTIE CHIEF TECHNOLOGY OFFICER An early pioneer of cloud computing with a 15-year career at the vanguard of digital product development. TOGI GOUW CHIEF FINANCIAL OFFICER 30 years of experience working as a business-driven CFO and General Manager with blue chip companies. ARNAUD ELNECAVE CHIEF OPERATING OFFICER A recognized sales and marketing leader in the Media industry with unique expertise in digital transformation for high profile clients such as NASA, NATO, CNNMoney. MARK IRWIN BOARD MEMBER Former executive and active board member of global trading giant, Trafigura (#22 of Global Fortune 500 List). QUENTIN CHIARUGI BOARD MEMBER & CHIEF EXECUTIVE OFFICER Over 20 years of experience in management, luxury industry sales and high touch service from Europe to Asia. BERTRAND FAURE BEAULIEU BOARD MEMBER & EXECUTIVE CHAIRMAN Over 25 years of entrepreneurial experience

• f successful global high growth businesses.

KEN ROBERTSON BOARD MEMBER Former partner at Ernst & Young Canada, with

• ver 30 years of global corporate experience.

T H E B O A R D & E X E C U T I V E T E A M

C O R P O R A T E A F F I L I A T I O N S :

PAOLO BULGARI KADDRA SEED INVESTOR Great grandson of the Bulgari founder and member of the advisory board of luxury conglomerate LVMH (Current market cap at USD 200b).

T H E I S S U E S C O N F R O N T I N G T O D A Y ’ S C U S T O M E R C O N N E C T I V I T Y

Marketing channels connected to e-commerce platforms

• ften provide broken user experiences with limited data

and customer retargeting Current platforms connecting businesses to customers are costly, scattered, complex to operate and none of them

• ffer a customer mobile digital environment

Due to the limitations of conventional e-commerce platforms companies face a real challenge to identify their customers, personalize communications and increase conversion rates

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T H E C U S T O M E R E X P E R I E N C E M A N A G E M E N T ( C X M ) S P A C E S H O U L D S O L V E T H E S E I S S U E S

The current CXM market is predominantly focusing on back end data analytics, campaign and survey tools The space is currently crowded with platforms that offer

limited mobile connectivity between content and commerce Mobile Content Management In-App Commerce Multi-purpose Booking Marketing Campaigns Consumer Facing Interface B2C Live chat Live Chat Sentiment Analysis Customer Management Analytics

Source: chiefmartech.com (martech 5000)

The KADDRA platform is a unique market- ready mobile solution combining front and back end sales and marketing modules into 1 platform

Source: Grand View Research Inc.

The global CXM market size is USD 8 billion today and expected to reach USD 32 billion by 2025 10

PERSONALIZED RETARGETING

D a t a a n d m o b i l e t a r g e t e d c o m m u n i c a t i o n s h i g h l y i m p r o v e s c u s t o m e r s a t i s f a c t i o n

SINGLE PLATFORM

K A D D R A c o m b i n e s t h e c a p a b i l i t i e s o f 9 m o d u l e s s a v i n g o n a v e r a g e 8 0 % t o b u s i n e s s e s

CONTINUOUS CONNECTIVITY

M a r k e t i n g c h a n n e l s c o n v e r t 3 t i m e s h i g h e r w h e n c o n n e c t e d t o m o b i l e c o m m e r c e p l a t f o r m s

LOW FRICTION

M o b i l e c o m m e r c e p l a t f o r m p r o v i d e s 8 t i m e s h i g h e r c o n v e r s i o n r a t e t o c o m m e r c e

MA MARKETI NG CHANNELS

Native Apps Progressive Web Apps Car Operating Systems Voice

Analytics Content Management DATA

Websites EDMs SMS Push Notification Chats Programmatic

Campaigns CUSTOMER Deeplinks MOBILE COMMERCE PLATFORM

H O W D O E S T H E K A D D R A P L A T F O R M W O R K

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EARN

KADDRA allows conversion of new customers from channels with no or limited commerce ability Mobile connected digital marketing provides commerce conversion rate of 3 times higher than conventional digital campaigns

Mobile app commerce conversion rates are much higher* compared to e-commerce desktop or

mobile web platforms

SAVE

Purchasing KADDRA significantly reduces procurement costs and set up fees

Total cost of ownership (TCO) reduced by 80% when using KADDRA platform Manpower and execution time are reduced by at least 30% from on-boarding to using the platform

K A D D R A P L A T F O R M I M M E D I A T E “ S A V E A N D E A R N ” F O R B U S I N E S S E S

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*Source: Criteo

C O N N E C T I N G C O N T E N T T O M O B I L E C O M M E R C E U N B R O K E N U S E R E X P E R I E N C E KA DDR A i s tak i n g th e l ead w i th an al l - i n - o n e c o n n ec ted sal es an d mark eti n g p l atfo rm B usi n ess c o n n ec ti n g th ei r mark eti n g c amp ai gn s to mo b i l e c o mmerc e w i th v ery l o w fri c ti o n S i n gl e p l atfo rm co mb i n i n g th e c ap ab i l i ti es o f 9 Mo d ul es an d mo re I n tui ti v e U ser Exp eri en c e to c o n ti n uo usl y c o n n ec t c o n ten t w i th c al l to ac ti o n R E D U C E D C O S T S W i th a si n gl e p l atfo rm to i n tegrate, c o mp an i es sav e an av erage 8 0 % o n th ei r TCO F I R S T T O M A R K E T S I N G L E P L A T F O R M I N C R E A S E D E A R N I N G S KA DDR A p l atfo rm p urc h ase c o n v ersi o n i s 8 ti mes h i gh er* c o mp ared to c o n v en ti o n al

• n l i n e p l atfo rms

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K A D D R A C O M P E T I T I V E A D V A N T A G E S

*Based on “Keyyes” Proof Of Concept Results (Operational period: Sep 2018 – Mar 2019)

K A D D R A P R O D U C T R A N G E

Client Type Revenue Model E N E N T E R E R P R I S E P R P R O

S et up fee o f U SD 5, 000

• 2 w eek s o n b o ard i n g c y c l e
• Mo n th l y S ub sc ri p ti o n fro m U SD 1, 499
• Co n trac t l en gth mi n . 1 y ear

S ME’ s w i th l i mi ted sal es & mark eti n g reso urces L arger o rgan i z ati o n s w i th estab l i sh ed sal es & mark eti n g acti v i ti es S et up fee U SD 20, 000

• A v erage o f 8 w eek s o n b o ard i n g c y c l e
• Mo n th l y sub sc ri p ti o n av erage U SD 9, 999
• Co n trac t l en gth mi n . 2 y ears

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Since its commercial launch in Q2 2019, Kaddra’s CXM platform has already won a silver award for “Enterprise Product of the Year – Marketing Software” in the 7th Annual Best in Biz Award

Current Private Placement Round of Convertible Debentures:

• Targeted closing on November 15th, 2019.
• The debenture will be eligible for conversion into common shares at the holder’s discretion after the conclusion of the 4-month holding period and within

the 3 year term.

• Each debenture will pay 12% annually over the 3 year term or until the conversion is executed.

Minimum Purchase: CAD 150,000 52 Week Trade Range CAD 1.20 - CAD 3.18 Conversion term Conversion into common shares at the holders discretion post 4-month holding period Coupon 12% cash payable annually (payment twice per year) Debenture Term 3 years. Maturing October, 2022 For more information, please contact: Jonathan L. Robinson Oak Hill Financial Inc. 416 669 1001 JRobinson@oakhillfinancial.ca

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S U M M A R Y O F O F F E R I N G T E R M S