RECMA NEW BUSINESS PERFORMANCE JANUARY TO OCTOBER 2017 THE HOLDING - PowerPoint PPT Presentation

RECMA NEW BUSINESS PERFORMANCE JANUARY TO OCTOBER 2017

THE HOLDING COMPANIES DAN IS CLEAR LEADER WITH A $3.5 BN GAP WITH OMG 1 987 DENTSU AEGIS DAN 496 406 PUBLICIS HAVAS GROUPM MEDIA MEDIA WPP IPG MBRANDS -30 -492 OMG -1 523 2

THE HOLDING COMPANIES DAN HAS THE STRONGEST RETENTION RATE NEW BUSINESS BALANCE $M WINS $M DEPARTS $M Dentsu Aegis Network Havas Media Group GroupM WPP Publicis Media IPG Mediabrands Omnicom Media 2,809 1,987 2,433 2,475 -447 -572 496 -979 406 1,068 623 487 -30 -2,146 -492 -2,403 -2,505 -1,523 3

THE HOLDING COMPANIES SUSTAINED GROWTH OVER 4 YEARS INCREASING THE GAP V AVERAGE 2014 2015 2016 2017 Q1 Q1 Q2 Q2 Q3 Q3 Q4 Q4 Q1 Q1 Q2 Q2 Q3 Q3 Q4 Q4 Q1 Q1 Q2 Q2 Q3 Q3 Q4 Q4 Q1 Q1 Q2 Q2 Q3 Q3 Q4 Q4 160 40pts 149 149 ABOVE 150 AVERAGE 133 133 130 130 31pts 120 56pts 120 120 ABOVE 118 118 ABOVE AVERAGE 105 105 AVERAGE 100 92 92 82 82 80 93 93 74 74 58 58 60 78 78 46 46 40 40 39 39 40 32 32 18 18 43 43 15 15 20 23 23 0 All Groups average perforance Dentsu Aegis Network

CARAT IN #2 POSITION IN NET NEW BUSINESS BEATEN ONLY BY SISTER AGENCY VIZEUM NEW BUSINESS BALANCE $M WINS $M DEPARTS $M Vizeum Carat Starcom Havas Media Dentsu x MediaCom Hearts & Science UM Maxus (Wavemaker 2018) MEC PHD Arena Spark Foundry Mindshare Blue 449 Zenith Initiative OMD (Wavemaker 2018) Vizeum 1,740 Vizeum 929 996 CARAT -22 -49 CARAT 855 -131 -153 797 1,017 -179 518 -364 Dentsu X 388 -358 1,161 1,121 Dentsu X -32 -532 -550 221 1,068 131 118 47 37 -705 0 -826 Dentsu X 420 CARAT -22 -130-142 -162 563 -189 -1,251 -508 217 Vizeum -1,518 313 271 169 -67 -609 168179 131 96 24 -1,967 -1,654

CARAT AND VIZEUM HAVE DOUBLED SINCE Q1 2016 CONTINUING TO WIDEN THE GAP WITH THE PEER GROUP AVERAGE 2014 2015 2016 2017 Q1 Q1 Q2 Q2 Q3 Q3 Q4 Q4 Q1 Q1 Q2 Q2 Q3 Q3 Q4 Q4 Q1 Q1 Q2 Q2 Q3 Q3 Q4 Q4 Q1 Q1 Q2 Q2 Q3 Q3 Q4 Q4 90 CARAT 85 83 81 80 76 70 67 70 VIZEUM 60 57 60 49 50 CARAT 41 41 50 37 48 40 45 45 40 33 30 35 27 32 29 VIZEUM 32 30 28 25 26 20 13 9 9 19 18 CARAT 5 10 DENTSU X 3 14 8 7 7 6 5 0 4 4 4 4 3 3 3 3 3 3 All Groups average perforance