Quantifying Risk For Innovation Teams Sam McAfee Neo Innovation - - PowerPoint PPT Presentation

▶

Oct 05, 2023 176 likes •343 views

Quantifying Risk For Innovation Teams Sam McAfee Neo Innovation @sammcafee Scenario San Francisco, 2011 Real estate industry The Goal: Mobile application for service professionals @sammcafee Team Cross-functional Product, Design,

SLIDE 1

Quantifying Risk For Innovation Teams

Sam McAfee — Neo Innovation

@sammcafee

SLIDE 2

Scenario

San Francisco, 2011 Real estate industry The Goal: Mobile application for service professionals

@sammcafee

SLIDE 3

Team

Cross-functional — Product, Design, Engineering Co-located and dedicated to the project Agile experience, and reading The Lean Startup

@sammcafee

SLIDE 4

Project

Customer Interviews MVP Release Frequent Iterations…

@sammcafee

SLIDE 5

Results

$300 app 5000 local professionals 50% conversion so far

@sammcafee

SLIDE 6

Assessment

Cost of user acquisition Fixed costs — payroll, support, overhead Market limits and revenue growth plateaus User retention rates, and life-time-value per user

@sammcafee

SLIDE 7

Modeling Tools

Qualitative

Business Model Canvas Personas Value Dynamics Model

Quantitative

Metrics Frameworks Cost of Delay Scenarios Monte Carlo Simulation

@sammcafee

SLIDE 8

Business Model Canvas

@sammcafee

SLIDE 9

Personas

@sammcafee

SLIDE 10

Value Dynamics

@sammcafee

SLIDE 11

Metrics Frameworks

Lean Analytics Stages

Empathy Stickiness Virality Revenue Scale

Pirate Metrics

Acquisition Activation Retention Revenue Referral @sammcafee

SLIDE 12

Cost of Delay Scenarios

@sammcafee

SLIDE 13

Cost of Delay Scenarios

@sammcafee

$5.9M $1.5M

SLIDE 14

Monte Carlo Simulation

@sammcafee

SLIDE 15

Questions? sam.mcafee@neo.com

Thank You!

@sammcafee