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Principles of Engagement designing games for maximum player engagement Chuck Clanton 24 May 2017 Stanford EE380 Why I Got into Game Design Definitions Game: a fictional reality with physics, goals, obstacles, means to overcome


  1. Principles of Engagement designing games for maximum player engagement Chuck Clanton 24 May 2017 Stanford EE380

  2. Why I Got into Game Design

  3. Definitions Game: a fictional reality with physics, goals, obstacles, means to • overcome obstacles, and success conditions Game mechanics – how the player can interact with the physics of • the game world, which includes what exists in the world, how they work, how the player can use them, what information they provide about actions, consequences, successes and progress Game play – the goals and obstacles of the player in the game, • feedback about progress In a classic multilevel game • – The lead game designer defines/invents the mechanics and the overarching goals, the story of the game – Level designers create the actual obstacles and solution paths for each levelexperiences

  4. From

  5. Satisfy a Basic Human Need Richard Bartle: • Combat/competition – defeat others • Achievement – find or win stuff • Explorers – discover the world • Socializers –connect with others • Builders – create cool things, environments • Thinkers– solve puzzles Combinations can be compelling

  6. Notes: Maslow’s This work was done in the • 1940’s but the triangle isnt his Hierarchy of 5 needs are typically cited, he • added 3 more later Transcendence Basic Human There are more recent lists of • eg spirit, integrity needs e.g. Shalom Schwartz Self-actualization Needs eg morality, creativity as applied Aesthetics eg nature, art, intimacy to games Cognitiion eg knowledge, understanding, problem solving Esteem eg confidence, self-esteem, achievement, respect Belonging, Community eg love, friendship, intimacy, family Safety and Possessions eg safe environment, health resources, property physiological needs of my proxy eg shelter, food, water, money

  7. Engagement in Flow “in the zone” A mental state of immersion in an activity with energized focus, full involvement, and enjoyment in the process of the activity

  8. Flow State Subjective Perception of the Experience Flow is an “optimal” experience in the sense that • Intense and focused concentration on the present • Merging of action and awareness • A loss of reflective self consciousness • Being so engrossed that other needs become negligible • Alteration of the subjective experience of time

  9. Flow State Conditions for Flow the “mission” (multiple) 1. A clear set of goals 2. A compelling purpose meaningful purpose in the fiction of the game 3. Personal agency consequential actions Progress and state (with 3, ability to stay in flow) 4. Clear and immediate feedback 5. A close match between perceived challenge and perceived skills Fairness “survivable” frustration Requirements or believing that you figure it out 1. Knowing what to do 2. Knowing how to do it or believing that you can acquire the skill 3. Knowing how well you are doing activity outcome, overall state and progress 4. Knowing where to go (if navigation is involved) exciting exploration not “lost” 5. High perceived challenges challenge ramp competence, smart, powerful, accomplished 6. High perceived skills 7. Freedom from distractions requires constant attention, details and clues matter

  10. Simple Hot Deep

  11. Simple

  12. HOT

  13. Level Up Find Action-Adventure Racing Plot Advances Solve Game Defeat Opponent Upgrade Combat Reward Vehicle Buy Stuff Harder Track Aim Maneuver Action-Adventure Get Stuff Shoot

  14. Deep

  15. Beginner Devious • • Full House Unique Rectangle (type 3 - – – triple) Naked Single – Jellyfish – Easy • XYZ-Wing – – Naked Single XY-Wing – Moderate • Naked Quad – Hidden Single – Fiendish • Intricate • Hidden Quad – – Locked Candidate Unique Rectangle (type 3 - – – Naked Pair quad) Finned Fish Difficult – • Sashimi Fish – – Naked Triple Fishy Cycle – – Hidden Pair X-Chain – – Unique Rectangle (type 1) Simple Colors – – Unique Rectangle (type 2) – Unique Rectangle (type 4) – X-Wing – Swordfish – BUG – Unique Rectangle (type 3 - pair) – Hidden Triple

  16. Level 7 Level 6 Level 5 Difficulty Level 4 Level 3 Level2 Level 1 Time

  17. Level 7 Level 6 Level 5 Difficulty Level 4 Level 3 Level2 Level 1 Time

  18. Investment

  19. High High Anxiety CHALLENGE CHALLENGE Skill Boredom challenge Low Low Low SKILL High Low SKILL High

  20. High Anxiety CHALLENGE Boredom Low Low SKILL High

  21. 1

  22. (HIS)TORY

  23. Feedback

  24. Games are intrinsically an alternate reality learning experience designed to induce a flow state

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