PRESENTATION
JULY 2016
PRESENTATION JULY 2016 H ow lucky we are. We have the scientific - - PowerPoint PPT Presentation
PRESENTATION JULY 2016 H ow lucky we are. We have the scientific data, and as Art of Change 21 shows, we have the creativity of the world in our hands. We are lucky because we still have time to change. OLAFUR ELIASSON, PATRON OF ART OF
JULY 2016
« How lucky we are. We have the scientific data, and as Art of Change 21 shows, we have the
creativity of the world in our hands. We are lucky because we still have time to change. »
OLAFUR ELIASSON, PATRON OF ART OF CHANGE 21
ALICE AUDOUIN, PRESIDENT AND FOUNDER OF ART OF CHANGE 21
Art of Change 21 is a non-profjt association created in 2014 by french players in the fjeld of culture and sustainable
neurship and engaged youth.
// IDENTITY
To conceive and put in place artistic, innovative, participative and accessible actions, aiming to raise awareness and mobilize citizens on the theme of sustainable development and the environment.
// VOCATION
The multidisciplinary and collective creative process of its actions. Each project is the fruit of a « cross-fertilisation », a close collaboration between artists, social entrepreneurs and young leaders committed to environmental protection.
// ORIGINALITY
« By conceiving and putting in place social and accessible projects, art can reveal our own personal
ressources: Each one of us has the ability to create and thus to make the change we wish to see. »
ART OF CHANGE 21 // MAIN FIGURES
« COP21 » by the COP21 Steering Committee and « Paris for Climate » by the City of Paris.
Artofchange21.com Maskbook.org Cairegame.org
in the medias
TV and radio
Facebook followers
including : TedxCannes, European Parlia- ment, Unesco, French National Assembly...
citizens involved in the Maskbook and Caire Game actions.
crowdfunding campaigns, €35,000 on Kickstarter and €5,000 on Hello Asso
2 awards at the « Forum National des Asso- ciations et Fondations » – National Forum of Associations and Foundations (FNAF), « Prix Oxygène » - Oxygen Prize from « Les Res- pirations », winner of the « 10 projets pour le climat » – 10 projects for the climate by EDF
Birth and COP21 label
“Conclave of the 21”, conception of the action plan in 4 projects: Maskbook, Caire Game, Worldcop and Bridges.
Cairegame.org website.
by the city of Paris (1200 billboards).
the European Parliament, Brussels.
Les Respirations.
21 booths, exhibitions and workshops in Paris, Le Bourget, and Beijing.
at the Maskbook exhibition area in the Grand Palais.
Online launch of the Maskbook.org website..
China at the Beijing Design Week.
Université Paris I Panthéon-Sorbonne.
National Forum of Associations and Foundations.
the United Nations Environment Programme (UNEP)
App with UNEP during UNEA2 (UNEP headquarters, Kenya)
animations and booths during the International Weather and Climate Forum in Paris
21 “accelerators of change”, ar- tists, social entrepreneurs and en- gaged youth from 12 different coun- tries (Kenya, New Zealand, Bahreïn, USA, Egypt, Australia, United King- dom, France…), among whom are Kenyan entrepreneur David Kobia (Ushahidi, BRCK), artist Lucy Orta, eco-designer and DJ Cédric Carles (Solar Sound System), American ar- tist Natalie Jeremijenko, social entre- preneur Bahraini Tariq Al-Oleimy… An experts committee made up
the fjeld of social transformation and environmental innovation.: Sylvie Benard (LMVH), Anne-So- phie Novel (Place to B, Ecoloinfo), Mathieu Baudin (Institut des Fu- turs Souhaitables), Thierry Taboy (Orange), Valérie Martin (ADEME)… Two renowned sponsors: The artist Olafur Eliasson and so- cial entrepreneur Tristan Lecomte.
Founder and President, French pioneer of the link between art and sustainability: Alice Audouin, Former Sustainable director, cofounder and the former chair (2008- 2014) of the French asssociation COAL Art & Sustainable development. Speaker and author, lecturer at the University Paris Pantheon-Sorbonne. A steering committee composed of: Steven Hearn (President of Scintillo), Karine Niego (Founder of Green Raid - YesWe- Green), Jérôme Auriac (Founder and CEO of Be-linked), Guillaume Robic (Communication director of La Monnaie de Paris), Stéphane Riot (Founder and CEO of Noveterra) Ten members of permanent and volunteer staff with complimentary profiles: 4 heads of cultural and intercultural projects: Emilie Thièse, Anjali Cloué, Lisha Sun, Samy Anoï, Camille Cherques 1 manager in China, 1 graphic designer,1 photographer, 2 animators.
ALICE AUDOUIN, PRESIDENT AND FOUNDER OF ART OF CHANGE 21
« if nature inspires us to act, it is as an ecosystem. It would be unrealistic to act in favour of sustainable
development without taking a multidisciplinary approach. »
ACTIONS // THE CONCL AVE OF THE 21
On November 28th and 29th 2014, Art of Change 21 assembled, at the Gaîté Lyrique in Paris, 21 “accelerators of change”: artists, social entrepreneurs and young leaders involved in the mobilisation against global warming, from 12 different countries, selected for their artistic or entrepreneurial talent, the innovative form of their involvement and their part in sustainable development. Over two days of brainstorming, the “21” created, in a collaborative manner, an original and impactful action plan aimed at raising awareness and mobilising society on an international scale during the COP21 and the following COPs. Maskbook, Caire Game, World-Cop and Bridges also saw the light of day, four projects which will stretch over the dura- tion of 5 years: from 2015 to 2020.
In 2016, Art of Change 21 launched two projects designed during the Conclave of the 21: MASKBOOK and CAIRE GAME
ACTIONS // MASKBOOK
Maskbook is an international and creative action for the climate, developed and implemented by the association Art of Change 21. Maskbook is the fjrst action aimed at the general public on the link between health, pollution and climate and is an amazing, collective and international work of art. The Maskbook Project includes exhibitions, workshops, events, a mobile App and an international portrait gallery on maskbook.org. This cultural and environmental action already mobilizes thousands of people from more than 30 countries.
www.maskbook.org
Maskbook in figures:
Kenya… Having gathered more than 900 participants
ner, Jacqueline McGlade, Nicolas Hulot, Valérie Masson-Delmotte) and from the creation (Yann Toma, Lucy Orta, Wen Fang ...) have already created their masks.
ACTIONS // MASKBOOK
W o r ks h o p s M o b i l e a p p
W e b s i t e
e x h i b i t i o n s
MASKBOOK // ONGOING PROJECTS
world: in Morocco during the COP22 in Marrakech during Art of Change 21’s BA- LAD_E events, in Belgium in partnership with Point Culture, in Ecuador during Ha- bitat III… In France during the CONVERGENCES Word Forum, on the programme
loise in Paris… Maskbook will also be reinforcing its pedagogical impact by developing sup- port materials based on scientifjc data. We will develop collaborations and partnerships with centers of creation and innovation (design schools, fab labs, art centers…) and with countries which fjnd themselves at the heart of the “health-pollution-climate” problem such as India or Iran.
ject focusing on the link between health-pollution-climate, and the preparation
MASKBOOK // PARTNERSHIP WITH THE UNEP
UNITED NATIONS ENVIRONMENT PROGRAMME
Helena Molin Valdés, Executive Head
(on the left) and Naysan Sahba, Direc- tor of Department of Commnunication and Information of UNEP (on the right)
Art of Change 21’s partnership with the United Nations Environment Programme (UNEP) on the Maskbook project consists
Les Agents Spéciaux / Kiss the Future.
headquarters in Nairobi during the #UNEA2 (23-27 May 2016)
cutive Director Achim Steiner, Chief Scientist Jacqueline McGlade, the 30th of May 2016
Coalition during #UNEA2, the 21st of May 2016
Achim Steiner during a Maskbook workshop for UNEP Maskbook App demonstration during UNEA2 by Alice Audouin
Caire Game is a fun and useful tool that allows citizens to act in favour of climate at an accessible level, by helping to save
CO2 emissions. The rule of the game is simple: each accomplished action allows the player to save CO2 and to accumulate points, thereby allowing him to move up in the ranking of the game. The outcome of the game is based on trust and good will, no further proof being required. The user can simultaneously select three actions that he commits to implement. These proposed actions are adapted to the user’s profjle, as these will correspond to a diffjculty level that has been pre-determined by the user himself. Each action has a time limit: the goal is therefore to complete the actions before the countdown is over. Beyond this time limit, the action has failed. The game features more than 150 specifjc actions, all of these being accessible, often amusing and sometimes surprising. They involve our daily life: home, transport, work, hobbies, consumption habits, etc. To each action corresponds a number of points but also a quantity of CO2 to be saved in order to have a positive impact on climate. It involves, in addition to the online event, the “Caire Game Wheel”. It spun for 3 days at the International Weather and Climate Forum in Paris in May 2016, and for 2 days in Tangier in Morocco during MEDCOP Climat in July 2016.
ACTIONS // CAIRE GAME
Caire gaMe in figures:
the city of Paris = 1200 billboards in Paris and 1 page dedicated to “Cop ou pas Cop?” on the Mairie de Paris website.
CAIRE GAME // ONGOING PROJECTS
In Paris : a spectacular Maskbook exhibit at the Grand Palais, welco- med thousands of visitors and the special visit of François Hollande. In Beijing : a key exhibit on the façade of the ‘French Institute’. At Bourget : two spaces dedicated to our exhibitions, animations and creative workshops, at Généra- tions Climat and the Galerie by WE, welcomed thousands of visi- tors of more than 60 nationalities.
ACTIONS // COP 21
Art of Change 21 has put in place an ambitious programme for the COP21 (Sustainable innovation forum, Paris, No- vember 30th to December 11th 2015) involving two exhibitions, in Paris at the Grand Palais and in Beijing, and three stands, one at the Grand Palais on Solutions COP21 and two at the Bourget on the site of climate negotiations.
NEW ACTION // BAL AD_E
in partnership With: With the support of:
in the prograMMe
// in the riad YiMa
The artwork and design of Hassan Hajjaj And also :
paleo-energetic fresco (in Arabic and English)
BALAD_E is a cultural project specifjcally imagined for COP22, which will take place in Marrakesh, from the 12th to the 18th
This side event will hold a highly symbolic place in the Medina and will bring together four dimensions : art, innovation, upcycling and renewable energies. It includes exhibitions, workshops, artistic performances, talks... BALAD_E will deploy several actions throughout the city aiming to:
BALAD_E is a project developed in partnership with the renowned moroccan artist Hassan Hajjaj and will take place in his Riad.
i n s t i t u t i o n a l financial grants c i v i l i a n c o n t r i b u t o r s t o t h e c r o w d f u n d i n g c a m p a i g n s ( K i c k s t a r - t e r a n d H e l l o A s s o )
a n d e v e n t p a r t n e r s
p r i v a t e p a t r o n s
Since its creation, the Art of Change 21 association has received a huge amount of support:
CHINA
CHINA
CHINA
CHINA
« Art of Change 21 inspires creativity, inventiveness and energy for the younger generation and
instills in them the values of social entrepreneurship, it is a winning formula to effectively and posi- tively contribute towards the fight against global warming. »
TRISTAN LECOMTE, FOUNDER OF ALTER ECO AND OF PURE PROJECT, PATRON OF ART OF CHANGE 21
ART OF CHANGE 2 1 a r t o f c h a n g e 2 1 . c o m i n f o @ a r t o f c h a n g e 21 . c o m