PITCH & PRESENTATION TIPS & TRICKS WOUTER VANDEKERCKHOVE - - PowerPoint PPT Presentation

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PITCH & PRESENTATION TIPS & TRICKS WOUTER VANDEKERCKHOVE - - PowerPoint PPT Presentation

Nov 11, 2023 240 likes •799 views

PITCH & PRESENTATION TIPS & TRICKS WOUTER VANDEKERCKHOVE VIVES EDUCATION SERVICE In the honours degree, a group of 18 excellent students from 6 fields of study of VIVES is confronted with a socially relevant issue that can only be

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PITCH & PRESENTATION

TIPS & TRICKS

WOUTER VANDEKERCKHOVE

VIVES EDUCATION SERVICE

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In the honours degree, a group of 18 excellent students from 6 fields of study of VIVES is confronted with a socially relevant issue that can only be answered by a multidisciplinary team with a great sense of entrepreneurship. Working together in a multidisciplinary team stimulates the exchange of expertise between the various fields

  • f study and opens the door for out-of-the-box thinking.
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Stimulating entrepreneurship

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Think outside the box…

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when a traditional approach is failing

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Only for students who are ready for something more

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One challenge, 1000 sollutions 3 coaches 18 students 6 months

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Elevator pitch

Selling your product in an elevator in 30 seconds to 2 minutes Do’s & Don’ts

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CONTENT

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It's impossible to tell everything. There are always .

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Blanks can be a blessing!

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I cnduo't bvleiee taht I culod uesdtannrd waht I was

  • rdnaieg. Unisg the icndeblire pweor of the hmuan mnid,

aocdcrnig to rseecrah at Cmabrigde Uinervtisy, it dseno't mttaer in waht oderr the lterets in a wrod are, the olny irpoamtnt tihng is taht the frsit and lsat ltteer be in the rhgit pclae. The rset can be a taotl mses and you can sitll raed it whoutit a pboerlm. Tihs is bucseae the huamn mnid deos not raed ervey ltteer by istlef, but the wrod as a

  • wlohe. Aaznmig, huh?

The human mind reads the words as a whole

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I drive a BMW I own a house in southern France I recently won Euromillions My wife is a lovely blonde

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I drive a BMW I own a house in southern France I recently won Euromillions My wife is a lovely blonde

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People fill in the blanks using their imagination

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Reality vs Imagination

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Reality vs Imagination

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Steer the perception towards your truth

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  • 1. Introduction
  • Who are you?
  • 2. Problem
  • What is the problem you solve?
  • Why is it important?
  • Who cares, how many care?
  • 3. Solution
  • What is the solution you are

building?

  • Why it works
  • 4. Competition
  • Why and how are you better?
  • 5. Technology – if it’s important
  • What are you using & why
  • 6. Target group
  • Who needs you?
  • 7. Opportunity
  • Business potential
  • Marketing strategy
  • 8. Team
  • What makes your team special?
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STORYTELLING

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It is estimated that 50% of all presentations worldwide are unbearable to listen to

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A lot of Powerpoint presentations…

  • Start with a boring introduction: first of all, secondly, then, finally,…
  • Are full of text
  • Use bulletpoints all the time
  • Use boring fonts
  • Lots of ugly colors
  • And they mention how many slides still to go

89/147

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THE PROBLEMWITH BULLETPOINTS

  • People start reading from the top
  • Won’t listen while you talk about the first items
  • Then they already know what is coming
  • So they won’t listen to the rest either
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GET THE ATTENTION AND TELL A STORY!

Start with:

  • An interesting quote of a famous person
  • A personal story
  • A funny picture
  • …
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when a traditional approach is failing

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Great idea! Nice presentation! Strong arguments! But…

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A GOOD PITCH/PRESENTATION

Rational Emotional Esthetical

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Tell me who you are And start with a teaser Tell me WHY you want to do something about it Explain your problem Make me care WHAT is your solution Tell HOW you will be able to pull it off End with a strong summary, a quote, a nice picture,…

Make it stick!

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  • Pull me into a fascinating story
  • Leave the right blanks
  • The story must be
  • Consistent
  • Authentic
  • Credible
  • Unique
  • Do not use bullet points (like I do here)
  • Don't write long sentences, because they will read them before you can tell
  • them. (like you just did)
  • One message per slide.
  • Don't reveal the plot in advance.

Tips for a great story

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STAGE PERFORMANCE

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Stage presence & body language

  • Confidence
  • Avoid words like ‘maybe’, ‘perhaps’, ‘possibly’
  • Enthousiasm: like you’re telling the story for the

first time ever

  • Posture
  • Hands and gestures
  • Move knowingly
  • Avoid ‘euh’s’ and dialect
  • Look at the audience, make contact
  • Take pauses
  • Breathe
  • Clear voice – skip difficult words
  • Do not apologize for things that go

wrong!

  • End with ‘Thank you’
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Practice

  • From beginning to the end
  • In front of a mirror or others
  • Don’t learn by heart
  • If you forget something, just move on to the next item
  • Don’t use notes
  • Watch the pace, nerves will make you speak faster
  • Make a video & analyse
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  • Short answers
  • Be precise
  • It’s ok to say ‘I don’t know yet, but we will find out
  • Thank the jury for the advice
  • Do not argue agressively!

Give proper answers to questions

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