PETER FIELD, ADVERTISING EFFECTIVENESS EXPERT This should be a - PowerPoint PPT Presentation

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PETER FIELD, ADVERTISING EFFECTIVENESS EXPERT This should be a non-contest for TV Highest 100% 100% Video verified human screen platforms reach activity coverage Enhanced 100% View- Extremely Emotional ability to ability low CPM

PETER FIELD, ADVERTISING EFFECTIVENESS EXPERT
This should be a non-contest for TV Highest 100% 100% Video verified human screen platforms reach activity coverage Enhanced 100% View- Extremely Emotional ability to ability low CPM Ties target
Reality (Survey Data, Real People) What Marketers think
Broadcast media Digital media Base Factors Price Elasticity Etc.
BREAK EVEN

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