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Partnering with Communities to Partnering with Communities to Stimulate Innovation Creativity Stimulate Innovation Creativity Stimulate Innovation, Creativity, Stimulate Innovation, Creativity, and Grow Jobs and Grow Jobs UW System


  1. Partnering with Communities to Partnering with Communities to Stimulate Innovation Creativity Stimulate Innovation Creativity Stimulate Innovation, Creativity, Stimulate Innovation, Creativity, and “Grow Jobs” and “Grow Jobs”

  2. UW System structure UW System structure University of Wisconsin Board of Regents University of Wisconsin System University of Wisconsin System 2 Doctoral 11 13 Freshman/ Universities Comprehensive Sophomore UW-Extension (UW-Madison, Universities Universities Colleges Colleges UW-Milwaukee)

  3. 14 300 students 14,300 students

  4. Experts and some “theories” Observations and experiences Thoughts and ideas

  5. Experts and some “theories” Experts and some theories

  6. Two economic development models Recent Traditional • Attract large existing g g • Attract Attract entrepreneurs and creative Attract Attract entrepreneurs and creative entrepreneurs and creative entrepreneurs and creative businesses and capital individuals individuals by creating desirable by creating desirable projects with tax credits and living and connected communities living and connected communities other subsidies • Emphasize Emphasize regional economic regional economic • Local economic development Local economic development development efforts where logical development efforts where logical entities compete to attract entities compete p to attract local communities build on their local communities build on their local communities build on their local communities build on their businesses businesses collaborative strengths collaborative strengths • • Local and state governments Local and state governments Local and state governments Local and state governments • • Local and state governments work Local and state governments work Local and state governments work Local and state governments work create direct financial create direct financial to improve the business climate by to improve the business climate by incentives incentives collaborating with businesses and collaborating with businesses and entrepreneurs entrepreneurs entrepreneurs entrepreneurs

  7. Ob Observations and experiences i d i

  8. Nelson Farms Production

  9. Nelson Farms Production

  10. Nelson Farms Production

  11. Nelson Farms Production

  12. Nelson Farms Country Store

  13. Nelson Farms Nelson Farms

  14. Dairy processing plant

  15. Client: AuCurrant

  16. Client: Saratoga Salsa Client: Saratoga Salsa Six products produced Six products produced Six products produced Six products produced at Nelson Farms at Nelson Farms include salsa, cocktail include salsa, cocktail sauce & Bloody Mary sauce & Bloody Mary mix mix 4,500 units per month 4,500 units per month National awards National awards National awards National awards

  17. Tastings and promotions with clients

  18. Successes Successes . . . 450+ products with over 400 entrepreneurs Nationally recognized “co-packing” expertise Sustainable – does not require grants to operate Noticeable growth in specialty food activity in C Central New York – County Ag Dev Specialist t l N Y k C t A D S i li t

  19. . . . and failures and failures Weak distribution model Unable to entice “entrepreneurial graduates” to remain once they become successful successful

  20. Central New York’s regional economic d development entity l t tit

  21. Successes Successes . . . Sandbox entrepreneurial project Boot camp for entrepreneurs e2e example Several solid startups

  22. . . . and failures and failures Urban model Local disputes over regional approach Required major marketing effort

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