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OPTIMISM & OPPORTUNITIES Email Strategy SHOP NOW DIGITAL - PowerPoint PPT Presentation

OPTIMISM & OPPORTUNITIES Email Strategy SHOP NOW DIGITAL UTAHMEDIAGROUP.COM After email, Facebook ads are the next most popular choice with our customers for acquiring customers and generating revenue. Tom Klein, CMO,


  1. OPTIMISM & OPPORTUNITIES

  2. Email Strategy SHOP NOW DIGITAL UTAHMEDIAGROUP.COM

  3. “After email, Facebook ads are the next most popular choice with our customers for acquiring customers and generating revenue.” — Tom Klein, CMO, Mailchimp

  4. Social Media FACEBOOK

  5. Social Media FACEBOOK Facebook Post Facebook/Instagram Ads Facebook Live Social Media Share your voice with your High exposure and traction Live stream your business Facelift customers regularly Optimize your social media channels for SEO UTAHMEDIAGROUP.COM

  6. Social Media FACEBOOK Facebook Post Facebook/Instagram Ads Facebook Live Social Media Share your voice with your High exposure and traction Live stream your business Facelift customers regularly Optimize your social media channels for SEO UTAHMEDIAGROUP.COM

  7. DEMO

  8. 9 SMART REASONS YOU NEED TO BE USING FACEBOOK ADS NOW Here’s why Facebook ads will make your business extremely successful in 2016. — Inc.

  9. Inc. 9 SMART REASONS YOU NEED TO BE USING FACEBOOK ADS NOW 1. People Spend a Ridiculous Amount of Time on Social Media The average person spends 28 percent of his or her time online on social networks--or 1.72 hours per day. 2. Over 1 Billion Users Served According to the latest fjgures released by Facebook, 1.55 billion people log onto Facebook every month and 1.39 billion visit via mobile. 3. Facebook Organic Reach Is Pretty Much Dead If you have a business page, what you may not realize is that less than 0.5 percent of your fans, on average, will actually see your updates. UTAHMEDIAGROUP.COM

  10. Inc. 9 SMART REASONS YOU NEED TO BE USING FACEBOOK ADS NOW 4. Highly Scalable Content Promotion Remember, engagement snowballs as you go on social media. 5. Targeting is Amazing Businesses can target users with Facebook Ads by location, demographics, age, gender, interests, behavior, and connections. · Tap into recent purchase behavior. · Get creative with life-event targeting. · Use custom audiences to nurture leads and build loyalty. · Create audiences that look like your own targets (“lookalike audiences”). · Layer targeting options to get super granular with your targeting. UTAHMEDIAGROUP.COM

  11. Inc. 9 SMART REASONS YOU NEED TO BE USING FACEBOOK ADS NOW 6. Remarketing = Incredibly Powerful Essentially, remarketing is a type of technology that shows ads for your business to people after they have visited your website, used your mobile app, or given you their email address. People will see these ads when they visit or shop on other websites, use social media, watch videos, use other mobile apps, or search on Google. 7. Turn Visitors Into Leads and Customers To achieve this, you’ll want to tag visitors who come to your site with a cookie. Now you can start applying behavioral and demographic fjlters on your audience to target your Facebook Ads to a narrow group of people who are interested in your stufg (behavioral and interest targeting), who recently checked out your stufg (retargeting), and who can afgord to buy your stufg (demographic targeting). UTAHMEDIAGROUP.COM

  12. Inc. 9 SMART REASONS YOU NEED TO BE USING FACEBOOK ADS NOW 8. Call Buttons Are Game Changers As mentioned earlier, Facebook has 1.39 billion mobile visitors every month and half a billion of its users only access the network via mobile. So capturing leads from mobile Facebook users is a huge opportunity. Calls to businesses are way more valuable than clicks on websites. That’s why Facebook’s Call Buttons are game changers. 9. Tools Make Managing Ads Super Easy UTAHMEDIAGROUP.COM

  13. Agency Services SOLUTIONS THAT WORK Facebook Post Facebook/Instagram Ads Facebook Live Social Media Custom Email Blast Shared Email Blast Content Creation Strategy Share your voice with your High exposure and traction Live stream your business Your custom-branded email Have a presence in the weekly Blog writing, eBooks, White Research and strategy to optimize Facelift customers regularly Shop Now email that reaches Papers, Press Releases your marketing campaigns Optimize your social media more than 170k inboxes channels for SEO Video/Motion Pandora + Digital Ads Podcast Website Microsite Search Engine Search Engine In 15/30 seconds, reach thousands Let’s talk about your Graphics Development Development Marketing Optimization and talk about your business business Tell the story about your business Customize or upgrade your Lead generation pages to build Pay-per click, Display ads, Pixels Be seen by Google and more website for better results your customer database UTAHMEDIAGROUP.COM

  14. Agency Services SOLUTIONS THAT WORK SOCIAL MEDIA EMAIL CONTENT/STRATEGY Facebook Post Facebook/Instagram Ads Facebook Live Social Media Custom Email Blast Shared Email Blast Content Creation Strategy Share your voice with your High exposure and traction Live stream your business Your custom-branded email Have a presence in the weekly Blog writing, eBooks, White Research and strategy to optimize Facelift customers regularly Shop Now email that reaches Papers, Press Releases your marketing campaigns Optimize your social media more than 170k inboxes channels for SEO WEB MULTIMEDIA Video/Motion Pandora + Digital Ads Podcast Website Microsite Search Engine Search Engine In 15/30 seconds, reach thousands Let’s talk about your Graphics Development Development Marketing Optimization and talk about your business business Tell the story about your business Customize or upgrade your Lead generation pages to build Pay-per click, Display ads, Pixels Be seen by Google and more website for better results your customer database UTAHMEDIAGROUP.COM

  15. QUESTIONS?

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