Opportunities in Online & Mobile Payments for Startups - - PowerPoint PPT Presentation

opportunities in online mobile payments for startups
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Opportunities in Online & Mobile Payments for Startups - - PowerPoint PPT Presentation

Opportunities in Online & Mobile Payments for Startups Population CELLPHONE SUBSCRIBERS bank accounts (?) mobile wallets debit cards CREDIT cards 3G/4G USERS INTERNET USERS POINT OF SALE TERMINALS remittances MOBILE AGENTS


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Opportunities in Online & Mobile Payments for Startups

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Population

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CELLPHONE SUBSCRIBERS

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bank accounts (?)

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mobile wallets

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debit cards

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CREDIT cards

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3G/4G USERS

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INTERNET USERS

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POINT OF SALE TERMINALS

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remittances

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MOBILE AGENTS

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POPULATION UNDER 30

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mobile transactions per day

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NUMBER OF ONLINE SHOPS

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cash on delivery

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WHERE IS THE OPPORTUNITY YOU ASK?

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The Opportunity Framework

POS Acquiring (Existing Cards) Remittance Payout Network Online Merchant Account (VISA/ MC) Online Merchant Account (Debit Card) Mobile Wallet KYC Services Person to Person Transfers (Online/ Offline) Mobile Top Ups Bill Payment 3rd Party Apps (Cinema Ticket) Etc eCommerce Store 3rd Party Branchless Banking POPs Personal Finance Apps Banking & Utility Data Interfaces Micro Payments Loyalty Card Management 3rd Party Owned ATM Network Vending Machines Government Payments Crowd Funding

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Mobile Remote Deposit Capture

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Bitcoin Wallets & Apps

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Open Financial Exchange (OFX)

Apps Bank OFX

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Personal Finance Manager (PFM)

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Make Wrappers

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So Apps can look beautiful

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Improve the UI & UX (if possible)

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Taking existing 1996 design and improving it

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Start with the Contact Form
 (if you have to work on this to get in)

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Payment
 Blueprint

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The fintech challenge should be open for all

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What would the agnostic wallet look like?

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Well it would be….

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The wallet can be accessed from…

Phone Tablet Computer

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It doesn’t matter…

What Bank You Use…

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It doesn’t matter…

What Phone You Have

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It doesn’t matter…

Which Mobile Company You Use

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You will be able to pay

Merchants…

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You will be able to pay

People..

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You will be able to pay

Online..

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You will be able to

Load money on to your wallet (via IBFT)

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You will be able to

Load money on to your wallet (via Cash)

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You will be able to

Load money on to your wallet (via Credit Card)

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You will be able to

Load money on to your wallet (via Phone Balance)

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You will be able to

Load money on to your wallet (via Remittances)

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You will be able to

Load money on to your wallet (even with say Payoneer)

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Sample Transaction Set

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Emerging Payment Protocols

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Architect Robust APIs

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Multi-Code Solutions

Courtesy of stripe.com

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Understand how OAuth works

http://oauth.net/

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Easy Sign-up! Keep It Simple

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Make KYC a snap!

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Don’t Forget Recurring Payments

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Implement 2FA (Two Factor Authentication)

Google Authenticator (Free) & Authy

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Don’t Ignore the Pay by QR Code

Look at KuaPay: https://kuapay.com/

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Think about issuance with your product

Pre-Paid is a Huge Market. Improvise on the offering

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Accurately Model Your Market.

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Data Drives Decisions: Conduct Surveys!

Incorporate feedback. Listen to your potential clients.

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Make sure you are chasing a problem!

For which you have a solution

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Same Product: Multiple Offering

The culture is diverse; the marketplace is diverse and your product should be too.

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Off-The-Shelf Solution?

Why not! There is no law preventing you from buying an off-the-shelf solution to implement.

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Put up a kick-ass website

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Your Help Desk should be Awesome!

Check out ZenDesk (I love it)

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Your Social Media Strategy should be stellar

Check out Xpress Money: https://twitter.com/Xpress_Money

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Make your product with lots of love.

Be passionate about your offering

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Lastly…

“The key to success in mobile payments is eliminating friction. The less information a consumer needs to manually enter at the time of checkout – whether that be a credit card number, billing address, or even username and password as login credentials – the more likely they are to complete the transaction.”

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