mobistar first quarter 2015 results
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Mobistar First quarter 2015 results Analysts & Investors Presentation Mobistar - Financial results Q1 2015 This presentation contains forward-looking statements about Mobistar, in particular for 2015. Although Mobistar believes


  1. Mobistar First quarter 2015 results Analysts & Investors Presentation Mobistar - Financial results Q1 2015

  2. This presentation contains forward-looking statements about Mobistar, in particular for 2015. Although Mobistar believes these statements are based on reasonable assumptions, these forward-looking statements are subject to numerous risks and uncertainties, including matters not yet known to us or not currently considered material by us, and there can be no assurance that anticipated events will occur or that the objectives set out will actually be achieved. Important factors that could cause actual results to differ materially from the results anticipated in the forward-looking statements include, among others, the impact of the price adjustments on the customer base resulting from the competitive pressure, the evolution of the customer base, the economic situation in Belgium, the effectiveness of Mobistar convergent strategy including the success and market acceptance of the voice and data abundance plans, the Mobistar TV and broadband offers, the Mobistar brand and other strategic, operating and financial initiatives, Mobistar’s ability to adapt to the on-going transformation of the telecommunications industry, regulatory developments and constraints and the outcome of legal proceedings, risks and uncertainties related to business activity. 2 Mobistar - Financial results Q1 2015

  3. a leading telecom operator Mobistar is one of the leading telecom operators of the Belgian and Luxembourg markets Mobistar is one of the leading telecom operators of the Belgian and Luxembourg markets Mobistar is one of the leading telecom operators of the Belgian and Luxembourg markets Mobistar is one of the leading telecom operators of the Belgian and Luxembourg markets Mobistar Management Mobistar Management Mobistar Management Mobistar Management Jean Marc Harion Jean Marc Harion Jean Marc Harion Jean Marc Harion Ludovic Pech Ludovic Pech Ludovic Pech Ludovic Pech Siddy Jobe Siddy Jobe Siddy Jobe Siddy Jobe Chief Executive Officer Chief Financial Officer Director Investor Relations & Corporate Finance 3 Mobistar - Financial results Q1 2015

  4. “focus on value management” Jean Jean- Jean Jean - - -Marc Marc Marc Harion Marc Harion Harion Harion, , , Chief Executive Officer , Mobistar - Financial results Q1 2015

  5. key achievements in Q12015 4G anniversary Loyalty Cinema tickets pilot pilot pilot pilot Official provider 4G@BXL Cable regulation activation Mobiline Mobifleet Concept store Antwerp FY 2014 Q1 2015 5 Mobistar - Financial results Q1 2015

  6. our main business achievements in Q1 2015 4G postpaid customer base growth 19% vs 4Q14 • #1 in 4G: 92% outdoor coverage • #1 in 4G: ~600 000 customers • #1 in NPS Telco Customer Service • Postpaid ARPU grew by 3.8% yoy • Restated EBITDA +5.6% yoy & +12.4% excl. reg. • Full year guidance confirmed • 6 Mobistar - Financial results Q1 2015

  7. our main transformation Q1 2015 achievements Taking control of distribution with own channels • Digitalization of end-to-end customer experience • IT outsourcing to gain cost efficiency • Best Tariffs, price transparency, best devices • Improved customers trust and loyalty • Stable Postpaid customers base • Pave the way for future cable market entrance • Prepare convergent offers for SME market • 7 Mobistar - Financial results Q1 2015

  8. achievements Mobistar - Financial results Q1 2015

  9. our 5 strategic priorities for 2015 – 2020: � Best 4G network in Belgium Leadership in Mobile � N ° 1 in network share Pioneer in � N ° 1 convergent challenger on the consumer market Disruptive � N ° 1 convergent challenger on the enterprise market Convergence � Best Telco customer experience Best Customer Experience � N ° 1 NPS in all customer touch points � Best in class Telco in outsourcing model Best Industry Efficiency � Self finance innovation thanks to efficiency gains � Create a digital and open working environment Team Member’s Engagement � Best in Class in offering career opportunities Mobistar - Financial results Q1 2015

  10. undisputed largest 4G coverage Leadership in €20m network investments in Q1 to support extension at fast pace Mobile Mobistar 4G network coverage evolution (800 + 1800 MHz, focus on in-door ) Official launch in 99% coverage in March: 230 cities Brussels in May and with >50% coverage pilot in Mechelen 10 Mobistar - Financial results Q1 2015

  11. Mobistar operates the largest network Belgium Brussels #1 #1 #1 #1 #1 #1 #1 #1 • % pop outdoor: • % pop outdoor: • % pop indoor: 72 % 72 % 72 % 72 % • % pop indoor: 86% 86% 86% 86% (source : Mobistar, Mar 2015) (source : Mobistar, Mar 2015) % pop outdoor : 86.1% 86.1% 86.1% 86.1% % pop outdoor 99.8% 99.8% 99.8% 99.8% (source: Proximus website 27.3) (source: Proximus Website 27.03.15) % indoor : 74% % indoor : 64% 74% 74% 74% 64% 64% 64% (source: estimate based on Px drive tests) (source: estimate based on Px drive tests) % pop outdoor : 83% 83% 83% 83% 56% 56% of Brussels pop covered 56% 56% (source: Base web 27.3) (source: Base web 13.05.14) % pop indoor : 62% 62% 62% 62% Status 31/10/ 2014 (source : indoor estimate ) Situation on 27/03/ 2015 11 Mobistar - Financial results Q1 2015

  12. Leadership Mobistar leader in 4G coverage in Mobile #1 #1 Outdoor coverage Indoor coverage 92% * 72% * 17.7Mbps 14 Mbps Average Average download speed ** upload speed ** Source 1: * Population coverage based on sites on air end of Q1 2015 Source 2: ** Commsquare, January 2015 12 Mobistar - Financial results Q1 2015

  13. Leadership Mobistar leader in 3G coverage in Mobile and in Voice performance #1= #1 #1 Outdoor coverage Indoor coverage Voice calls 99% * 92% * completed ** 3G 3G/2G 9.1 Mbps 2.5 Mbps HD Voice Average Average Only operator in download speed ** upload speed ** Belgium ** Source 1: * Population coverage based on sites on air end of 2014 Source 2: ** Commsquare, January 2015 13 Mobistar - Financial results Q1 2015

  14. facilitating 4G access for our customers Leadership in from network and plans to devices and services Mobile network tariffs devices services & financing largest 3G most attractive richest devices best services and 4G 4G tariff portfolio coverage plans 14 Mobistar - Financial results Q1 2015

  15. Stable customer base evolution in Belgium Leadership in 5.5 million SIM connected cards Mobile Belgium, 5,150 5,345 5,444 5,472 5,472 incl. MVNO 71,6% 71,3% 71,1% 70,7% 70,5% 7.500 7.000 99 96 96 101 103 6.500 6.000 1.557 1.552 1.710 1.509 5.500 1.311 5.000 4.500 3,915 3,762 3,840 3,892 3,836 4.000 111 109 111 109 111 3.500 749 833 874 798 740 3.000 2.500 2.000 1.500 1.000 500 0 Q1 2014 Q2 2014 Q3 2014 Q4 2014 Q1 2015 OLU MVNO Laptop cards Matma Prepaid Postpaid Mobistar Postpaid % retail cust base 15 Mobistar - Financial results Q1 2015

  16. 4G customers base is growing fast Leadership in growing customer appetite for 4G services Mobile Active 4G Mobistar users share of total subscribers base Average data traffic per technology Potential 4G target: > custo 3m 4G mers X 4 X 4 X 4 X 4 users ~ 600k Mobistar 4G 700 000 Mobile customers data 600 000 customers X 2 X 2 X 2 X 2 500 000 19 % 400 000 16 % 300 000 11 % Total customers 200 000 8 % 100 000 0 Q1 2014 Q2 2014 Q3 2014 Q4 2014 Q1 2015 Mobistar Actives 4G users (excl. MVNO & Matma) 16 Mobistar - Financial results Q1 2015

  17. 4G experience catalyzing data growth Leadership in data usage x2.5 in 1 year Mobile Data usage per active Mobistar customer in March 2015 Mobistar prepaid & postpaid customers base excl. M2M & MVNO 17 Mobistar - Financial results Q1 2015

  18. 4G represents 40% of total data consumption Leadership in 1 out of every 5 Mobistar customers uses 4G Mobile Mobile data consumption per technology and per customers #customers ~600k 40% 4G (~20%) 60% Mobistar prepaid & postpaid customers base excl. M2M & MVNO 18 Mobistar - Financial results Q1 2015

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