Metrics are Pivotal A NATIONAL FARM TO INSTITUTION METRICS - - PowerPoint PPT Presentation

Local Procurement: Metrics are Pivotal

A NATIONAL FARM TO INSTITUTION METRICS COLLABORATIVE WEBINAR

Local Procurement: Metrics are Pivotal

NFtI Metrics Collaborative Webinar

• Dr. Lilian Brislen

University of Kentucky

The goals of this webinar:

• Share the University of Kentucky’s story,

and the evolution of our ‘local’ food efforts

• Demonstrate that clear metrics, regular

reporting, and transparent processes are the key to success

Evolution of UK Dining ‘Local’ Metrics

Then:

KY Proud “Local” (Fayette & surrounding co.)

Now:

Item level classification – not vendor Explicit metrics for FARM IMPACT products Robust dialogue between The Spirit & The Letter

Tracking, Reporting, and Learning

Two part ITEM level classification

Kentucky Farm Impact

Majority Farm Impact Greater than 50% of the ingredients are sourced from Ky farms. Some Farm Impact Minimum of 10% of the ingredients are sourced from Kentucky farms. No Farm Impact Ingredients are not sourced from a KY farm

Kentucky Business Impact

Kentucky-owned Business Majority of business is owned by Kentucky citizens, and is operating primarily in Kentucky. Kentucky-located Processor A non-Kentucky owned business engaged in significant value adding at a Kentucky-based operation. No Business Impact Products that a do not undergo significant value-adding and/or are only aggregated, re-packaged, or redistributed.

How’d that work out for you?

Farm Impact 26% Business Only Impact 26% Redistribut ed or no significant value adding 48%

FY 15 ‘LOCAL’ Purchases

Whoopsie Daisy!

$2.36 million of $10.6 million total food buy

Revised KPIs (Kentucky Farm and Food Business Impact)

FY19

Total Kentucky Impact Purchasing (min)

$ 1,730,602.65

Portion that must have some farm impact (min)

$ 672,566.31

Kentucky Farm and Kentucky Food Business Impact (KYFFBI) Definitions

Kentucky Farm Impact

Majority Farm Impact Greater than 50% of the ingredients are sourced from Ky farms. Some Farm Impact Minimum of 10% of the ingredients are sourced from Kentucky farms.

Kentucky Business Impact

Kentucky-owned Business Majority of business is owned by Kentucky citizens, and is operating primarily in Kentucky. Kentucky-located Food Processor A non-Kentucky owned business engaged in significant value adding at a Kentucky-based operation (beyond aggregation, transportation,

• r distribution).

The proof is in the corn pudding

FY15 FY18

Farm Impact Majority F arm $ 140,137 $ 907,890 Some Farm $ 468,715 $ 137,742 TOTAL $ 608,852 $ 1,045,632 Business Only Impact KY Owned Business $ 387,489 $ 540,039 KY Loated Processor $ 226,571 $ 167,240 TOTAL $ 614,060 $ 707,279 GRAND TOTAL KY BUY $ 1,222,912 $ 1,752,911

First full year w/revised KPIs

Digging deeper

FY18 KY PRODUCT TYPE BY FARM IMPACT

Majority Some None Total Baked Goods $ 12,603 $ 0 $ 142,107 $ 154,709 Value Added $ 19,376 $ 96,170 $ 278,684 $ 394,230 Dairy $ 360,889 $ 0 $ 95,837 $ 456,726 Meat $ 498,401 $ 41,572 $ 190,651 $ 730,624 Produce $ 16,622 $ 0 $ 0 $ 16,622

Farm Impact Programs

Salad Bar Program

• Route food hub through approved

distributor

• Coordinate production of 10

farmers for 5 items year round

• 24,000lbs local produce

Whole animal program

• KY based pasture-finished meat

processor and aggregator

• Adapted to dining operations

needs

• 57,000lbs (3 cows, 5 hogs weekly)

What lessons does Kentucky’s story teach?

Love your neighbor, drink bourbon, and root for the Wildcats!

Metrics must mean what they say

Food Miles DO NOT reliably measure:

• Environmental impact
• Economic impact
• Freshness or Healthfulness

The ONLY thing food miles accurately measure is how far the product traveled from the final vendor/distributor

Keys to Success

Clear metrics emphasizing farm impact Strategy, Planning, Commitment Adaptation to Kentucky Collaboration & communication

Thank you!

@ukfoodconnect http://foodconnection.ca.uky.edu/

Questions and Answers

Hannah Leighton

Farm to Institution New England hannah@farmtoinstitution.org

• Dr. Lilian Brislen

University of Kentucky lilian.brislen@uky.edu

http://bit.ly/nftimc

• or -

http://dashboard.farmtoinstitution.org/national-metrics-collaborative

Next NFTIMC webinar

Local Food in Government Statistics

Jeffrey O’Hara USDA Agricultural Marketing Service

• Registration posted soon:

http://ngfn.org/webinars