[PDF] - Message - Method - Manners 2 3 Ideation Writing Audience PDF Document

SLIDE 1

Presentation Workshop

Message - Method - Manners

1 2

Presentation Ecosystem

Visual Story Delivery Message Audience Ideation Writing Critique Critique Paper Web or Devices Human Critique Motion Design Graphic Design Visual Thinking

3 Presentation Workshop - August 28, 2015

SLIDE 2

1. Message

4

“If I have ten minutes to present, I need a week to prepare.” “If I have an hour, I am ready now.”

W

odsow

Wilson

5

YOUR

POINT OF VIEW

( )

STAKE WHAT’S

@

(PAIN POINT)

YOUR

BIG

DEA

!

+ =

6 Presentation Workshop - August 28, 2015

SLIDE 3

LOGOS PATHOS ETHOS

The Rhetoric of Presentation Design

7

MENTOR

Hero

Your Role: OR

8

AUDIENCE NEEDS

1. What are they like?
2. Why are they here?
3. What keeps them up at night?
4. How can you solve their problem?
5. What do you want them to do?
6. How might they resist?
7. How can you best reach them?

9 Presentation Workshop - August 28, 2015

SLIDE 4

How Can You Connect With Them?

EXPERIENCES

shared

GOALS

common

10

Address Resistance

Comfort Zone Vulnerabilities Fear Misunderstanding Obstacles Politics

11

What Can You Give Them?

TOOLS GUIDANCE CONF IDENCE

12 Presentation Workshop - August 28, 2015

SLIDE 5

Brainstorm in Analog

R u l e # 1 :

POSTPONE & withhold your judgement

f

DEAS !

R u l e # 2 :

ENCOURAGE

WILD

exaggerated

ideas

R u l e # 3 :

Q u a n t i t y

counts

at this stage,

N T Quality

R u l e # 4 :

BUILD ON

IDEAS

put forward

BY OTHERS

R u l e # 5 :

every

every IDEA

person & has worth

=

13

Sticky Planning Process

Generate Ideas Filter Down Cluster Create Messages Arrange Messages

Collect, create, & record as many as possible Filter down to best ideas that support the big idea. Cluster ideas by topic. Turn topics into messages in sentences. Order messages by impact.

14

Add Supporting Points

Each message needs supporting evidence slides.

Strengthen the Turning Points Verify Contrast Visualize Message

Ensure you have a clear beginning, middle, and end. Validate content, emotional, and delivery contrast. After structure is in place, turn words into pictures.

Sticky Planning Process

15 Presentation Workshop - August 28, 2015

SLIDE 6

16

PRESENTATION SPARKLINE

17

creating moments

STAR

18 Presentation Workshop - August 28, 2015

SLIDE 7

2. Method - Visual Story

19

Nearly all men can stand adversity, but if you want to test a man’s character, give him power.

p

i

n t

^

20 21 Presentation Workshop - August 28, 2015

SLIDE 8

Then we grow up.

22

>75 words 50 words Min words

use the

RIGHT

TOOL the

RIGHT

WAY

23

To Project Or Not To Project

24 Presentation Workshop - August 28, 2015

SLIDE 9

Ingredients of a Great Slide

25

light background dark background

Informal, smaller venues
Has bright feeling
Illuminates the room
Works well for handouts
No opportunity for dramatic

lighting or spotlights

Formal, large venues
Doesn’t influence ambient lighting
Doesn’t work for handouts
Few opportunities for shadows
Objects glow

26 27 Presentation Workshop - August 28, 2015

SLIDE 10

Move Aside !

Gasp... HI!

I’m too animated!

DIZZY

P u k e . . .

Oooohhhh!

Barf

Ack!

WHOA!

Ugh!

Look OUT

REMOVE

the clutter

28

Element Placement

creating meaning with...

CONTRAST F LOW HIERARCHY UNITY PROXIMITY WHITESPACE

29

Bullet Laws

Protect audience
Use sparingly
Write headlines
Use parallel

structure

Avoid sub-bullets
& sub-bullets
& sub-bullets

30 Presentation Workshop - August 28, 2015

SLIDE 11

31

Ideally, one idea PER SLIDE.

32

U s i n g C l i p a r t &   I m a g e s

33 Presentation Workshop - August 28, 2015

SLIDE 12

3 R’s of Letting Go

Reduce

Record

Repeat

34

Golden Rule of Present a tions

“Never deliver a presentation you wouldn’t want to sit through yourself.”

35

3. Manners - Delivery

36 Presentation Workshop - August 28, 2015

SLIDE 13

RELATIONSHIP

AUDIENCE PRESENTER VISUAL AID

37

for Presentation for Q&A

1/4 3/4

38

Traditional Nontraditional Hide behind podium * Be free to roam Serious, business tone * Humor and enthusiasm Monotone * Vocal & pace variety Read slides * Minimize slides Minimize disruptions * Plan disruptions Resist live feedback * Embrace interaction Familiarity * Wonder/awe Long-winded rambles * Memorable, sound bites Flawless knowledge * Self-deprecating humanness

CONTRAST the DELIVERY

39 Presentation Workshop - August 28, 2015

SLIDE 14

Non-Verbal Communication

40 The Rest 15%

Non-Verbal 85%

41

don’t be afraid to make

EYE CONTACT

42 Presentation Workshop - August 28, 2015

SLIDE 15

STAGE PRESENCE

WHAT I FEEL. WHAT I’M DOING.

43

FAMILIARITY

via practice

44

Animate your audience

…not your slides

45 Presentation Workshop - August 28, 2015

SLIDE 16

be

PASSIONATE

have

FUN

46

there’s nothing like a...

Holy Ghost Edge!

47

4. Workshop

48 Presentation Workshop - August 28, 2015

SLIDE 17

Why School Should Be Banned For Good If You Really Got What You Wished For Risking All for Nothing Church: Your Lifeline Learn A Language or Lose A Lucky Break Satan’s Achille’s Heel - Your Hope

Topics

#1 #2 #3 #4 #5 #6

49

Sticky Planning Process

Generate Ideas Filter Down Cluster Create Messages Arrange Messages

Collect, create, & record as many as possible Filter down to best ideas that support the big idea. Cluster ideas by topic. Turn topics into messages in sentences. Order messages by impact.

50

Add Supporting Points

Each message needs supporting evidence slides.

Strengthen the Turning Points Verify Contrast Visualize Message

Ensure you have a clear beginning, middle, and end. Validate content, emotional, and delivery contrast. After structure is in place, turn words into pictures.

Sticky Planning Process

51 Presentation Workshop - August 28, 2015