Luxsure France Luxsure France http://www.luxsure.fr Luxsure France - - PowerPoint PPT Presentation

Luxsure France

Luxsure France

http://www.luxsure.fr

Luxsure France

http://luxsure.com/people

Luxsure France

http://luxsure.com/LuxsureTV

Luxsure France

http://www.luxsure.fr/LuxsureMagazine/index.html

Luxsure Influence Sphere

http://egeriedemode.com

Luxsure Worldwide

Luxsure Worldwide

http://luxsure.com/russia

Luxsure Worldwide

http://luxsure.com/blog/category/luxsure-dubai

Luxsure Worldwide

http://luxsure.com/korea

Luxsure Worldwide

http://luxsure.com

Case study Luxsure.fr

A strong network

65 000 Monthly viewers Focus us Februa bruary ry 20 2015 15 11 707 Followers 13 588 fans

A strong network

1 702 016 Sessions Focus us Februa bruary ry 20 2015 15 1 435 263 users 3 157 272 pages viewed 7 432 articles

Luxsure readers

Focus us Februa bruary ry 20 2015 15 46% 54%

S ex

Female Male

84% 16%

Users

New users Users

Luxsure readers

Focus us Februa bruary ry 20 2015 15

27,50% 33,50% 15,50% 12,50% 5,50% 5,50% Aged 18 to 24 Aged 25 to 34 Aged 35 to 44 Aged 45 to 54 Aged 55 to 64 65 and older

Age

Luxsure.fr Offers

Pack sponsored post

Sponsored post + share on Facebook + Twitter + Lien en nofollow link toward your

• website. Post write by

Luxsure team or yours Displayed as « sponsorised »

• n the website

Post shared all over Luxsure Worldwide

800 € H.T 1 000 € H.T

Contest pack

Use Luxsure network to promote your contests + share on Facebook + Twitter + Baillif ordered regulation deposit + Drawing

1 000 € H.T

Gifts partnership

Paid partnership in order to strengthen your community relation

950 € H.T

* Creative Simulation

Social partnership

Paid Partnership in order to promote your contest on social networks

950 € H.T

* Creative Simulation

Event partnership

Paid partnership to promote your brand events

950 € H.T

* Creative Simulation

Social network pack

Social networks Cover picture ad placement (facebook, twitter)

700 € H.T

* Creative Simulation

Social media pack

Sponsored tweets, facebook and instagram posts

700 € H.T

* Creative Simulation

Inside tab

Brand dedicated tab on Luxsure

2 000 € H.T

* Creative Simulation

Mini site tab

Integrated mini-site within Luxsure website & content

5 000 € H.T

* Creative Simulation

E-shop mini-site tab

Integrated e-shop tab on Luxsure

10 000 € H.T

* Creative Simulation

Affiliated e-shop Luxsure

Advanced layout of your products in ouror e-shop

300 € H.T

* Creative Simulation

Online ad campaign

Advanced lay-out of your products and/or ad campaign through our premium banner

On demand

* Creative Simulation

Wallpaper ad

Wallpapered Ad campaign all

• ver Luxusure website

2 000 € H.T

ACHETEZ FEMME ACHETEZ HOMME * Creative Simulation

Sponsored newsletter

The best place and better words abour your brand on our newsletter

200 € H.T

* Simulation

Egérie de mode

Egerie de mode influence

+ 2 000 bloggers Focus us Februa bruary ry 20 2015 15 93 001 Followers* 100 516 fans* 203 500 Total Viewers*

*Sample of 14 bloggers

Influence Strategy/brand content

How it work rks

Digital influencers identification Nationals/intenation als on key markets

1 2

Identification

• f the muses

(égéries) creation of image rights contracts

3

Validated Casting activation Creation and management

• f brand

content (1st shares as « making-

• ff »)

Campaign Kick

• ff & social

networks

• ptimisaton

Reportings Live (making-off, posts teasing) + Full reporting Complet (KPI’s + ROI)

4 5 6

Egérie de mode Offers

Campaign creation with a junior egery

4 000 € H.T

The junior fashion egery is a girl next door, a girl that you would cross in the streets and that you would like to know. She has this special touch that catch everyone’s eyes. She is the perfect egery for your photo campaigns or your video

• campaigns. She is close to your

audience and your clients. Simple shooting Simple Vidéo

6 000 € H.T On demand

Advertising campaign

Campaign creation with a web egery

10 000 € H.T

The Web egery is a digital opinion leader, he tweets, he blogs, he

• instagrams. He is invited to the

most prestigious events and share them with his community on a live basis. The web egery will enable you to connect with his tribe and

• audience. He is the perfect brand

ambassador. Simple Shooting Simple Vidéo

15 000 € H.T On demand

Advertising campaign

Campaign creation with a fashion egery

15 000 € H.T

A fashion egery is an it girl, a girl or a woman which taste and sense of style is a reference. She is stylish and her style influences others. She is passionnate and has an universe and a personnality of her

• wn. Working with her means

using her personnality, universe and sense of style to enhance your

• brand. She will also help you with

her enormous community. Simple Shooting Simple Vidéo

20 000 € H.T On demand

Advertising campaign

Case study Rémy Martin Cannes

When n : : Cannes IFF 2014 Clien ent : Rémy Martin Event ent: : Remy Martin Cannes International Film Festival Ambassadorship

Brief : Activation and engagement of 30 bloggers

worldwide(Luxury, Fashion, Cinema, Lifestyle) 57 engaged influencers**

*Arsene Viroyan (Comedian), Gotham Chandna (producerr) Michael Canitrot (DJ), Alexandre Maras (Gossip columnist) Jean Jullien (Illustrater) Chiara Ferragni (Fashion blogger) Aline Afanoukoé (TV and radio anchor) Fanny Bouton (Editorial chief @ Melty Group Media)

8 influencers for teasing* 90 tweets 57 instagrams

**+27% compare to 2013

22 blog posts 377 000 of reach 67 000 of reach

Case study Comité Montaigne

Whe hen : : International Comtemporary Art Fest Clien ent : Comité Montaigne Event ent: : Art Montaigne Bri rief ef : Activate and engage 10 bloggers concerned by luxury and fashion industry 5 Articles 2 Bloggers teasing*

*My Name is Odd, Web and luxe

**Mademoiselle Stef, Venus is naive, Parisian Eye, Alerte à Liège, Elodie in Paris, Le Modalogue, Like a B, Precieux Webzine, Men are delicious, Darkplanneur, Luxsure

10 Bloggers on FIAC ** 51 231 of reach 63 instagrams 73 tweets 62 184 of reach

Case study Basus & Luxsure

Whe hen : : Fashion week Fall/winter close party Clien ent : Basus & Luxsure Event ent: : Kick off Basus 2015 fashion products

Brief : Activate and engage french influencers

100 Bloggers

*For exemple : Miss France 2013, Mister France 2014 and others actors

300 influencial guests* 40 tweets 75 instagrams

We make calculation of reach We make calculation of reach

Contact

Pascal Iakovou

Fondateur Luxsure group

Contact

pascal.iakovou@luxsure.fr 06 08 69 47 08