LOCAL WEATHER FOR YOUR STATION Webinar Goals 1. Introduce you to - - PowerPoint PPT Presentation

local weather for your station webinar goals
SMART_READER_LITE
LIVE PREVIEW

LOCAL WEATHER FOR YOUR STATION Webinar Goals 1. Introduce you to - - PowerPoint PPT Presentation

LOCAL WEATHER FOR YOUR STATION Webinar Goals 1. Introduce you to The Storm Report Radio Weather. 2. Discuss automating weather forecast downloads 24/7 to integrate into your station automation system. In other words, eliminate manual


slide-1
SLIDE 1

LOCAL WEATHER FOR YOUR STATION

slide-2
SLIDE 2

Webinar Goals

  • 1. Introduce you to The Storm Report Radio Weather.
  • 2. Discuss automating weather forecast downloads 24/7 to integrate

into your station automation system. In other words, eliminate manual weather downloads.

  • 3. Increase audience and underwriting with our style of weather

forecasts.

slide-3
SLIDE 3

Who is Dan?

slide-4
SLIDE 4
slide-5
SLIDE 5
slide-6
SLIDE 6
slide-7
SLIDE 7
slide-8
SLIDE 8
slide-9
SLIDE 9
slide-10
SLIDE 10
slide-11
SLIDE 11
slide-12
SLIDE 12
slide-13
SLIDE 13
slide-14
SLIDE 14

KOYY Radio, El Dorado, KS in 1986

slide-15
SLIDE 15

KAHS Radio – El Dorado, KS in 2017

slide-16
SLIDE 16

This is is why we do what we do.

We love radio. We love weather. Our meteorologists are also experienced

  • broadcasters. We believe quality can never
  • suffer. That’s why our team delivers high

quality custom forecasts to radio and online stations every day, around the clock.

slide-17
SLIDE 17

For radio to stay strong in an increasingly robotic world, we must remember the power of human communication.

slide-18
SLIDE 18

Listeners Still Desire a Reliable Source for Weather

slide-19
SLIDE 19
slide-20
SLIDE 20
slide-21
SLIDE 21
slide-22
SLIDE 22
slide-23
SLIDE 23
slide-24
SLIDE 24

Team of Meteorologists

Meteorologist Jennifer Narramore Penn State The Weather Channel 25 Years Experience Meteorologist Steve Hamilton Mississippi State Storm Chaser Radio Programmer 35 years Experience Meteorologist Sally Russell Alabama University The Weather Channel Radio Programmer Meteorologist Rodney Price Kansas University Storm Chaser 25 Years Experience in Television Weather

slide-25
SLIDE 25
slide-26
SLIDE 26

How It Works

  • 1. Our team produces the weather forecasts.
  • 2. They are uploaded around the clock to an FTP

site.

  • 3. Station software or automation fetches those

files and imports them into your on-air system.

slide-27
SLIDE 27

SET IT IT AND FORGET IT IT! As Easy as the Ronco Rotisserie Oven!

slide-28
SLIDE 28

How Can Automatically Download Forecasts?

  • 1. Check your automation system to see if it can automatically grab

FTP files from the Internet. If it is capable of doing that, you may not need to acquire any additional software.

  • 2. Stations who use Simian 2.3 PRO are equipped with a function in

your program that can retrieve our audio file (it would remain the same name such as WeatherForecast.mp3).

  • 3. Radio Spider, Tune Tracker and Smart Caster are third party options

that may not only download weather forecasts but other daily features and long form shows automatically.

slide-29
SLIDE 29

IN INCREASING UNDERWRITING SUPPORT WIT ITHIN WEATHER FORECASTS

slide-30
SLIDE 30

Localization

Turn a weather forecast into a mini community billboard! And integrate a local underwriter!

slide-31
SLIDE 31

Dayparted Weather Underwriters

Sample from Tony, Brian and the staff at Iowa Catholic Radio!

slide-32
SLIDE 32

At 3 Forecast Updates Dail ily, Look At Your Potential!

Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3 Sponsor 1 Sponsor 2 Sponsor 3

slide-33
SLIDE 33

Stratus Radio Package

Three Daypart Forecasts in Mornings, Afternoons, Nights, Monday-Sunday and all holidays. When winter storms or severe weather are possible, threats will be mentioned within the forecasts. Free Weather Widget with Customized Logo for Your Station Website

slide-34
SLIDE 34
slide-35
SLIDE 35

Catholic Radio Weather Package Opportunity

E-Mail: danholiday@thestormreport.com to have a sample custom forecast produced with your station and call letters, FREE. Or go to the contact page at www.TheStormReport.com.

You’ll Receive a Free ETON Boost Turbine 400 Charger for your iPad, Smartphone

  • r Laptop!
slide-36
SLIDE 36

LET’S DO IT!

Three Forecasts Per Day, Monday-Sunday and Holidays When winter storms or severe weather is possible, threats mentioned within the forecast Produce sample forecasts for your sales team to pitch to possible underwriters Free Weather Widget for Station Website

slide-37
SLIDE 37

Stratus Weather Package: Call Us For Quote: 800-967-0130 25% off for all Catholic Radio Stations Discounted for Additional Markets in Your Group

slide-38
SLIDE 38

Resources: www.TheStormReport.com E-Mail: danholiday@thestormreport.com

Radio io Sp Spid ider Downlo load So Soft ftware: www.djbradio.com Sm SmartCaster: : www.smartsbroadcast.com Tune Tracker: www.TuneTrackerSystems.com