Kimchi, K-pop and Kowiana: Korean-NZ Cultural Engagement? S tephen - - PowerPoint PPT Presentation

Kimchi, K-pop and Kowiana: Korean-NZ Cultural Engagement?

S tephen Epstein Victoria University of Wellington

“ Imagining the Community: Newspapers, Cyberspace and the (Non-)Construction of Korean-NZ Identity”

 Enhancing or delaying

hybridization?

 Global media flows  Increased travel  Improvements in ICT  The internet revolution,

etc.

Cultural Engagement:Constructing a “Kowi” identity

 Name: Kowiana; Korean AND Kiwi  Food Symbolism: Kimchi AND Marmite  Language: Korean AND English (and don’t forget Maori)  Iconography: Silver Fern AND Taegeukgi  Local media: Mainstream AND specific Korean outlets  Sponsors: Auckland U. AND Korean consulting firm  The importance of AND – not OR

“Kowis” Taking Flight

“to take flight” = to be given wings to fly, not to flee

• cf. Daemang Productions,

“Microdot Makes it Hot”: "future blood/ the young blood/ this one goes out to all my hanguk 1.5 and second generations in New Zealand/….we're going to put super wings on your back to fly, baby/ ….don't you never ever say that I cannot do this/ because I know you can/….neon hal su isseo (넌 할 수 있어)…neon jashine mideo (넌 자신에 어)"

Daemang Productions: “Freedom March ’05”

Let me tell you exactly where I'm from/Aotearoa/The land of the long/White cloud and I'm proud to be a citizen/I gets in/where I fits in…. ….moved to West Auckland/now I’m down with the rest of them… My rap career/got me going places/ now I’m rappin’ to Korea/I see ya….. From the Cape to the Canterbury Plates…Sky Tower and the City of Sails….

NZ K-Pop Fans

Bret of Flight of the Conchords sings noraebang-style… from New Y

• rk?

Korean/ NZ culinary engagement as a site for global hybridities

The Growing Fields for Korean-NZ Cultural Engagement

 Graci Kim:

http:/ / graciinthekitc hen.com/

 Created in…

.

 …

Taipei?

 Double-Layered

Butterscotch Pavlova

 S

picy Korean Pan- Fried Pork (제육볶음)

 “ Giulia & Graci’s

Taipei Rose Cocktail”

In other words… .

Korean-New Zealand cultural engagement is taking place

• n a global “playing field”

Music Food Sport

Lydia Ko/ 고보경

… .오빤 타카푸나 style!

 National/ Global: Korea, NZ

and China

 Local: Gangnam and Takapuna  A story with the same three

elements…

 Food  Music  S

port… .

 Riding the invisible horse!

“Korean-NZ” Cultural Engagement or “Korean/NZ” Cultural Engagement?

김해림 and/or -

Sonia Hae-Rim Kim Epstein