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KATLA SEAFOOD Mr. Adalsteinn Helgason Samherji Group May 2011 - PowerPoint PPT Presentation

KATLA SEAFOOD Mr. Adalsteinn Helgason Samherji Group May 2011 Contents 1. Samherji Group 2. Katla Seafood Namibia 2011 1. Samherji Group 2. Katla Seafood 1 Namibia 2011 Samherji Group Samherji heimsKORT Namibia 2011


  1. KATLA SEAFOOD

  2. Mr. Adalsteinn Helgason Samherji Group May 2011

  3. Contents 1. Samherji Group 2. Katla Seafood Namibia 2011

  4. 1. Samherji Group 2. Katla Seafood 1 Namibia 2011

  5. Samherji Group • Samherji heimsKORT Namibia 2011

  6. Samherji Group • Overview of the Group SAMHERJI GROUP Exclusive Commercial Partner Samherji IceFresh OnwardFishing DFFU Atlantex Katla Seafood Hekla Mar Fishery Fishery Fish Farming Fishery Fishery Fishery Land Production IceFresh Framherji IceFresh ArcticNavigation UK Fisheries Fishery Fish Farming Fishery Fishery Sales IceFresh Seagold IceFresh Sales Sales Sales SPAIN: Las Palmas IceFresh MOROCCO Fish Factory MAURITANIA FAROE PACIFIC POLAND MOROCCO ICELAND ISLANDS UK GERMANY Namibia 2011

  7. Samherji Group • A Proud History Established 28 years ago in Akureyri, Iceland . Today we operate in 12 different countries producing high quality fresh and frozen products for the most demanding stores in the world (EU, USA, Asia etc). The main focus is and has always been on the seafood industry were we take care of the entire process from catch to market. Samherji employs qualified and enterprising personnel and management, has a powerful fleet and highly advanced onshore plants. Equipped in this manner the company aims at a continuing leading position in the seafood industry. Namibia 2011

  8. Samherji Group • The Operations The headquarters are in Iceland . The main operations are fishing, fish farming, processing and selling. We are operating in Faroe Islands, Scotland, UK, Germany, Spain, French, Poland, Morocco, Mauritania, Peru/Chile, USA and Canada . Overall we operate more than 40 big vessels and we have over 10 factories on land. We are market driven and we fish and process 700.000 T of fish and with a turnover of over 600 - 700 mUSD . We are known for operating whole-heartedly under the current regulations in the countries we operate. Namibia 2011

  9. Samherji Group Fishing Grounds • Samherji heimsKORT Fishing Grounds Namibia 2011

  10. Samherji Group Sales and Market Network • Samherji heimsKORT Namibia 2011

  11. Samherji Group • The Fleet Overall Samherji Group operates more than 40 vessels . Fishing shrimps, ground fish and pelagic species. Namibia 2011

  12. Samherji Group • Fish Farming One of our fish farms in Iceland. We have 3 farms producing over 3.000 T annually. Namibia 2011

  13. Samherji Group • Factories One of our pelagic factories in Iceland, it produces 40.000 T of frozen products annually. In avg. year the fishmeal factory receives 250.000 T of raw material ( 50.000 T fishmeal, 30.000 T oil) Cold Storage Fishmeal factory Pelagic freezing plant 25.000 T Namibia 2011

  14. Samherji Group • Factories and Final Products One of our whitefish plant ( 10.000 T ), producing high quality fresh and frozen fish for the most demanding stores in Europe. Namibia 2011

  15. Samherji Group • The Technology Namibia 2011

  16. Samherji Group • Marketing Namibia 2011

  17. Samherji Group • Strong Financial and Knowledge Backup Constant innovation in catching and processing has been an absolute cornerstone in the company´s success. In 2003 Samherji was awarded by our president The Export Awards . Namibia 2011

  18. 1. Samherji Group 2. Katla Seafood 2 Namibia 2011

  19. Katla Seafood: Samherji Group • A Proud History Samherji bought Katla Seafood in 2007 . It was an operation with a catching history in Morocco since 1998 . The head quarters of Katla Seafood are in Canary Islands , from where the vessels get all their supplies and service. Currently Katla Seafood operates vessels in Mauritania and the Pacific Ocean . It used to operate vessels in Morocco as well. The fleet consists of 6 fishing and 2 service vessels. Two of these fishing vessels are on EU flag . Namibia 2011

  20. Katla Seafood: Samherji Group • Our Markets: 14 republic countries with 342 million people 20 Our main markets are 14 African countries. The offical population number in those countries is 342 million people, so the real population number could easily be up to 500 million people. Majority of the population in those countries eat fish of some kind daily. We have devided those 14 countries into 4 markets according to fish consumption habits. Namibia 2011

  21. Katla Seafood: Samherji Group • The Four Markets 21 Area 2: Area 1: Area 3: Area 4: Namibia 2011

  22. Thank You

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