January 2018 Asia Overview Since 1960, Asia has grown to become the - - PowerPoint PPT Presentation

Martyn Cox January 2018

Asia Overview

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• Since 1960, Asia has grown to become the largest and most populous of the continents - it has become richer,

faster than any other region in the world

• Total population of Asia is 4.4 billion people – over 60% of the world population
• 4 of the 16 largest economies in the world are found in Asia
• 50% of Asia’s population is 32 or younger with a median age of 33.35
• In 2016, were over 293 million international tourist arrivals to

Asia-Pacific, an increase of 9.0% over 2015

• The top 10 destinations were China, Thailand, Malaysia, Hong

Kong, Japan, South Korea, Macau, India, Singapore and Indonesia

• As of Jan 2015, almost 200 billion USD has been invested in

Asia-Pacific airport construction, accounting for 35.1% worldwide

• We are witnessing the most rapid expansion of the middle class

that the world has ever seen. Almost 90% of the next billion entrants into the global middle class will be in Asia: 380 million Indians, 350 million Chinese, and 210 million other Asians.

About UBM Allworld

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UBM is a leading global B2B event organiser listed on the London Stock Exchange. We are the largest tradeshow organiser in Asia with 32 offices and 1,550 staff in 25 major cities, and a combined portfolio of 150 major events, 28 trade publications and 18 online products covering a wide range of market sectors.

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China and Poland

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• In 2009 the value of Polish food exports to China stood at EUR18 million. Last year this figure rose

to EUR170 million, accounting for 10% of total Polish exports to China

• In 2015, Poland exported over US$43 million worth of poultry products to China. According to the

daily, this is just the beginning. Poland's poultry exports may reach PLN US$58 million

Why China?

China imports

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• China consumes 28% of world meat
• China imported record volumes of pork, beef and close to record

volumes of poultry meat in 2016 and 2017. The country turned into the world's largest pork importer in 2016, bypassing Japan, and will be second only to the US regarding beef imports

• EU pork exports to China increased by 93% from Q1 2015 to Q1 2016
• In April 2017, fruit imports to China had amounted to approximately

US$523.7 million

• China imported 6.19 million litres of spirits worth US$110 million in

November 2016, representing a 41.8% increase in volume and a 77.9% increase in value compared with November 2015

• The premium imported beer market will grow by value to over US$ 610 million in 2020 recording 148% growth

from current figures

• From 2014 to 2019, Chinese coffee consumption rose18% annually, as compared to the 0.9% in the US
• 40% increase in dairy imports in Q1 of 2016

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Food and Hotel China 2018

13 - 15 November 2018, Shanghai New International Expo Centre, China

• Annual show
• Established in 1994
• Incorporates:

Meat @ FHC China 2018 Tea & Coffee China 2018 Beer China 2018 Dairy China 2018 Fresh Produce China 2018 Seafood China 2018 ProWine China 2018

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Food and Hotel China 2018

FHC 2018 will be bigger and better than ever – with 2 additional halls, the show is expected to reach 120,000sqm providing a full, comprehensive showcase for the Food and Beverage industry.

ProWine China 2018

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13 - 15 November 2018 SNIEC -Shanghai New International Expo Centre, China

ProWine China is the leading international trade fair for wines and spirits in the Chinese market Annual show launched in 2013 and alternates between FHA and HOFEX Partnership with Messe Dusseldorf to bring a bigger and better variety of wine and spirits at the show

Singapore and Poland

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• Poland was Singapore’s 19th largest trading partner in the EU and the 74th largest trading partner

globally

• Imports from Poland to Singapore: EU151 million
• Being 100% dependent on imported food, it may be an attractive partner for Poland - a major exporter of

agriculture products in Europe

Why Singapore?

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Singapore imports

• Currently 80% of beef in Singapore is imported from Australia, New Zealand and Argentina – showing Singaporeans

will choose quality of product over price

• Nearly 380,000 tonnes of meat were imported to Singapore in 2016
• Singapore is a free port. Hence, fresh fruits and vegetables imports into Singapore are considered duty free
• The major suppliers of fresh temperate climatic fruit to Singapore are the United States, Australia, New Zealand,

European Union, China, South Africa, Argentina and Chile

• Wine is predicted to record a 5% total volume Compound Annual Growth Rate (CAGR) over the forecast period,

generating 15 million liters (3.9 million gallons) in sales in 2020

• 80% of alcohol imported to Singapore is beer, and annual growth of imports is around 4%
• In 2015, Singapore imported an estimated 300,000 tonnes of dairy products, making it one of the worlds leading

importers

• Imports of Coffee, Tea, Cocoa, Spices averaged US$92.29 million from 2014 until 2017

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24 – 27 April 2018, Singapore EXPO

Asia's largest international food and hospitality trade event. FHA 2018 marks 40 years It will incorporate:

• FoodAsia 2018
• HotelAsia 2018
• Bakery&Pastry 2018
• HospitalityStyleAsia 2018,
• HospitalityTechnology 2018,
• SpecialityCoffee&Tea 2018

Food and Hotel Asia, FHA, 2018

ProWine Asia 2018

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24 - 27 April 2018, Singapore EXPO ProWine Asia is an annual show launched in 2016, and alternates between FHA and HOFEX Partnership with Messe Dusseldorf, after the success of the ProWine China partnership Bring a bigger and better variety of wine and spirits at the show.

Poland and Malaysia

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• Poland aims to double its export trade to Malaysia to US$380 million (RM1.38 billion) in the next

two years, which will primarily be driven by its cosmetic and food products

• Bilateral trade between Malaysia and Poland stood at US$1.19 billion last year, while exports to and

imports from Malaysia amounted to US$190 million and US$1 billion respectively

• Polish dairy company, Bakoma is currently looking at exporting into Poland

Why Malaysia?

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Malaysia imports

• Malaysia currently produce 52,000 tonnes of beef worth RM169 million and import beef worth RM1.14 billion annually to meet

local demand of about 191,000 tonnes. Main imports are from India, Australia and New Zealand

• Beef demand is forecast to increase by 98% between 2014 and 2030
• Malaysia has a very high per capita consumption of fish and seafood, approximately 50kg per year since 2005 and this is forecast

to continue to grow to 55kg per capita in 2020

• Malaysia does not produce any temperate climate fruits, and is fully dependent on imports - an import value of approximately

$174 million.

• Malaysia tends to import temperate vegetables only, with import value US$401.7 million.
• Malaysia is not a wine producing country and is import-dependent. The Malaysian wine market value is estimated at

US$76.63 million,

• Beer import growth has continued at around 5% a year for the last 5 years, showing the market is steadily growing
• In general, the Malaysian dairy market has been growing at around 7% a year
• Malaysia is experiencing the ‘café culture’ movement and seeing more and more coffee shops offering ranges of coffee products
• Growth of coffee imports increased 7% in 2015

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Food & Hotel Malaysia, FHM, 2019

3 - 6 September 2019, Kuala Lumpur Convention Centre, Kuala Lumpur, Malaysia

FHM is a biennial show, now in its 15th edition. A premier trade-only food and hospitality exhibition for Food, Drinks, Hotel, Restaurant and Foodservice Equipment, Supplies, Services & Related Technology

Worldchef Congress & Expo (Malaysia)

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Dates: 12 - 14 July 2018 Venue: Kuala Lumpur Convention Centre (KLCC) Positioning: Trade Event held in conjunction with WACS biennial congress comprising educational programme, competitions & culinary events Exhibitor Profile: Foodservice Equipment, Bakery & Pastry, Hospitality & Interiors and Fine Food & Beverages

NEW for 2018!

Worldchef Congress & Expo (Malaysia)

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• Access over 1000 thought leaders in the culinary industry who only meet once every two years
• 7,000 expected visitors
• More than 100 member countries and industry leaders will discuss culinary trends and innovation
• Unlimited opportunities to develop connections with elite professionals and the biggest influencers in the

hospitality industry

• Meet with experts to share knowledge and best practice
• The biggest names in the industry will be here, some confirmed attendees are:
• Culinary Director of the HK Disneyland Resort
• Director of Kitchens - SATS Catering
• Director of Kitchens Radissonblu Dubai Deira Creek
• Director of Food & Beverage Thanda hotel group
• Corporate Executive Chef at Mahindra Holidays & Resort India Limited
• Culinary Director of Shanghai Disneyland Resort
• Corporate Chef Consultant ITC Hotels

and many more…. NEW for 2018!

Poland and Thailand

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• One of Poland’s largest trade partners - US$1.1 billion

Why Thailand?

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Thailand imports

• Thailand is the fifth largest importer of fish and seafood - to meet domestic demand as well as for

processing and re-export

• Thailand imported seafood worth US$2.9 billion 2016, up 17 percent year-on-year. Euromonitor

International has forecast that this increase will continue through to 2018 to over 2.1 million tonnes

• Thailand fresh fruit and nut imports increased 120% between 2010-2015
• For beer, Thai drinkers prefer flavour to cost – with preferred beers being from Japan and Germany
• Cheese recorded a growth of 7% value share in 2014 and has remained strong in the last 3 years due to

strong popularity of Western cuisine (e.g., sandwiches, hamburgers, pizza, pasta)

• Drinking milk products continued healthy value growth of 7% and volume growth of 6% with a lot of room

for the market to grow

• Retail sales of coffee are expected to grow at a CAGR of 4% at constant 2014 prices, reaching US$1.24billion

in 2019

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Food & Hotel Thailand 2018

6 - 9 September 2017, BITEC, Bangkok, Thailand

FHT is an annual exhibition, now in its 25th edition. A leading international trade exhibition for premium food and hospitality business in Thailand and the region. Incorporating:

• Coffee and Tea Culture 2018
• Hospitality Retail Technology 2018
• Wine & Spirits Thailand 2018

Poland and Hong Kong

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• Hong Kong’s imports from Poland increased by 15% to US$184 million in the first half of 2017, after

increasing by 9% to US$345 million in 2016

• Major import items in January-June 2017 included fresh, chilled or frozen meat & edible meat offal

(shared 44% of the total), prepared or preserved meat & edible meat offal (8%), fresh, chilled or frozen meat of bovine animals (4%)

Why Hong Kong?

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Hong Kong imports

• Largest meat consumer per capita in Asia, and continued

growth is forecast up to 2016 and beyond

• From 2003 to 2013 Hong Kong saw their import of chicken

increase by over 100% from 154,000 tonnes to 325,000 tonnes

• Per capita consumption of fresh fruit and vegetables in Hong

Kong is among the highest in the world

• Beverages with less than 30 percent alcohol (primarily wines

and beer) are not subject to excise duty

• Cheese is expected to register a CAGR of 2%, with growing

health consciousness and an aging population as the key drivers over the next 4 or 5 years

• There have been an increasing number of cafes, coffee

specialists and premium coffee brands that target the growing group of sophisticated consumers

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HOFEX 2019

7 - 10 May 2019, Hong Kong Convention & Exhibition Centre, Hong Kong

HOFEX is Asia’s leading trade-only Food & Hospitality show HOFEX 2017 marked 30 years A biennial exhibition, it alternates with FHA and incorporates:

• Meat @ HOFEX
• HOFEX Hospitality Equipment
• ProWine Asia

ProWine Asia 2019

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7 -10 May 2019, Hong Kong Convention & Exhibition Centre, Hong Kong ProWine Asia is an annual show, alternating between Hong Kong and Singapore This year it will return in its 2nd edition Partnership with Messe Dusseldorf and was established after the success of the ProWine China partnership

Gourmet Asia 2018 (Hong Kong)

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Incorporating: Hospitality & Fine Dining 2018 Dates: 9 - 11 May 2018 Venue: Hong Kong Convention & Exhibition Centre (HKCEC) Positioning: Targeting the premium speciality food, drink & hospitality markets surrounding the South China Sea

NEW for 2018!

Gourmet Asia 2018 (Hong Kong)

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The Restaurant showcases a mixture of local chefs, talents, international award winners and gastronomic leaders who present a specialty menu which will only serve the most exquisite food Star-rated chefs and talents will use exhibitor’s ingredients to cook and serve onsite VIP guests; this includes, industry leaders, food bloggers and celebrities NEW for 2018! Gourmet Asia aims to offer Food Services Establishment Partners an opportunity to use and try

• ut some of the best ingredients provided by
• exhibitors. Thus, at the same time, showcase

Culinarians their tasting menu and create a new pool

• f clientele for their restaurants

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Why Indonesia? Indonesia imports

• Imports worth of 391.7 thousand tonnes of dairy product, worth US$821.1 million (June 2015 to May 2016)
• The biggest volume growth, exceeding US$20 million, has been in: Butter (82%), Condensed Milk (73%), Protein (57%),

Casein (22%) and SMP (20%)

• Australia was the major supplier of imported beef to Indonesia (with a market share of 81%), followed by New Zealand

(15%) and the US (4%) from August 2015 to July 2016

• The Indonesian government is seeking to provide more affordable beef to consumers. To facilitate this, the government

approved 10 Indian meat establishments for exports of frozen, boneless buffalo meat to Indonesia, in August 2016

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Food & Hotel Indonesia 2019

10 - 13 April 2019, Jakarta International Expo Kemayoran FHI is a biennial event, now in its 15th edition FHI is the country’s leading international food and hospitality event, attracting key trade-only buyers from all sectors of the hospitality and retail industry

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FHI is a biennial event, now in its 15th edition FHI is the country’s leading international food and hospitality event, attracting key trade-only buyers from all sectors of the hospitality and retail industry

FHT Bali 2018

1 - 3 March 2018, Bali Nusa Dua Convention Centre, Nusa Dua, Bali, Indonesia

Hotelex & Expo Finefood Indonesia

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Dates: 18 - 20 July 2018 Venue: Jakarta International Exhibition Centre (JiExpo) Positioning: Realising the opportunity for an annual show in Jakarta, servicing the Indonesia regional market using the HOTELEX & Expo Finefood brand in the alternate year to FHI Exhibitor Profile: Food & Beverage, Foodservice equipment, Bakery & Pastry, Gelato, Tea & Coffee, Fitness & Leisure, Hospitality Technology, Hospitality Style

NEW for 2018!

Hotelex & Expo Finefood Indonesia

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NEW for 2018!

• Over 70% of space is already sold/confirmed in both the hotel and food halls
• The biggest Indonesia distributor names have been confirmed:
• SINAR ANUGERAH CEMERLANG
• RESTOMART CIPTA USAHA
• INDOMARU
• LESTARI
• KARUNIA SUKSES GEMILANG

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Why Myanmar? Indonesia imports

• City Mart Holdings is the biggest retail operator in Myanmar with more than 180 outlets which are mostly convenience stores. It

currently has 40 City Express convenience stores with the number of stores expected to grow to 200 stores in the next few years

• Dairy products, particularly long life butter, milk and cheese are popular with Myanmar buyers
• Meat consumption is increasing due to increasing wealth and international visitors with the greatest demand still for chicken and

pork meat

• In early 2016, the Ministry of Commerce issued a notification providing permission for the licenced importing of wine, and

companies have increasingly been able to source wines from across the globe including Australia

Food & Hotel Myanmar 2018

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6 - 8 June 2018, Myanmar Convention Centre, Yangon, Myanmar Food and Hotel Myanmar is an annual exhibition Launched in 2014, It incorporates:

• Myanmar Culinary Arts competition
• Myanmar National Barista Championship
• Coffee & Tea Myanmar 2018

Poland and Vietnam

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• At present, Poland is Vietnam’s largest trading partner in the East-Central European region, while

Vietnam is Poland’s seventh largest trading partner outside the EU

• Vietnamese biggest imports from Poland include powdered milk and fruit
• In the first half of 2016 Vietnam became Poland’s No. 1 trade partner in ASEAN and seventh among

non-European countries (after the US, China, India, Turkey, Japan and South Korea)

• Poland exported over $224 million worth of products to Vietnam in 2015. Exports include quality

agro-food products, which represented almost 50 per cent of the total in 2015

Why Vietnam?

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Vietnam imports

• Poultry demand is forecast to grow 37% from 2014 to 2020. Forecasts are also that local production

will grow 27% whilst international exports grow by 49% in this same time frame

• In 2015, the country's imported meat value is estimated to have reached US$234.7 million
• Vietnam’s dairy market is predicted to double in size by 2020, reaching US$8.2 billion as the

population is expected to increase by 5 million

• Foreign producers provide 60-65% of powdered milk demand in Vietnam
• Foreign producers are the main supplier of cheese, accounting for 70-90% of the volume consumed

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Food & Hotel Vietnam 2019

7 - 10 May 2019, Saigon Exhibition & Convention Center, Ho Chi Minh City FHV is a biennial exhibition, established in 2004 2019 will see its return for its 10th edition, showcasing International Food & Drinks, Hotel, Restaurant, Bakery & Foodservice Equipment, Supplies & Services Exhibition & Conference. The show incorporates

• Vietnam Culinary Challenge
• Vietnam Barista Competition

Food & Hotel Hanoi

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Dates: 28 - 30 November 2018 Venue: Hanoi International Centre for Exhibitions (ICE) Positioning: Introducing an annual food & hospitality event with regional emphasis on the Hanoi market Exhibitor Profile: Food & Beverage, Foodservice equipment, Bakery & Pastry, Gelato, Tea & Coffee, Fitness & Leisure, Hospitality Technology, Hospitality Style

NEW for 2018!

Food & Hotel Hanoi

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Dates: 28 - 30 November 2018 Venue: Hanoi International Centre for Exhibitions (ICE) Positioning: Introducing an annual food & hospitality event with regional emphasis on the Hanoi market Exhibitor Profile: Food & Beverage, Foodservice equipment, Bakery & Pastry, Gelato, Tea & Coffee, Fitness & Leisure, Hospitality Technology, Hospitality Style

NEW for 2018!

Food & Hotel Hanoi

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NEW for 2018!

• A direct route to the rapidly expanding Hanoi market, offering a wealth of opportunities, and

directly targeting Hanoi buyers

• Hanoi in the north, is nearly 2,000km away from Ho Chi Minh City, and the two cities differ

significantly – but both with huge potential

• Offers a doorway to the south provinces of China as many goods are sent across the border

Poland and Seoul

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Why Seoul?

• Given the distance between the two countries, Polish exports to South Korea are modest,

Poland has with success put much effort into attracting investment from Korean companies

• In 2012 Polish exports to South Korea increased by a significant 37% to EUR412.4 million

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Seoul imports

• A lack of arable land, low agricultural productivity and an increasingly

urban population means that Korea has seen continued increases in imports of agri-food

• 70% of Korean fruit is imported
• Beef imports in Korea were the largest in history in 2015 – a clear strong

market

• Over the last 2 years per capita chicken consumption in Korea has grown

by 1.1kg

• On average Koreans drink 13.7 shots of liquor per week, compared to

6.3 per week in Russia, and 3.9 in Ukraine

• Sales of craft beer and imported premium beer grew 33% in 2015

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Seoul Food & Hotel 2018

1 - 4 May 2018, Korean International Exhibition Centre (KINTEX) SFH is an annual exhibition, established in 2006 Seoul Food and Hotel is a joint venture with KOTRA, Korea’s government trade promotion agency An opportunity to meet with key importers, distributors and industry buyers from retail, catering and the hospitality trade across the whole of Korea

Poland and India

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Why India?

• Poland exported EUR6.4 million worth of foods to India last year, up from EUR2.9

million in the preceding year, mostly chocolate products, sweet bakery products, fish, flour and jams

• The Indian market offers great potential for the Polish producers. The country imports some 200k tons of

apples a year, mostly from the US, New Zealand and Australia

Food & Hotel India

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Dates: 5 - 7 September 2018 Venue: Sahara Star Hotel Mumbai Positioning: Introduction of Apple programme to Indian market to establish a sought-after high quality international food & hospitality trade event Exhibitor Profile: Food & Beverage, Foodservice equipment, Bakery & Pastry, Gelato, Tea & Coffee, Fitness & Leisure, Hospitality Technology, Hospitality Style

NEW for 2018!

Food & Hotel India

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NEW for 2018! India has huge potential in the hospitality industry and the government has taken several steps to make India a global hub. There are many initiatives that have been launched to boost the hospitality sector:

• Chaudhary Group (CG) Hotels & Resorts aims to have 200 hotels operational by 2020
• AccorHotels, a French multinational hotel group, plans to expand its footprint in Guwahati and

Kolkata by adding more than 550 rooms in the next three years

• US-based food company Cargill Inc, aims to double its branded consumer business in India by

2020, by doubling its retail reach to about 800,000 outlets We are working with the Indian Federation of Culinary Associations (IFCA) to organize a culinary competition to ensure chefs from the big hotel chains will be in attendance

Asia – Trading information

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• Most nations across Asia prefer face-to-face meetings in the initial stages, with additional follow-up

visits, phone calls, emails, and faxes. Initial face-to-face meetings without follow-up visits rarely result in sales

• Sending offers and quotations without first establishing a business relationship is highly unlikely to

result in sales

• Trading with many of the less established nations (Vietnam, Myanmar, Laos, Cambodia) will require

a local agent or distributor – in-depth research should be carried out before appointing

• Business cards and handshakes are the norm across Asia
• Asians want to do business with people they trust, but there is no real trust unless a person is in

their circle. At first, they don’t know if you will be a good partner, focus on building the relationship before talking business

• Do not go for big profit on your first contract

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Food, Hotel & Tourism Bali 2018, 1 - 3 March 2018

The 10th International Exhibition for Equipment, Food, Beverage and Services to Support Indonesia's Tourism and Hospitality Industries

FHA 2018, Singapore, 24 - 27 April 2018

The 21st edition of Asia's largest international food and hospitality trade event

ProWine Asia 2018 , Singapore, 24 - 27 April 2018

The world's leading Wines & Spirits Trade Fair returns to Singapore

Seoul Food & Hotel 2018, 1 – 4 May 2018

The International Exhibition for the Food, Beverage, Hotel, Restaurant, Foodservice, Bakery & Supermarket Industries

New for 2018! Gourmet Asia 2018, Hong Kong, 9 - 11 May 2018

Featuring Hospitality and Fine Dining 2018

Food and Hotel Myanmar 2018, Yangon, 6 – 8 June 2018

The 5th International Exhibition for Food & Drink, Hotel, Restaurant, Bakery & Food Service Equipment, Supplies & Services

New for 2018! Worldchefs Congress & Expo 2018, 11 – 14 July 2018

Kuala Lumpur

New for 2018! HOTELEX & Expo Finefood Indonesia 2018, 18 – 20 July 2018

Jakarta

New for 2018! Food and Hotel India 2018, 5 – 7 September 2018

The launch of its very first food and hospitality show on the Indian sub-continent

Food and Hotel Thailand 2018, Bangkok, 5 – 8 September 2018

The leading international trade exhibition in Thailand for food, beverage, foodservice equipment, hospitality equipment and supplies, coffee and wine.

FHC China 2018, Shanghai, 13 – 15 November 2018

The Leading International Food & Hospitality Show in China. The 21st International Exhibition for the Food, Drinks, Hospitality, Foodservice, Bakery & Retail industries

ProWine China 2018, Shanghai, 13 – 15 November 2018

The International Trade Fair for Wines and Spirits

New for 2018! Food and Hotel Hanoi 2018, 28 – 30 November 2018

The new International Food & Drinks, Hotel, Restaurant, Bakery & Foodservice Equipment Supplies Services show, is taking place for the first time in 2018

2018 shows

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2019 shows

Food and Hotel Indonesia, 10 - 13 April 2019

The 15th International Hotel, Catering Equipment, Food and Drink Exhibition Incorporating: RETAIL INDONESIA 2019

HOFEX 2019, Hong Kong, 7 – 10 May, 2019

Asia’s leading Food & Hospitality tradeshow

ProWine ASIA Hong Kong, 7 – 10 May, 2019

The International Trade Fair for Wines and Spirits

Seoul Food & Hotel, 2019

The International Exhibition for the Food, Beverage, Hotel, Restaurant, Foodservice, Bakery & Supermarket Industries

Food and Hotel Myanmar, 2019

The 6th International Exhibition for Food & Drink, Hotel, Restaurant, Bakery & Food Service Equipment, Supplies & Services

Food and Hotel Malaysia, 3 - 6 September 2019

Malaysia's largest and most sought after biennial food, beverage and hotel exhibition is coming back again in full force for the 14th time

Food and Hotel India 2018, September 2019

The launch of its very first food and hospitality show on the Indian sub-continent

Food and Hotel Thailand 2018, Bangkok, 4 - 7 September 2018

The leading international trade exhibition in Thailand for food, beverage, foodservice equipment, hospitality equipment and supplies, coffee and wine

Food and Hotel China 2019, Shanghai, 18 - 20 November 2019

The Leading International Food & Hospitality Show in China. The 23rd International Exhibition for the Food, Drinks, Hospitality, Foodservice, Bakery & Retail industries

ProWine China 2018, Shanghai, 18 - 20 November 2019

The International Trade Fair for Wines and Spirits

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