India | Iran | Nigeria | Nepal | Qatar a boutique mall advisory company
India | Iran | Nigeria | Nepal | Qatar
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India | Iran | Nigeria | Nepal | Qatar India | Iran | Nigeria | Nepal - - PowerPoint PPT Presentation
a boutique mall advisory company India | Iran | Nigeria | Nepal | Qatar India | Iran | Nigeria | Nepal | Qatar www.beyondsquarefeet.com PALM ISLAND MALL, JAMMU www.beyondsquarefeet.com Cont ent www.beyondsquarefeet.com Jammu City Facts Palm
India | Iran | Nigeria | Nepal | Qatar a boutique mall advisory company
www.beyondsquarefeet.com
PALM ISLAND MALL, JAMMU
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Jammu City Facts Palm Island Mall Facts Palm Island Mall Location & Catchment Market Intelligence Competition Analysis Proposed Trade & Category Mix
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Jammu City Facts –
located) overlooking it from the north (right bank) while the new neighbourhoods spread around the southern side (left bank) of river.
Jammu as per 2011 census JAMMU CITY SCAPE
Description Total Male Female Population 651,826 350,035 301,791 Literates 528,017 294,652 233,365 Children (0-6) 58,424 31,979 26,445 Average Literacy (%) 88.98 92.64 84.75 Sex Ratio 862
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Jammu Economy –
Brahmana are the largest in the entire state. Jammu has a number of food grain mills.
Jammu Tourism –
pilgrims going to Vaishno Devi and Kashmir valley.
throughout the year the city remains full of people from all the parts of India.
Bengaluru.
Amar Mahal, Bahu Fort, Raghunath Temple, Ranbireshwar Temple, Karbala, Peer Meetha, and Old city.
JAMMU CITY SCAPE
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ABOUT PALM ISLAND MALL
Mall Facts –
Developed by -
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PALM ISLAND MALL – STRATEGIC ADVANTAGE
Strategic advantage – Located 700 mtr away from Jewel Chowk Only Mall in North Jammu Present Heart of Old Jammu City For the city its first Corner to Akhnoor Road & Talab Tillo Road Organized Family Entertainment Centre Most dense catchment of the city
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PALM ISLAND MALL - CURRENT STATUS
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PALM ISLAND MALL - CURRENT STATUS
PALM ISLAND MALL LOCATION IN JAMMU Jammu City Outline
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PALM ISLAND MALL CATCHMENT (30 MIN)
Bakshi Nagar Talab Tillo Suraj Nagar Bharat Nagar Lower Shiv Nagar Krishna Nagar Old Heritage City Amphalla Bhagwati Nagar Ambika Vihar Gujjar Nagar Prem Nagar Gujarbasti Vishal Nagar Tirath Nagar Kabir Colony Gandhi Nagar Jammu Railway Station Bahu Plaza Subhash Nagar
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PALM ISLAND MALL IMMEDIATE CATCHMENT (10-15 MIN)
Lower Shiv Nagar Bakshi Nagar Shakti Nagar Suraj Nagar Bharat Nagar Bhagwati Nagar Vishal Nagar Krishna Nagar Jewel Chowk
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BRAND PRESENCE IN MAJOR HIGH STREETS Apsara Road, Gandhinagar
BRAND CATEGORY
1 Adidas Sports / Fitness 2 Allen Solly Mixed Fashion 3 Archies Home, Gifts & Leisure 4 Bhatia Son's Departmental Store 5 Blackberry Men Fashion 6 Bombay Dyeing Home, Gifts & Leisure 7 Canon Electronics/Office 8 CCD Food & Restaurants 9 Dukes Mixed Fashion 10 Fab India Mixed Fashion 11 Fila Sports / Fitness 12 Jandyal Optics Jewellery & accessories 13 Kapsons Departmental Store 14 Lakshita Women Fashion 15 Levis Mixed Fashion 16 Lilliput World Children Fashion &Toys 17 Madame Women Fashion 18 Monalisa Departmental Store 19 Monte Carlo Mixed Fashion 20 Mulkh Raj Ashok Kumar Jeweller Jewellery & accessories
BRAND CATEGORY
21 Raymond Men Fashion 22 Red Tape Shoes(Women, Men, Kids) 23 Reebok Sports / Fitness 24 Samsung Electronics/Office 25 Shankar Shah Jeweller Jewellery & accessories 26 Sony Electronics/Office 27 Titan / Fastrack Jewellery & accessories 28 Titan Eye Jewellery & accessories 29 UCB Mixed Fashion 30 US Polo Mixed Fashion 31 Woodland Shoes(Women, Men, Kids) 32 Yougal Sons Mixed Fashion 33 Nike Sports / Fitness 34 Nokia Electronics/Office 35 Octave Men Fashion 36 Pahalwan's Food & Restaurants 37 PC Jeweller Jewellery & accessories 38 Peter England Men Fashion 39 Rakesh Jewellers Jewellery & accessories 40 Rayban Jewellery & accessories
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BRAND PRESENCE IN MAJOR HIGH STREETS Bahu Plaza, Railway Road
BRAND CATEGORY
1 Barista Food & Restaurants 2 CCD Food & Restaurants 3 Dominos Food & Restaurants 4 Kobe Sizzler Food & Restaurants 5 Moti Mahal Delux Food & Restaurants 6 Nescafe Food & Restaurants 7 Pizza Hut Restaurant Food & Restaurants 8 Rayban Jewellery & accessories
BRAND CATEGORY
1 Liberty Shoes Shoes(Women, Men, Kids) 2 Vishal Mega Mart Departmental Store 3 Baskin Robbibs Food & Restaurants 4 Bikanos Restaurant Food & Restaurants 5 Tanishq Jewellery & accessories 6 Monika Supermarket 7 Nescafe Food & Restaurants 8 Spykar Mixed Fashion 9 Jawed Habib Health & Beauty 10 Me & Moms Children Fashion &Toys 11 Barista Food & Restaurants 12 Dominos Food & Restaurants 13 KC Cinema Cinema 14 Pizza Hut Restaurant Food & Restaurants 15 Westside Departmental Store 16 Easy Day Supermarket
Residency Road, Raghunath Bazaar
BRAND CATEGORY
1 Bata Shoes(Women, Men, Kids) 2 CCD Food & Restaurants 3 McDonalds Food & Restaurants 4 Numero Uno Men Fashion 5 Peter England Men Fashion 6 Sagar Ratna Food & Restaurants
Bakshi Nagar/ Canal Road / Gol Market / Gulab Singh Market / Talab Tillo Road
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CATEGORY PRESENCE IN MAJOR HIGH STREETS
SR. NO. CATEGORY
STORES
1 Children Fashion &Toys 2 2 Cinema 1 3 Departmental Store 5 4 Electronics/Office 4 5 Food & Restaurant 18 6 Health & Beauty 1 7 Home, Gifts & Leisure 2 8 Jewellery & Accessories 10 9 Men Fashion 6 10 Mixed Fashion 9 11 Shoes(Women, Men, Kids) 4 12 Sports / Fitness 4 13 Supermarket 1 14 Women Fashion 2 Total 70
2 1 5 4 18 1 2 10 6 9 4 4 1 2 Children Fashion &Toys Cinema Departmental Store Electronics/Office Food & Restaurant Health & Beauty Home, Gifts & Leisure Jewellery & Accessories Men Fashion Mixed Fashion Shoes(Women, Men, Kids) Sports / Fitness
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COMPETITION ANALYSIS
CITY SQUARE MALL (1.5 KM – 15 min) WAVE MALL (6 KM – 30 min)
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CITY SQUARE MALL Mall Facts –
City.
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BRAND PRESENCE IN CITY SQUARE MALL
FLOOR BRAND CATEGORY GF Yougal Sons Mixed Fashion GF Pepe Mixed Fashion GF Levi's Mixed Fashion GF WOT Jewellery & accessories GF Madame Women Fashion GF Monte Carlo Mixed Fashion GF Octave Men Fashion GF Adidas Sports / Fitness GF Whistles Women Fashion FF Kapkid Children Fashion &Toys FF Reebok Sports / Fitness FF Numero Uno Mixed Fashion FF US Polo Men Fashion FF UCB Mixed Fashion FF WOT Jewellery & accessories FF Puma Sports / Fitness FF Nike Sports / Fitness FF Wrangler Mixed Fashion FF Arrow Men Fashion SF Guys, Gals n Kids Mixed Fashion SF Peter England Men Fashion SF Liberty Shoes(Women, Men, Kids) SF John Players Men Fashion SF Blue Mount Mixed Fashion SF Wildcraft Bags & Leather SF Lotto Sports / Fitness SF Shoes 9 Shoes(Women, Men, Kids) SF W Women Fashion TF Dominos Food & Restaurants TF Barista Food & Restaurants TF Moti Mahal Food & Restaurants TF Yo China! Food & Restaurants TF FEC (Oberoi's) Entertainment / FEC
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WAVE MALL Mall Facts –
Channi Himmat, NH1A.
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BRAND PRESENCE IN WAVE MALL
FLOOR BRAND CATEGORY LG People Mixed Fashion LG Spykar Mixed Fashion LG Mufti Men Fashion LG K-Lounge Men Fashion LG John Players Men Fashion LG Lotto Sports / Fitness LG Nike Sports / Fitness LG Octave Men Fashion LG Indian Terrain Men Fashion LG Adidas Sports / Fitness LG Reebok Sports / Fitness LG Numero Uno Mixed Fashion LG Max Mixed Fashion LG Lifestyle Departmental Store LG Pratap Exclusif Shoes(Women, Men, Kids) UG Kapsons Departmental Store UG Lifestyle Departmental Store UG Pinelli Shoes(Women, Men, Kids) UG Blackberry Men Fashion UG Family Corner Mixed Fashion UG Wills Lifestyle Mixed Fashion UG Vero Moda Women Fashion UG Jack & Jones Men Fashion UG Woodland Shoes(Women, Men, Kids) UG LP Sports Sports / Fitness FF Barista Food & Restaurants FF Bata Shoes(Women, Men, Kids) FF Golden Age Bags & Leather FF Archies Home, Gifts & Leisure FF Purple FF Unikid, Octave Kids Children Fashion &Toys FF Madame Women Fashion FF Citywalk Shoes(Women, Men, Kids) FF Try me Salon Health & Beauty FF Oberoi Fun & Bowl Entertainment / FEC FF Kapsons Departmental Store SF Wave Cinemas Cinema SF PHD Food & Restaurants SF KFC Food & Restaurants SF Pahalwan's Food & Restaurants SF Yo China Food & Restaurants SF Moti Mahal Delux Food & Restaurants SF Wazwan Food & Restaurants SF Shree Rathnam Food & Restaurants SF Grillz Inn Food & Restaurants SF Swirls Food & Restaurants
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PROPOSED TRADE MIX
TRADE MIX CARPET AREA % OF MALL
Cinema 20,000 19.42% Entertainment 1,840 1.79% F&B 12,802 12.43% Shopping 68,327 66.36% Total 1,02,968 100.00%
19.42% 1.79% 12.43% 66.36%
Mall Trade Mix
Cinema Entertainment F&B Shopping Cinema Entertainment F&B Shopping Carpet Area 20,000 1,840 12,802 68,327 % of Mall 19.42% 1.79% 12.43% 66.36% 20,000 1,840 12,802 68,327 19.42% 1.79% 12.43% 66.36% 0.00% 10.00% 20.00% 30.00% 40.00% 50.00% 60.00% 70.00%
20,000 30,000 40,000 50,000 60,000 70,000 80,000
Mall Trade Mix
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PROPOSED CATEGORY MIX
CATEGORY MIX
CARPET AREA % OF MALL
Bags & leather 4 1,180 1.15% Children's Fashion &Toys 4 1,194 1.16% Cinema 1 20,000 19.42% Electronics/Office 11 2,390 2.32% Entertainment / FEC 1 1,840 1.79% Food & Restaurants 9 12,802 12.43% Health & Beauty 7 2,050 1.99% Home, Gifts & Leisure 7 2,224 2.16% Hyper/ Supermarket 1 25,000 24.28% Jewellery & Accessories 7 2,122 2.06% Men's Fashion 9 2,717 2.64% Mixed Fashion 11 21,330 20.72% Service /Others 3 580 0.56% Shoes(Womens , Mens, Kids) 5 2,290 2.22% Sports / Fitness 4 1,249 1.21% Women's Fashion 11 4,001 3.89% Grand Total 95 1,02,968 100.00%
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PROPOSED CATEGORY MIX
Bags & leather Childre n's Fashio n &Toys Cinema Electro nics/Of fice Enterta inment / FEC Food & Restau rants Health & Beauty Home, Gifts & Leisure Hyper/ Super market Jewelle ry & Access
Men's Fashio n Mixed Fashio n Service /Other s Shoes( Wome ns , Mens, Kids) Sports / Fitness Wome n's Fashio n Carpet Area 1,180 1,194 20,000 2,390 1,840 12,802 2,050 2,224 25,000 2,122 2,717 21,330 580 2,290 1,249 4,001 % of Mall 1.15% 1.16% 19.42% 2.32% 1.79% 12.43% 1.99% 2.16% 24.28% 2.06% 2.64% 20.72% 0.56% 2.22% 1.21% 3.89% 1,180 1,194 20,000 2,390 1,840 12,802 2,050 2,224 25,000 2,122 2,717 21,330 580 2,290 1,249 4,001 1.15% 1.16% 19.42% 2.32% 1.79% 12.43% 1.99% 2.16% 24.28% 2.06% 2.64% 20.72% 0.56% 2.22% 1.21% 3.89% 0.00% 5.00% 10.00% 15.00% 20.00% 25.00% 30.00%
10,000 15,000 20,000 25,000 30,000
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Service entry for Merchandise & Staff
E X I T E N T R Y F O R STAFF UP EXIT RAMP SLOP 1:7 E X I T R A M P S L O P 1 : 7 EXIT RAMP SLOP 1:7 DN FROM UPPER GR.FL.25,840 SQ.FT 7,075 SQ.FT
A COMPLETE MALL
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DATE: 03-11-14
MALL MECHANICS BY-
A COMPLETE MALL
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DATE: 03-11-14
MALL MECHANICS BY-
LIFT(13 P) 8 '1 5 '
W I D E D R I V E W A Y 1 5 '
W I D E D R I V E W A Y
SHOWROOM - 213,980 SQ.FT
4,726 SQ.FT
A COMPLETE MALL
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DATE: 03-11-14
MALL MECHANICS BY-
A COMPLETE MALL
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DATE: 03-11-14
MALL MECHANICS BY-
6,500 SQ.FT
A COMPLETE MALL
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DATE: 03-11-14
MALL MECHANICS BY-
12,500 SQ.FT
A COMPLETE MALL
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DATE: 03-11-14
MALL MECHANICS BY-
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