In Intro troduction duction to to ETIM IM Margaret garet Fitz - - PowerPoint PPT Presentation

In Intro troduction duction to to ETIM IM

Margaret garet Fitz tzsim imons,

• ns, EDA Direc

rector

• r

David Bate, e, ETIM IM-UK UK Project

• ject Manager

er Anne Vesse sey, , Head d of Mark rketing ting & Comm mmunic unicat ations ns

Digital Transformation B2B eCommerce (£700bn) is double B2C 89% of B2B research uses Internet 5.5 million new “things” connected to Internet daily 2016 – digital tipping point for sales via mobile devices.

Digital Transformation – Government ‘encouragement’

McKinsey Global Institute analysis identified construction as least digitised of all industry sectors

EDA – Member Survey – H2 2016

• E-commerce: challenge and opportunity
• Wholesalers said
• 22% concerned about online sales
• 80% big threat from new online entrants
• 73% identify online sales as biggest opportunity
• Customers ordering on mobile devices, a major
• pportunity

Str tructured uctured an and d cl clas assi sifi fied ed Dat ata a is is k key! y! ED EDA A ro role le to encourage to encourage an and d fac facil ilit itat ate e di digi giti tisatio sation n wit ithin hin th the e whol

• lesale

esale channel annel

Contents

1 2 3 4 5 6

Data a types es & Curren rent t UK situ tuatio ation n Int ntroducti

• duction
• n to the

ETIM IM data a Model ETIM IM – the movie! ie! Next xt Steps ps ETIM IM Int ntern ernational ational De Developmen

• pment

Finlan land d success ess stor

• ry

3. BIM data 1. Trading Data 2. Catalogue / Rich Product Data

Wholesalers

• 1. Trading Data

Manufacturers

Luckins

Product & Pricing data for Building Services

Electrika Wholesalers Contractors

Wholesalers

• 2. Catalogue / Rich Product data

Manufacturers

Data for websites, catalogues & Ecommerce

• 3. BIM Data/ for design and facilities management

Standard created collaboratively Required for Government Projects Data for installation & operation UK Specific ? Embryonic database (BIMHawk/CPA)

• 3. BIM Data

BIM 40%

Wholesalers unaware

Manufacturers actively incorporating into business

EDA Survey 2016

Data Challenges -

Manufacturers

Multiple rich data format requests Translating rich data into different languages Incorrect

• rders placed

(due to inconsistent data)

Dash to supply BIM data Increased international trade Increased number of product SKU’s Ownership of

• wn data

Growth by acquisition

Data Challenges -

Wholesalers

Mapping data to existing databases Data re-work Dependence

• n

commercial data Data in multiple formats No common data standards Desire to trade online Need to invest in PIM systems Growth by acquisition

Data Challenges -

Contractors

Mapping data to existing databases Data re-work No central source of catalogue data Time wasting searches for product info No common data standards Desire to purchase

• nline

Unable to compare technical performance data Need to supply BIM

• n Govt

Projects

What the UK industry needs

1.

• 1. Single,

gle, Simple, ple, Stan andar dard d for rich h data a in the Elec ectr tric ical al Supply ply Chain in

• 2. Stand

andar ard for transf ansferr erring ing data bet etween een supply ly chain n partner tners

• 3. Comm

mmit itmen ent t to creat ate e & maintain ntain quality ity of data. a.

• 4. A centra

tral l industr stry y

• wned database

abase to manage age and develop

• p

the data a and stan andar dard

The he ED EDA A be believes es th that at ET ETIM M sho hould uld be be be be th the e stand andard ard up upon n wh which h th the e futu uture re of UK dat ata a is bu built. t.

Logic ical, al, un unambig mbiguous uous classi ssific ficati ation

• n of produc

ducts ts List sts s the most st import

• rtant

nt technic nical al characteristics acteristics of each produc uct Searchin rching g made e easier ier using ng synonyms nyms Multi ti Lingu gual al – Multi ti Media a Output put

Product

• duct group

Product

• duct class

ass Product

• duct class

ass- synon

• nym

Product

• duct class

ass - feat ature Feat ature - value alue Elec ectri trical al HVAC AC Feat ature - unit

Product groups Product classes (synonyms) Features Values (units)

5,266 15,14 ,145 14,33 ,334 162 162 20000

The ETIM Data Classification Model

Al Alphanumeric anumerical al featu tures res

List of possible values (color, material,…)

Numeri merical cal and Range ge feature tures

Number values (length, voltage, …)

Logi gical cal features tures

“Yes or No” questions (true/false)

2,792 2,949 174 174

ET ETIM M – exa xample ple of a pr product duct sh sheet eet

20

Basic data and picture, long descriptions etc. ETIM features:

• alphanumeric
• numeric
• logic (Y/N)
• range

BMEcat transfer format

Sector Macro family Family Product

Fea eature tures

Model Shape Material Colour Etc..

Hier erar archical hical app pproac roach Para rame metric tric approa

• ach

ETIM 6.0

UNSPSC SPSC

Compa pany-specif specific ic class ssif ifica icati tions

• ns

ET ETIM M comple plementing menting exi xisting sting data ta hiera erarchie chies

ET ETIM M - Hist stor

• ry

22

• ETIM

IM star arted d 1991 in the Net etherlan herlands ds

– ET ETIM German rmany y 1996 6 / 1999

• ETIM intern

rnatio ational nal – NFP Or Organisatio nisation – Bruss sset ets - 2008 2008

• ET

ETIM M Neth etherlan erlands

• ET

ETIM German many

• EL

ELDAS S Swit itzerlan zerland

• AD

ADIME Spain

• SEG

EG Swed eden en

• ICGME

ME Belgiu ium

Netherlands Germany Belgium Switzerland Spain Sweden Austria/2010 Poland/2010 France/2012 Norway/2014 Denmark/2014 Finland/2015 IDEA/2015 (USA/Canada) Italy/2015

ET ETIM M – a gr growing wing netw etwor

• rk

k of NFP FP orga ganisation nisations

23

UK/2016 Lithuania/2017

More countries (now 16)

ETIM continues to grow in several directions & dimensions

More Manufacturers & Wholesalers More SKUs per manufacturer More attributes per SKU New sectors

(HVAC, Sanitary, Builders’ Merchanting, Shipbuilding)

New 3D modelling class (BIM) Link to BuildingSmart(BIM)

Fi Finland nland Suc uccess cess Story

• Finnish Trade Association (STK)
• 12 wholesalers
• 60 manufacturers/importers
• Launched database/PIM (Sahkonumerot.fi) 2006
• 400+ manufacturer members who

maintain own data

• 240,000 electro-technical products
• Names, codes, descriptions
• Links to suppliers’ product sheets,

documents, photos, logistics data .

Online annual metrics: 1 million visits 4 million page views

Fi Finland nland Suc uccess cess Story

• Joined ETIM International in November 2015
• Wholesalers demanding ETIM data
• Formation of Standardisation Committees with manufacturers

and wholesalers working together

• In total over 60 ad hoc working group meetings

with 120 participants in total:

• Translation of ETIM classes, -features and -values
• November 2016 85.000 products have ETIM-features

& values. That is 35 % of all products.

• Feb 2017 – 110,000 products with ETIM features &

values.

Comm mmuni unica catio tion n is s a key to su success cess

• Half-day product data training courses
• Awards for “Excellence in product data quality”
• Presence at the largest electrical trade fair in Finland

Rewar arding ding co companies panies wi with th th the e be best t product duct dat ata

The list of suppliers with over 1000 products

• n 30 May 2016.

Manufacturer / importer Number of products Products with ETIM- data / all products Product sheets with an image / all products Links & documents / products Product descriptions / products Modio Oy / Wago 1 138 99 % 100 % 90 % 11 % Sormat Oy 1 067 98 % 100 % 119 % 2 % UTU Oy 10 935 94 % 95 % 131 % 3 % Ensto Lighting Oy 1 612 93 % 85 % 178 % 46 % OBO Bettermann Oy 2 701 92 % 100 % 484 % 100 % Philips Lighting Finland Oy 2 203 91 % 100 % 330 % 66 % Aura Light Oy 1 135 87 % 100 % 487 % 97 % Airam Electric Oy Ab 2 392 85 % 81 % 115 % 52 % Eaton Power Quality Oy 5 356 88 % 99 % 109 % 64 % Phoenix Contact Oy 1 777 83 % 90 % 104 % 10 % Fagerhult Oy 2 871 80 % 100 % 100 % 3 % Meka Pro Oy 3 875 96 % 56 % 76 % 0 % Schneider Electric Finland Oy 18 968 74 % 84 % 107 % 7 % Osram Oy Ab 6 876 74 % 56 % 79 % 5 % Fibox Oy Ab 3 480 65 % 49 % 41 % 0 % OEM Finland Oy 1 036 63 % 86 % 37 % 0 % HellermannTyton 3 652 62 % 98 % 90 % 14 % Merilux Oy 2 246 58 % 55 % 89 % 0 % Nexans Sweden Ab 1 349 57 % 24 % 38 % 1 % Feilo Sylvania Finland Oy 3 532 55 % 100 % 299 % 61 %

Fi Finland nland Suc uccess cess Story

.

Zero Nov 2015 Now: 110,000 ETIM products

• Industry owned database with ETIM model at its

heart

• Manufacturers create and maintain own data

using software tools

• Association provides data support and training
• Networking & healthy competition fostered
• Wholesalers receive data with ease via BMEcat

for their web shop – now 60% of sales online to trade customers

• Contractors view data online and have access to

datasheets and sources of product

• Database growing into new Sectors: HVAC,

Building Materials

• Adding new fields of data for BIM

ETIM members in Europe today – UK Tomorrow?

H2 2016 and H1 2017 - feasiblity

Phase e 1

Obtain Board agreement to create ETIM UK Recruit ETIM-UK Project Manager & Marketing Manager Brief key industry stakeholders to gain buy in and inform strategy Additional briefings with key industry stakeholders Free ETIM Ready Audits Agree legal structure and business model of ETIM-UK ETIM-UK Marketing channels & communication

Dat ata a in into to ETIM IM For

• rmat

mat

(H (H2 2 2017 7 & H1 2018) 8)

Organise standardisation working groups by product type made up of supply chain partners. Manufacturers start to use ETIM software tools to format and deliver their data Wholesalers work with their PIM system providers to make their systems ready to receive ETIM data Start provision of ETIM data to wholesalers (and contractors) using BMEcat

Phase e 2

Potential establishment of industry data base with ETIM at its heart

Fur urther ther devel elopmen

• pment

t of

• f EDA d

A dat ata a ser ervi vices ces (H2 20 2 2018 onw 8 onwards ards)

Introduction of Data Quality Awards for manufacturers Ongoing ETIM Standardisation Working Groups. Now increasing quantity and quality of data. Data quality Training for members Discuss further development of ETIM-UK – new sectors, BIM

Phase e 3

Wholesalers holesalers

EDA Vision for Rich Data in UK

Manuf ufact acturer urers

EDA Database

Luckins Electrika Voltimum Whol holesal esaler ers

Datab abase ase or PIM with h ETIM at its heart