Idaho Recreation and Tourism Initiative Society of American - - PowerPoint PPT Presentation

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Idaho Recreation and Tourism Initiative Society of American - - PowerPoint PPT Presentation

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Idaho Recreation and Tourism Initiative Society of American Foresters Convention Orlando, FL October 1, 2009 Vicki Jo Lawson Idaho Recreation and Tourism Initiative: A Case Study IRTI is a coalition of state and federal agencies and

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Idaho Recreation and Tourism Initiative

Society of American Foresters Convention Orlando, FL October 1, 2009 Vicki Jo Lawson

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Idaho Recreation and Tourism Initiative: A Case Study

IRTI is a coalition of state and federal agencies and others dedicated to providing Idaho citizens and visitors with expanded recreation opportunities.

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Idaho Recreation and Tourism Initiative: A Case Study

  • Where’s Idaho?
  • What is IRTI?
  • How does it work?
  • How does it benefit Idaho?
  • What are its challenges?
  • What is future of IRTI likely to be?
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Where’s Idaho?

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What’s special about Idaho?

  • 13th largest in US in size (84,000 sq mi)
  • 39th largest in US in population (1.4 mm)
  • 18 people/sq. mile (US averages 86/sq.

mi)

  • 3.5 mm acres of Wilderness
  • 3,100 miles of rivers
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70% of Idaho is public land

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Major industries in Idaho

#1 Manufacturing #2 Health care #3 Tourism #4 Agriculture #5 Food processing #6 Timber #7 Mining

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IRTI created in 1988

  • US Forest Service announced its National

Recreation Strategy.

  • U of ID completed ID Leisure Travel and

Recreation Study aimed at identifying ways to improve outdoor recreation opportunities and

tourism marketing.

  • White House Task Force Report on

Recreation called for improved cooperation among local, federal, and private

  • rganizations.
  • Jack Lavin available to head the IRTI.
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IRTI ‘s mission

To develop partnerships and cooperate with any and all interested agencies,

  • rganizations, groups, and individuals in
  • rder to improve public information and

services associated with recreation and tourism opportunities in Idaho.

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IRTI partners in the beginning

  • Idaho Department of Commerce
  • Idaho Department of Parks and Recreation
  • U.S. Forest Service
  • Bureau of Land Management
  • Bureau of Reclamation
  • Idaho Department of Fish and Game
  • Idaho Transportation Department
  • National Park Service
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IRTI partners expand

  • U.S. Fish and Wildlife Service
  • Idaho RV Campground Association
  • Idaho Association of Outfitters and Guides
  • Idaho Outfitters and Guides Licensing

Board

  • Idaho Department of Lands
  • Idaho Division of Aeronautics
  • University of Idaho
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IRTI partners who come and go

  • Idaho Power
  • Audubon Society
  • Local garden clubs
  • TV stations
  • Others……..
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How IRTI works

  • Established by an MOU
  • Governed by Steering Grp
  • Meets 3-4 times per year
  • Charters working group for each project
  • Obtains staff support from Coordinator
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How the money flows

  • Steering Group is

decision-making authority.

  • Each project has single

agency designated as banker.

  • IRTI operates on the

State fiscal year.

  • Each Steering Group

member is responsible for adhering to agency’s laws and fiscal regulations.

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How does IRTI benefit Idaho?

THE PROJECTS! Now business as usual

  • Idaho State Highway Map
  • Annual Idaho Conference on Recreation &

Tourism

  • Idaho Wildlife Viewing Guide
  • Idaho Campground Directory
  • Free Fishing Day
  • SCORTP
  • Recreation and tourism websites and

databases www.visitidaho.org

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How does IRTI benefit Idaho?

MORE PROJECTS! Evolving and emerging

  • Idaho Scenic Byways
  • Outfitter and guide operating area maps
  • Off-highway vehicle travel management
  • Idaho Children and Nature Network
  • Statewide, online, on-demand trail maps
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Idaho Scenic Byways

www.idahobyways.gov

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Outfitter and Guide mapping

http://fishandgame .idaho.gov/ifwis/io glb

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Idaho Children and Nature Network

www.BeOutsideIdaho.

  • rg
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OHV Public Outreach Campaign

www.stayontrails.co m

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Statewide trail mapping UNDER CONSTRUCTION

  • Online
  • On-demand
  • All trails and

routes

  • Across all

jurisdictions

  • Google-

earth base

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IRTI’s Challenges

  • Low budgets
  • Increasingly convoluted fiscal processes
  • Need to remind constantly changing

players of value of IRTI

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IRTI’s Future

  • Continue what

is working

  • Remain open to

“evolution”

  • Leverage funds

from beyond existing partners

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We Take the Initiative!

The Idaho Recreation and Tourism Initiative is not an “initiative” anymore in the sense

that it’s an introductory or 1st step. Now it’s an initiative in the sense that it has the power or ability to commence and see a project through without external pressure, as in “We take the initiative!”

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Vicki Jo Lawson IRTI Coordinator

vicki.lawson@idpr.idaho.g

  • v

IRTI Website http://parksandrecreation.idaho.gov/aboutus/irti.as px

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That’s all, folks!

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