HMC Inves estor Pres esen entation Hyundai Motor Company April - PowerPoint PPT Presentation

HMC Inves estor Pres esen entation Hyundai Motor Company April 2020

Recent Updates Global Wholesale P. 1~2 Geographical Sales Mix P. 3 Market Updates United States P. 4 China P. 5 Korea P. 6 W. Europe P. 7 India P. 8 Russia / Brazil P. 9

March Global Wholesale (Preliminary) Mar 2019 Mar 2020 (Thousand units) Europe 2 China Korea N. America HMC Global Sales 3 △ 41.0% △ 50.5% +3.0% △ 5.9% △ 22.4% △ 17.3% 55 33 61 70 72 68 64 30 393 305 332 275 Wholesale Wholesale (ex.China) △ 22.3% India S. America Others 1 Russia △ 14.6% +11.1% △ 40.7% △ 38.7% 390 301 Wholesale 44 23 49 42 18 20 26 15 (ex.CKD) 1 MEA, Asia-Pacific, Other regions, Commercial vehicles(ex. Korea CV) 2 Western Europe excluding CV 3 Wholesale including CV and overseas CKD (CKD: ’19 Mar: 2,999 units, ’20 Mar: 4,037 units ) 1

1Q Global Wholesale (Preliminary) Q1 2019 Q1 2020 (Thousand units) Europe 2 China Korea N. America HMC Global Sales 3 △ 17.7% △ 14.1% +16.7% △ 51.1% △ 12.5% △ 6.6% 135 111 131 184 158 198 232 63 1030 901 897 838 Wholesale Wholesale (ex.China) △ 12.9% India S. America Others 1 Russia △ 18.7% △ 17.5% △ 9.5% +4.8% 1021 890 133 108 49 51 62 51 129 117 Wholesale (ex.CKD) 1 MEA, Asia-Pacific, Other regions, Commercial vehicles(ex. Korea CV) 2 Western Europe excluding CV 3 Wholesale including CV and overseas CKD ( CKD: ‘19 Q1: 8,301 units, ‘20 Q1: 11,690 units) 2

Geographical Sales Mix Sales by Region Feature by Region Korea N.America China E.Europe W.Europe Developed Market Emerging Market AMEA India S. America Others SUV SUV 13.7% 15.3% 15.7% 16.7% SUV SUV Developed 54.3% 51.9% 32.7% 38.5% Marke ket 18.0% Market Hyundai Market Hyundai 18.5% 17.9% 19.0% Opportunity to win shares 48.1% 1% of Outperform market growth (Ex. GV80 in US market) Total Sales 10.1% Marke ket Cyclical Recovery 11.8% 11.9% Cyclical slow down 12.4% Demand Secular Growth 24.5% 17.5% Competition Intense Moderate 18.1% 14.9% 5.2% 5.4% 5.3% 4.4% Green Mid to Long term Emerging Imminent Pressure 6.6% 7.2% 6.9% Regulation Pressure 7.5% Marke ket 12.0% 11.5% 11.7% 10.4% 37.2% 2% of Disruptive High Low Total Sales 8.1% 7.9% Forces 7.8% (Ex. ADAS) (Ex. Car Sharing, Hailing) 6.7% 5.1% 5.2% 4.6% 4.7% 2016 2017 2018 2019 (Company Data, Wholesale) 3

US Market US Market sales Mid-to-Long Outlook Indus ustry Hyund ndai Year of Turn-Ar Around (Thousand units) M/S (%) (Thousand units) -1.3% 17,048 17,274 710 710 +4.7% 678 678 4.4% 4.2% 27.4% 30.2% 4.0% 3.9% 5.3% 5.4% 48.1% 775 775 54.8% 18.3% 686 686 710 710 17.0% 678 678 49.0% 47.3% 51.9% 45.2% SUV (%) 52% 2018 2019 45% 2018 2019 36% 29% SUV Pick-Up MPV Sedan (Company Data, Retail Sales) 2016 2017 2018 2019 2020(F) 2023(F) Full Line-up of SUV 2018 2019 2020 ~ Kona Santa Fe Tucson F/L · Elantra · Santa-Fe F/L Hyundai · Palisade· Sonata · Venue · Tucson · Santa Cruz M/S M/S M/S 9.3% 8.9% Genesis · G90 F/L · GV80 · G80 · GV70 4.9% Entry CUV Compact SUV Sub-Compact SUV 2019 Regional HQ Optimizing Palisade de Nexo Venue (Dec.) System volume & profit Focusing on market & M/S* Enhanced dealer Reducing fleet sales customer 3.6% Competitiveness Improve residual value Mid-Size SUV Entry CUV Green Car 4 · M/S* : 2019. 4Q

China Market Industry Demand 2020 Market Strategy Sedan (Thousand units) RV 24,140 23,834 23,017 Maximizing Optimizing 20,804 20,819 new car sales production 11,540 Margin & 11,841 11,237 9,999 11,475 Volume Recovery Reducing Improving sales 12,600 10,804 11,993 11,780 dealer inventories Competitiveness of EVs 9,345 (52%) (51%) (45%) (50%) (52%) 2015 2016 2017 2018 2019 New Model Line-up Hyundai Sales 4Q 2019 2020 (Thousand units, Wholesale) Sedan 5.1% M/S (%) RV 4.8% Sedan Sonata Elantra Mistra Verna F/L 1,142 1,063 3.4% 3.3% 3.1% 785 785 790 790 SUV 757 New Chi hina na MPV ix35 5 F/L 650 650 767 ix25 506 553 428 More to come 385 EV 284 296 232 222 (28%) (34%) (30%) (36%) (34%) Ensino EV La Festa EV 2015 2016 2017 2018 2019 (Launch schedule is subject to change) 5

Korea Market Industry & HMC Volume Sales Rebound in domestic M/S Ind ndus ustry Hyund ndai 41.6% (Thousand units, Retail Sales) -1.8% 1,818 1,785 +2.9% 742 742 39.7% 721 721 13.9% 14.3% 38.9% 23.2% 38.3% 24.6% 15.1% 13.2% 32.7% 35.5% 32.1% 27.7% 36.0% 47.7% 44.7% 38.2% 36.9% 2018 2019 2018 2019 Sedan RV Imported Others Sedan RV Others 2015 2016 2017 2018 2019 Q3 2019 Expanding SUV segment sales Growth Factors 2018 2018 2019 2019 2020~ 0~ 742 742 721 721 689 659 59 10% 14% 16% 18% small Sonata Sedan 25% 27% New Elantra mid-large New Genesis G90 Face Lift 31% 23% 8% G80 9% Grandeur F/L Genesis 10% 8% 32% SUV 28% 22% 19% Others New Tucson Santa Fe SUV Venue 26% 25% 22% 26% Genesis SUV Genesis SUV GV70 GV80 Palisade 2016 2017 2018 2019 6

W. Europe Market Sales and M/S Trend Green-car Sales Trend EV FCEV HEV PHEV SUV Sedan Others 8.2% 3.0% 3.0% 3.0% 6.4% 2.9% BEV M/S 5.4% M/S M/S 4.5% 4.2% 539 539 536 536 528 528 59 59 495 495 1.3% 5 3.3% Sales * Green-car M/S 1.0% 24 37 37 6 23 23 49% 49% 2 17 SUV 45% 45% 31 31 15 Portion 41% 41% Sales* 5 39% 39% 13 13 4 6 1 2016 2017 2018 2019 2016 2017 2018 2019 - New powertrain & platform with better fuel efficiency - Maximize EV & FCEV sales and Expand green-car line-up 2018 2018 2019 2019 2020 2020 2020 i10 i20 i30 F/ F/L Kona F/ F/L Tucson New · Kona EV · Kona HEV Model · NEXO · IONIQ F/L · Green ener er SUV L V Line-up up - 48V mild HEV, HEV, PHEV HEV PHEV EV FCEV · Expand Kona EV V supply Line-up up 1 1 2 1 EU market et volume e models (sales portion : 80% ) 7 * Europe Market : EU + ETFA * Thousand units, Retail Sales

India Market Winning M/S with Refreshed Line-up India Sales New Launch Industry Hyundai Full Mode del Change 2019 (Thousand units) Venue Kona EV i10 17.3% -12.4% 3,371 16.3% M/S 2,954 9.4% -7.2% 378 378 412 412 12.2% 21.3% 24.2% India’s First India’s First Compact Sedan 66.4% Fully Connected Car Premium EV 69.2% 76.7% 63.6% 2020 33.6% 22.3% Creta i20 2018 2019 2018 2019 Sedan SUV Others SUV Sedan (Source : SIAM) (Company Data, Wholesale) SUV-Low Compact Sedan Strong M/S in SUV segment Crucial Market in the Long-run SUV Se Segment in India · Fastest growing among major EM (Thousand units) · Second largest after China Population 735 735 - 1.35 Billion (2018, World Bank) 710 710 632 632 500 500 · Fastest GDP growth among major EM Economy - 5.9% (2018) , 7.5% (2021, World Bank) 171 171 123 123 107 107 94 94 23.3% 17.3% 17.0% 18.8 % · Lowest among major EM 2016 2017 2018 2019 Motorization - 35 vehicles per 1,000 capita (2017) Hyundai Rest 8

Russia/Brazil Market Brazil Russia Indus ustry Hyundai Industry Hyund ndai (2.3%) (Thousand units) (Thousand units) +7.7% 2,664 1,801 +0.5% 2,474 1,760 +4.4% 180 180 181 181 198 198 16.1 % 190 190 8.0% 8.0% 16.1% 29.5% 22.3% 26.6% 20.3% 41.8% 42.8% 55.6% 59.6% 63.6% 61.6% 73.4% 70.5% 50.2% 49.2% 44.4% 40.4% 2018 2019 2018 2019 2018 2019 2018 2019 (Source : Company Data) (Source : Company Data) Sedan SUV Pick up Sedan SUV Others Sales & M/S Trend nd Sales & M/S S Trend Marke ket Demand Trend Marke ket Demand Trend 8.6% 8.2% 7.7% 10.5% 7.4% 7.1% 3,333 2,491 10.1% 10.2% 10.0% 10.0% 5.8% 7.2% 2,474 2,700 198 2,480 1,801 1,760 194 1,988 2,176 1,602 1,596 181 180 180 190 1,426 161 159 145 179 176 170 2014 2015 2016 2017 2018 2019 2014 2015 2016 2017 2018 2019 2014 2015 2016 2017 2018 2019 2014 2015 2016 2017 2018 2019 Rank Brand Model Sales M/S YoY Rank Brand Model Sales M/S YoY 1 Hyunda dai Creta 71.5 29.1% 5.3% 1 GM Onix 264 19.9% 25.7% 2 Renault Duster 39.0 15.9% (5.7%) 2 Ford Ka 156 11.7% 9.3% 3 GM Liva 31.9 13.0% (3.1%) 3 Hyunda dai HB20 139 139 10.5% 0.9% Creta HB20 * As of 2019 * As of 2019 (SUV-B) (PV-B) * New HB20 launched in Oct.2019 * New Creta launch in 2020 9

Retaining Core Strength Next Design Philosophy P. 11 New Model Big Cycle P. 12 Cost Innovation Smartstream P. 13 3 rd Generation Platform P. 14

New Design Philosophy DESIGN MISSION DESIGN MISSION Be the Hyundai – Creating emotional values in design Being Desirable – Audacious, Progressive, Distinctly Korean DESIGN IDENTITY DESIGN IDENTITY SENSUOUS + SPORTINESS ATHLETIC + ELEGANCE Emotional values Innovative solutions Sporty & Energetic Prestige & Exclusive In design In design DESIGN SIGNATURES DESIGN SIGNATURES QUAD LAMPS PARABOLIC LINES Hyundai Signature Look Human-Centered Space Human-Centered Space EVOLVING CREST GRILLE Hidden DLR signature Smart Living Space Emotional haptic & Sophisticated details The light architecture & Intuitive & connected interface Sustainable & Progressive Parametric Jewel DESIGN STRATEGY Hyundai Look – Creating own spirit G-MATRIX BEAUTY OF SPACE Design based on the evolving future customer needs and desires DESIGN STRATEGY Family Look Hyundai Look 11