GETTING IT THERE: UNDERSTANDING THE ROLE OF NEW ENGLAND FOOD - - PowerPoint PPT Presentation

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GETTING IT THERE: UNDERSTANDING THE ROLE OF NEW ENGLAND FOOD - - PowerPoint PPT Presentation

GETTING IT THERE: UNDERSTANDING THE ROLE OF NEW ENGLAND FOOD DISTRIBUTORS IN PROVIDING LOCAL FOOD TO INSTITUTIONS Webinar | September 21, 2016 | 1-2 PM ET Twitter: #FINEmetrics TODAYS SPEAKERS NESSA RICHMAN PETER ALLISON THAI HA-NGOC


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GETTING IT THERE:

UNDERSTANDING THE ROLE OF NEW ENGLAND FOOD DISTRIBUTORS IN PROVIDING LOCAL FOOD TO INSTITUTIONS

Webinar | September 21, 2016 | 1-2 PM ET Twitter: #FINEmetrics

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PETER ALLISON

Network Director

peter@farmtoinstitution.org

NESSA RICHMAN

Metrics Coordinator

nessa@farmtoinstitution.org

THAI HA-NGOC

Research Associate

thangoc@dailytable.org

TODAY’S SPEAKERS

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OUTLINE

I. BACKGROUND

  • II. ABOUT THE PROJECT
  • III. ABOUT THE SURVEY
  • IV. SELLING FOOD TO

INSTITUTIONS V. SELLING LOCAL FOOD TO INSTITUTIONS

  • VI. RECOMMENDATIONS
  • VII. CLOSING
Photo courtesy of Intervale Food Hub
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BACKGROUND

PART 1 OF 7

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Our VISION

All institutions in New England will preferentially purchase regionally-produced food

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OUR GOALS

Sustainable farms and food businesses Consistent access to affordable, healthy food for all institutional consumers Good jobs all along the supply chain

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Diversified and stable market Serve 3.8 million people per year Buy 16% local food, on average Want to purchase more local food

WHY INSTITUTIONS?

www.farmtoinstitution.org

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WHY REGIONAL?

More producers up north and consumers down south Distributors and food service management companies operate across state lines Collaboration is practical

www.farmtoinstitution.org

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THREE SECTORS

www.farmtoinstitution.org

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CONVENINGS NETWORKING TECHNICAL ASSISTANCE METRICS POLICY

COMMUNICATIONS

OUR STRATEGIES

www.farmtoinstitution.org

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Diversified and stable market Serve 3.8 million people per year Buy 16% local food, on average Want to purchase more local food

WHY INSTITUTIONS?

To understand the system we are trying to change, track our progress, and inform our plans

WHY METRICS?

www.farmtoinstitution.org

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ABOUT THE METRICS PROJECT

PART 2 OF 7

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Work Team FINE Network Director: Peter Allison, FINE Project Manager: Nessa Richman, FINE Senior Researcher: Lydia Oberholtzer, Community Food System Resources Researcher Associates: Thai Ha-Ngoc; Ninya Loeppky Communications: Kaitlin Haskins, FINE Advisory Team Molly Anderson, Middlebury College; Courtney Bourns, Henry P. Kendall Foundation; Jill Fitzsimmons, University of Massachusetts; Gemma Gorham; Christine James, John Merck Fund; Dawn King, Brown University; Jiff Martin, University of Connecticut; Riley Neugebauer, FINE; Jennifer Obadia, Health Care Without Harm; Jeff Piestrak, Cornell University For inquiries, please contact Nessa Richman at nessa@farmtoinstitution.org.

PROJECT TEAM

www.farmtoinstitution.org/metrics

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DATA SOURCES

2015 FINE Food Distributor Survey

(N=56/86; 65% response rate)

2013 USDA Farm to School Census

(N=698/1036 New England school districts; 67% response)

2015 FINE College Dining Survey

(N=105/209; 50% response rate)

2015 Health Care Without Harm Survey

(N=38/150; 25% response rate)

2015 FINE Producer Survey

Just closed with 225+ responses across six states All data presented comes from surveys, is self-reported and may conflict with other data sources.

www.farmtoinstitution.org/metrics

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ABOUT THE FOOD DISTRIBUTOR SURVEY

PART 3 OF 7

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NUMBER OF SURVEYED DISTRIBUTORS BY STATE, 2015

www.farmtoinstitution.org/distributor-report

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NUMBER OF SURVEYED DISTRIBUTORS SERVING EACH STATE, 2015

www.farmtoinstitution.org/distributor-report

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NUMBER OF STATES SERVED BY SURVEYED DISTRIBUTORS, 2015

www.farmtoinstitution.org/distributor-report

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TYPES OF DISTRIBUTORS SURVEYED, 2015

www.farmtoinstitution.org/distributor-report

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SELLING FOOD TO INSTITUTIONS

PART 4 OF 7

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GROSS & INSTITUTIONAL SALES FOR SURVEYED DISTRIBUTORS, 2014

www.farmtoinstitution.org/distributor-report

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PROFILES OF SURVEYED DISTRIBUTORS CATEGORIZED BY GROSS SALES, 2014

www.farmtoinstitution.org/distributor-report

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NUMBER OF INSTITUTIONAL CLIENTS SERVED BY SURVEYED DISTRIBUTORS, 2014

www.farmtoinstitution.org/distributor-report

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SELLING LOCAL FOOD TO INSTITUTIONS

PART 5 OF 7

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HOW SURVEYED DISTRIBUTORS DEFINE LOCAL

www.farmtoinstitution.org/distributor-report

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LOCAL PRODUCT SALES AS A PERCENTAGE OF GROSS SALES FOR SURVEYED DISTRIBUTORS, 2014

www.farmtoinstitution.org/distributor-report

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PRODUCT ORIGIN INFORMATION IN ORDER GUIDES FOR SURVEYED DISTRIBUTORS SELLING TO INSTITUTIONS, 2015

www.farmtoinstitution.org/distributor-report

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TOP LOCAL PRODUCTS SOLD TO INSTITUTIONS BY SURVEYED DISTRIBUTORS, 2014

www.farmtoinstitution.org/distributor-report

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TOP LOCAL PRODUCTS WHERE INSTITUTIONAL DEMAND IS GREATER THAN SUPPLY

www.farmtoinstitution.org/distributor-report

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PERCEPTIONS OF SURVEY DISTRIBUTORS REGARDING FUTURE SALES TO INSTITUTIONS, 2015

www.farmtoinstitution.org/distributor-report

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INSTITUTIONAL DEMAND FOR SPECIALTY PRODUCTS REPORTED BY SURVEYED DISTRIBUTORS, 2015

www.farmtoinstitution.org/distributor-report

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AVAILABILITY OF SPECIALTY PRODUCTS BY SURVEYED DISTRIBUTORS, 2015

www.farmtoinstitution.org/distributor-report

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NEW ENGLAND PRODUCTS AS A PERCENTAGE OF TOTAL PROCUREMENT FOR SURVEYED DISTRIBUTORS, 2015

www.farmtoinstitution.org/distributor-report

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TYPES OF LOCAL FOOD VENDORS USED BY SURVEYED DISTRIBUTORS, 2014

www.farmtoinstitution.org/distributor-report

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REQUIRED LEVEL OF LIABILITY INSURANCE FOR SUPPLIERS & PRODUCERS

www.farmtoinstitution.org/distributor-report

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SUPPLIER & PRODUCER CERTIFICATIONS REQUIRED BY SURVEYED DISTRIBUTORS, 2015

www.farmtoinstitution.org/distributor-report

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CHALLENGES & RECOMMENDATIONS

PART 6 OF 7

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KEY CHALLENGES FOR SURVEYED DISTRIBUTORS, 2015

www.farmtoinstitution.org/distributor-report

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RECOMMENDATIONS FOR GOVERNMENT AGENCIES

1. Prioritize policies that support institutions in buying local 2. Support and promote wholesale readiness workshops 3. Help institutions track and report local purchases 4. Encourage producers to plan for serving institutional markets

www.farmtoinstitution.org/distributor-report

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RECOMMENDATIONS FOR FUNDERS & NONPROFITS

1. Support innovation in institutional local food programs 2. Support small distributors to serve institutional markets 3. Fund wholesale readiness for local food producers 4. Support season extension and farm transition programs

www.farmtoinstitution.org/distributor-report

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RECOMMENDATIONS FOR FOOD DISTRIBUTORS

  • 1. Market local food to

institutions

  • 2. Track and report local

food purchases for institutions

  • 3. Create contracts and

buying agreements with local producers

Phot
  • to
  • cou
  • urtesy
y of
  • f A. Perry
y Heller and Black River Prod
  • duce

www.farmtoinstitution.org/distributor-report

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RECOMMENDATIONS FOR INSTITUTIONS

1. Include local food requirements/goals in your contracts 2. Ask your distributor to track and report on your local food purchases 3. Explore buying from small food distributors/direct from producers

www.farmtoinstitution.org/distributor-report

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DISTRIBUTOR REPORT

Download our full report on the role of New England food distributors in providing local food to institutions:

www.farmtoinstitution.org/distributor-report

www.farmtoinstitution.org/distributor-report

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MORE INFO & CLOSING

PART 7 OF 7

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Diversified and stable market Serve 3.8 million people per year Buy 16% local food, on average Want to purchase more local food

ONLINE DASHBOARD

Explore more farm to institution metrics at dashboard.farmtoinstitution.org

www.farmtoinstitution.org

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Diversified and stable market Serve 3.8 million people per year Buy 16% local food, on average Want to purchase more local food

TRANSPARENCY

We’re committed to transparency and collaboration. Our data sources and survey tools are available online:

dashboard.farmtoinstitution.org/data-sources

www.farmtoinstitution.org

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Diversified and stable market Serve 3.8 million people per year Buy 16% local food, on average Want to purchase more local food

COLLABORATION

National Farm to Institution Collaborative

www.farmtoinstitution.org

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Diversified and stable market Serve 3.8 million people per year Buy 16% local food, on average Want to purchase more local food

FUNDERS

www.farmtoinstitution.org

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QUESTIONS

Type your questions in the Q&A comment box

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THANKS FOR JOINING US TODAY!

Contact Nessa at nessa@farmtoinstitution.org

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VISIT US ONLINE

www.farmtoinstitution.org

GOODBYE!

Facebook:

www.facebook.com/FarmtoInstitutionNewEngland

Twitter:

@Farm2Inst