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Final Public Meeting | 2.26.18 AGENDA INTRODUCTIONS PROJECT PARTNERS & PURPOSE PROJECT PURPOSE & GOALS MARTA PROCESS & MAPPING WHERE WE ARE CONCEPT SURVEY RESULTS & EVALUATION RESULTS FINAL RENDERINGS NEXT


  1. Final Public Meeting | 2.26.18

  2. AGENDA ƒ INTRODUCTIONS ƒ PROJECT PARTNERS & PURPOSE ƒ PROJECT PURPOSE & GOALS ƒ MARTA PROCESS & MAPPING ƒ WHERE WE ARE ƒ CONCEPT SURVEY RESULTS & EVALUATION RESULTS ƒ FINAL RENDERINGS ƒ NEXT STEPS

  3. Project Partners + Consultant Team 3

  4. PROJECT PURPOSE Develop a vision for the East Lake MARTA Station and surrounding neighborhoods 4

  5. 5 PROJECT GOALS 1 . 4 . Create a vision for under-used properties Increase ridership and revenue at the along the commercial corridors with East Lake MARTA Station. neighborhood-oriented uses. 2 . 5 . Make the East Lake MARTA Station a Establish the scale of future development community destination with short-term and that enhances and protects the long-term solutions. surrounding residential neighborhoods. . 3 Design better connections to the East Lake MARTA Station and between residential neighborhoods by improving safety for pedestrians and bicyclists. 5

  6. PROJECT TASKS Public Outreach Analysis & Research ƒ Market Assessment ƒ Public Kick-off (2-Day) ƒ Existing conditions ƒ MARTA Intercept (October 9th) ƒ Surveys Plan Development ƒ Design Workshop Tonight! ƒ Final Public Meeting ƒ Development Concept Plans ƒ Circulation Plan ƒ City Commission & City Council ƒ Preferred Development Plan Adoption Processes Next! Implementation Plan ƒ Action Plan ƒ Implementation Strategy 02.26.2018

  7. Site Context Focus • Properties within Area approximately 1/2 mile of the East Lake MARTA Station • Focus area is the East Lake MARTA Station parking lots and surrounding streets • All proposed development & streetscape changes occur COMPLETELY within the MARTA site, ATT site, and within public rights-of-way. 02.26.2018

  8. Potential for Change • Only NON-RESIDENTIAL PROPERTIES analyzed AT&T Site • Single-family homes were NOT considered. • Land value > Improvement value • Values based on DeKalb County parcel data obtained from the City of Decatur and Fulton All proposed development & streetscape County parcel data changes occur COMPLETELY within obtained from the City of the MARTA site, AT&T site, and Atlanta in September 2017 within public rights-of-way. 8 02.26.2018

  9. MARTA TOD PROCESS What happens with these studies? We are here! ƒ Create a plan for the TOD ƒ MARTA releases an RFP for development (Approximately 1-3 years) ƒ Developer chosen based on multiple factors, including how they plan to meet the goals of this PLAN ƒ Implementation occurs (~3 to 5 years) 9 02.26.2018

  10. WHAT WE HEARD Design Workshop Online Stakeholder Surveys Interviews PUBLIC Open House & MARTA Academy Intercept 10

  11. Notifjcation Efforts • Yard Signs in the community and at the MARTA station • Poster signs at local businesses • 6,034 postcard mailers sent in advance of Design Workshop and Walking Audit • A-frame signs at Edgewood-Candler Park and East Lake MARTA Stations advertising meetings • Fact sheets distributed at meetings and to steering committee members • Social Media meeting notices for all public meetings (Facebook, NextDoor, Instagram, City-led pages) • Project website with regular updates • Notifications sent to NPU N and O and all neighborhood 11 leadership

  12. Previous Input • Two full days of stakeholder interviews and additional interviews as needed • The Academy (70 attendees): presentations on Zoning, Transportation, Market Analysis, MARTA TOD Guidelines, the project; input activities • Open House (40 attendees): detailed presentation on the project; input activities • Intercept : East Lake and Edgewood MARTA Stations; surveys and input on development at the station • Design Workshop : Full day - Walking Audit (60 ± attendees), Workshop with interactive activities • Surveys: Two surveys were released to the public (379 people fully completed the first and 433 people fully completed the second survey) 12 02.26.2018

  13. Common Themes Affordable Housing with a mix of housing options DeKalb / Howard / College / Railroad Tracks are a huge barrier and need better ways to cross Retain neighborhood character - don’t lose the diversity Reduce parking at the station, & don’t make a huge deck Convenience shopping & services at the station (market / grocery) 13 02.26.2018

  14. Common Themes Don’t make it too Dense Short Term : (Station Soccer, markets, art & murals, improve wayfinding, improved pedestrian & bike access around station) Long Term: (Ofgices, afgordable housing) Make it easier to walk and bike (On College, East Lake & Park Place are dangerous intersections) Local businesses & restaurants, not chains Shuttle Service and Clifuon corridor stops 14 02.26.2018

  15. Our Ideas + Your Ideas Make East Lake MARTA the Front Porch Make streets walkable, bikeable, & fun Make room for more neighbors (afgordable & varied housing types, denser around station) Make your neighborhood story (preserve the neighborhood character & history, social diversity) Make social & connected spaces (events, cofgee shops, mixed use, less parking, local business, social diversity) 15 02.26.2018

  16. CONCEPT DIAGRAMS SURVEY RESULTS

  17. Bubble Diagram Concepts Survey • Opened December 8, 2017 • Closed January 12, 2018 433 Responses (COMPLETED; 1,155 started) 17 02.26.2018

  18. MARTA SHORT-TERM Temporary Community Gardens Use Large Rectangle Feature Dog Park (Partnership with Wylde for Wayfinding / Art Center, nearby School, Food Truck Station Soccer?) Events to align Station with Soccer Outdoor LEGEND Soccer Games Seating Dog Park Outdoor Fitness Station Soccer MARTA Fresh Market Stands, Update Pylon Little Library, or Signs like MARTA Game Shed Food Truck Events other Stations Pedestrian Bridge Signage Murals, Wall Murals Paint and / or install Typ. marquee lights on Updated Landscaping pedestrian bridge to note Shipping that the public can use Container Outdoor Fitness Retail or Ofgice MARTA Use Large Bike Racks Fresh Rectangle Market Feature for Wayfinding / Art Outdoor Shipping Container Retail/Office Seating Bike racks and area wayfinding Wayfinding Art signage inside the station Updated Pylon Signs MARTA Fresh Market Stands Update Update Pylon Community Garden Landscaping, Signs like Typ. other Stations 18 Outdoor Seating 02.26.2018

  19. MARTA SHORT-TERM What happens with these studies? 1. Marquee Lighting / Murals on Pedestrian Bridge for Wayfinding **We are recommending all of 2. Station Soccer them, and marking the top 4 3. Food Truck Events as priority short-term projects 4. Bike Facilities (parking, lanes) for implementation** 02.26.2018 19

  20. Survey Results: Street Sections College Avenue - Proposed 75% Love it! / Like it 20 02.26.2018

  21. Survey Results: Street Sections Park Place - Option B 74% Love it! / Like it 21 02.26.2018

  22. Survey Results: Street Sections East Lake Drive - Option B 76% Love it! / Like it 22 02.26.2018

  23. Other Survey Results Affordable Housing ƒ 64% agree to add another floor to buildings to increase density and add 10% more affordable units ƒ 18% would like to hit the 35% AMI Income Target ƒ 38% would like to hit the 60% AMI Income Target ƒ 26% would like to hit the 80% AMI Income Target Other Thoughts ƒ Green space is important - especially publicly-accessible ƒ Safety and routes for pedestrians and cyclists ƒ Affordable and workforce housing is a must ƒ Less parking / bury parking decks to allow more green space ƒ Concerns about over-crowding the Decatur schools 02.26.2018 23

  24. Evaluation Matrix What is it? ƒ Set of criteria for each of the 5 Project Goals, Criterion for Public Input and integrating previous and concurrent plans ƒ Average of the scores for the criteria per Goal (to give Public Input the same weight as Goals) ƒ Scale of 1-5, 5 being the best, 1 being the worst ƒ Metrics for each criterion score 02.26.2018 24

  25. MARTA Evaluation North Side Avg. Results 1. Increase ridership & 4. Vision for under-utilized revenue properties 4.5/5 4.4/5 2. Station as a Community 5. Enhance / protect Destination residential neighborhoods 5/5 4.75/5 3. Better connections to and from the station 4.3/5 2nd Public Input 02.26.2018 25

  26. MARTA Evaluation South Side Avg. Results 1. Increase ridership & 4. Vision for under-utilized revenue properties 5/5 4.8/5 2. Station as a Community 5. Enhance / protect Destination residential neighborhoods 5/5 5/5 3. Better connections to and from the station 5/5 1st Public Input 02.26.2018 26

  27. AT&T Evaluation Avg. Results 1. Increase ridership & 4. Vision for under-utilized revenue properties 3.25/5 4/5 2. Station as a Community 5. Enhance / protect Destination residential neighborhoods 5/5 4.75/5 3. Better connections to and from the station 4.71/5 2nd Public Input 02.26.2018 27

  28. FRAMEWORK PLAN & CONCEPT PLAN RENDERINGS 28

  29. Draft Framework Plan • Only NON-RESIDENTIAL PROPERTIES analyzed • Single-family homes were NOT considered. All proposed development & streetscape changes occur COMPLETELY within the MARTA site, AT&T site, and within public rights-of-way. 29 02.26.2018

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