Falsified Medicines WHO Definition: Medical products that - - PowerPoint PPT Presentation
Falsified Medicines WHO Definition: Medical products that - - PowerPoint PPT Presentation
Falsified Medicines WHO Definition: Medical products that deliberately/fraudulently misrepresent their identity, composition or source No silver bullet to tackle Falsified Medicines Fight the Fakes Creates a global movement of organizations
Falsified Medicines
WHO Definition:
Medical products that deliberately/fraudulently misrepresent their identity, composition or source
No silver bullet
to tackle Falsified Medicines
Fight the Fakes
Creates a global movement of
- rganizations and individuals
united against falsified medicines
Started with10
37 now!
Partner organizations, which include representation of patients, doctors, nurses, disease specific organizations, research institutes and teaching organizations, foundations, wholesalers, pharmacists, R&D- based pharmaceutical industry and generic manufacturers.
NEW PARTNERS!
Fight the Fakes Campaign
COORDINATING KEY PLAYERS:
A GLOBAL ALLIANCE TO PROTECT PATIENTS FROM FAKE MEDICINES, ESTABLISHED AND RECOGNIZED AS A KEY FORCE.
RAISING AWARENESS:
PUTTING A NAME AND FACE TO THE IMPACT OF FAKE MEDICINES AND INCREASING DIALOGUE AROUND THE ISSUE.
EMPOWERING PEOPLE:
SERVING AS A KEY SOURCE OF INFORMATION AND INCENTIVIZING ORGANIZATIONS AND INDIVIDUALS TO SPEAK UP.
About the Campaign
Statements at WHA Demonstrating support for WHO leadership against falsified medicines. Events in the margins of WHA Workshops for specific audiences Pharmacists, regulators etc. Media Roundtables on falsified medicines Adding falsified medicines as “hot topic”; Roundtables to provide a better understanding of regulatory issues and to highlight patient safety risks posed by falsified medicines. Articles & op-eds throughout the world Media conferences; News Releases; Op-eds, etc.
Coordinating Key Players
Some examples of joint activities
Fight the Fakes Week
STORIES FROM THE FRONTLINE
Sharing the stories of those who are impacted by fake medicines and are speaking up.
PRESENCE IN GLOBAL HEALTH EVENTS
Sharing information and engaging with the global health community. Presence at the 2018 Geneva Health Forum
Raising Awareness
- 110 resources to help people get involved in the campaign and 82 web
updates on events and milestones.
- Materials in English, French, Italian, Japanese, Swahili, Portuguese, Spanish.
- Over 100,500 website hits.
Empowering People
Empower IAPO & Patients
ADVOCATES
Speak up!
- Deterrent legislation
- Regulatory System
Strengthening
- Technology implementation
INDIVIDUALS
Be aware!
- Buy medicines from the
legitimate supply chain
- Contact your doctor or
pharmacist if you suspect you might have taken a S/F medicine