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Dr. Schenk Company Dr. Schenk Company Supply Chain Supply Chain - PDF document

Dr. Schenk Company Dr. Schenk Company Supply Chain Supply Chain Dr. Schenk GmbH, established in 1985, is an innovative Dr. Schenk GmbH, established in 1985, is an innovative Dr. Schenk GmbH Dr. Schenk GmbH high tech firm based in


  1. Dr. Schenk Company Dr. Schenk Company Supply Chain Supply Chain Dr. Schenk GmbH, established in 1985, is an innovative Dr. Schenk GmbH, established in 1985, is an innovative  Dr. Schenk GmbH Dr. Schenk GmbH high tech firm based in Munich, Germany. high tech firm based in Munich, Germany. Comprehensive solutions for automated quality assurance Comprehensive solutions for automated quality assurance  and production process monitoring. and production process monitoring. The core performance features of Dr. Schenk systems are: The core performance features of Dr. Schenk systems are:  - - Detecting surface defects and mapping localized Detecting surface defects and mapping localized imperfections of materials imperfections of materials - - Measuring the mechanical and optical characteristics of Measuring the mechanical and optical characteristics of materials materials OM 661 Project Presentation - Rapid and precise analyzing of measurement values - Rapid and precise analyzing of measurement values Christin Gleissner Products Products Locations Locations Quality inspection systems for: Quality inspection systems for:  Optical Media Optical Media  Web Web - Plastic Films, Sheets, Paper, Foils - Plastic Films, Sheets, Paper, Foils  Glass Glass - LCD, Laminated, Automotive - LCD, Laminated, Automotive  Customized Solutions Customized Solutions - Solar, Optical - Solar, Optical Lenses, Photomasks Photomasks Lenses, Headquarters: Munich, Germany Subsidiaries: USA, China, Hong Kong, Korea, Taiwan, Japan Customers Customers Anticipatory-Based Business Model Anticipatory-Based Business Model  Disc Producers Disc Producers  Forecast is the base Forecast is the base - - Infodisc, Sony, Hitachi, Panasonic Infodisc , Sony, Hitachi, Panasonic  Basic product produced by supplier in low- Basic product produced by supplier in low-  OEM Disc Customers OEM Disc Customers cost manufacturing environment cost manufacturing environment - - Singulus, Mitsui, M2 Engineering Singulus , Mitsui, M2 Engineering  Film Producers Film Producers  Manufacturing Form Postponement: Manufacturing Form Postponement: - Kodak, Fuji - Kodak, Fuji Final specifications and customer modifications are Final specifications and customer modifications are  Steel Producers Steel Producers integrated upon order/payment. integrated upon order/payment. - - BaoSteel, , Thyssen Thyssen Krupp Krupp BaoSteel  Some products are purely Response Based Some products are purely Response Based For a complete reference list: For a complete reference list:  Third party logistics Third party logistics http://www.drschenk.com/inspection_systems/re www.drschenk.com/inspection_systems/re http:// ferences.php ferences.php 1

  2. Decisions Supply Chain Decisions Supply Chain Objective Supply Chain Operations Objective Supply Chain Operations  Long term: Long term: Quantity of basic products needed Quantity of basic products needed  Responsiveness combined with Responsiveness combined with Modification capacity in-house Modification capacity in-house quality products that fit specific quality products that fit specific Service capacity in-house Service capacity in-house customer needs. customer needs.  Short term: Short term: Exact product specification Exact product specification Spare parts Spare parts Geographical location Geographical location Barriers of Supply Chain Barriers of Supply Chain Financial Sophistication Financial Sophistication  Response-based used for OEM Response-based used for OEM  Payment terms depended on location and Payment terms depended on location and relationship with customer: relationship with customer: customers – – collaboration with collaboration with customers L/C, Electronic Funds Transfer, etc. L/C, Electronic Funds Transfer, etc. information sharing paradigm in information sharing paradigm in  Dwell time depends on product Dwell time depends on product – – product development, delivery, etc. product development, delivery, etc. 1 day to several months 1 day to several months  Pricing differs between customers Pricing differs between customers – – many many  Anticipatory used for small Anticipatory used for small cultures/companies discounts necessary for cultures/companies discounts necessary for customers customers – – no extended business no extended business purchasing, etc. – – dead net pricing not possible dead net pricing not possible purchasing, etc.  Cash-spin: Used where possible: Cash-spin: Used where possible: relationship relationship Outsourced transportation, production, etc. Outsourced transportation, production, etc. Trends Globalization Trends Globalization  Dr. Schenk Dr. Schenk’ ’s products are already s products are already  Local presence in foreign markets & Local presence in foreign markets & exported to 95%. exported to 95%. order-to-delivery order-to-delivery  Increased expansion to third world Increased expansion to third world  Documentation needed for most Documentation needed for most countries creates difficulties for countries creates difficulties for shipments (ISO, CE, etc.) shipments (ISO, CE, etc.) service service  International work environment International work environment  E-commerce only used for spare E-commerce only used for spare  Supply Chain Strategy: Supply Chain Strategy: parts – parts – products are customer products are customer Operationally Agile Operationally Agile specific specific 2

  3. Logistics Operation Logistics Operation Logistics Operation Logistics Operation  In-House: In-House: Order Processing Order Processing Order processing, inventory, Order processing, inventory, warehousing, facility network warehousing, facility network  Manual entry into internal system Manual entry into internal system  Outsourced: Outsourced:  Customer orders received via e-mail, Customer orders received via e-mail, Transportation, packaging Transportation, packaging bank (L/C), fax, mail, etc. bank (L/C), fax, mail, etc.  No direct customer link No direct customer link Logistics Operation Logistics Operation Logistics Operation Logistics Operation Inventory Inventory Transportation Transportation  Large amounts of spare part Large amounts of spare part  Contracts with dedicated transport Contracts with dedicated transport inventory of previous systems inventory of previous systems specialists specialists  Large financial investment Large financial investment  Depending on shipment locations Depending on shipment locations – – use of other “ “specialist specialist” ” carriers carriers use of other  New policies implemented to reduce New policies implemented to reduce variance in products of core variance in products of core  Most carriers also do customs papers Most carriers also do customs papers customers customers  Reliability key Reliability key Logistics Operation Logistics Operation Logistics Operation Logistics Operation Warehousing, Material Handling, Packaging Warehousing, Material Handling, Packaging Facility Network Design Facility Network Design  Small shipments so generally specialized Small shipments so generally specialized  Some products in stock at Some products in stock at warehousing and materials handling in- warehousing and materials handling in- subsidiaries subsidiaries house house  Generally direct customer delivery Generally direct customer delivery  Packaging Packaging – – outsourced outsourced  Many machines through OEM Many machines through OEM’ ’s s Depending on product special boxes Depending on product special boxes Country specifications and transportation Country specifications and transportation method considered with packaging method considered with packaging 3

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