Discovery and the Supplier Marketing Initiative December 11, 2018 - - PowerPoint PPT Presentation

Federal Acquisition Service

Professional Services Category

Discovery and the Supplier Marketing Initiative

December 11, 2018

Provide suppliers in the Professional Services Category about SRM FY19 plans that impact them and offer the chance to shape the discussion:

• Discovery has expanded its capabilities, and development is
• ngoing
• Supplier marketing initiative - share concept, vote for concepts,

volunteer to comment on materials

Purpose

Discovery

Discovery - Discovery.GSA.gov

Vision for Discovery

Discovery - Discovery.GSA.gov

Where Discovery started in 2018

• Discovery existed only for OASIS and OASIS SB
• Need to improve upon market research and reduce the impact of

sources sought RFIs

• Closer look at capability statements
• The business case for more Discovery development

○ What is the cost of an RFI to industry ○ What are the frequency of those RFIs ○ How are they managed by companies of varying sizes

Contracting officers should have the means to satisfy mandated market research requirements before issuing a sources sought notice/request for information (RFI) to industry.

Discovery - Discovery.GSA.gov

Recommendations from early 2018 outreach

Discovery - Discovery.GSA.gov

Discovery Now

A Market Research Tool for GSA Services Contracts that allows users to:

• Determine if a current contract can meet their acquisition need
• Filter for small business types to easily determine set-aside options
• Review past work from vendors based on FPDS history
• Filters include

○ Keywords from the contract ○ Contract vehicles ○ Service categories ○ Set asides ○ NAICS ○ PSCs ○ Zone (Geographic for BMO)

Discovery - Discovery.GSA.gov

Future development

• Search by capability based key phrases that are mapped to both the

contract overall and to vendors individually

• Additional filters: certifications, place of performance, contract value,

contract pricing type, PSC, agency performance history

• Compare contracts side by side
• Receive market research summaries of search results
• More contract vehicles: HR Schedules, GSA IT Contracts: Alliant,

Sched 70, 8(a) Stars, and more What is the best way for suppliers to certify capability key words and phrases?

Discovery - Discovery.GSA.gov

How you as a Supplier should look at Discovery

• Check your information
• Talk to your CO
• Talk to your CO if your IDIQ is NOT on Discovery
• Talk to us about how you would want your information to be

searchable and/or filterable in Discovery

Today - 10/15/18

Supplier Marketing Initiative

Supplier Marketing Initiative

What is it

In FY19, the Professional Services Category will launch a supplier marketing initiative that will arm industry partners that hold contracts on governmentwide professional services solutions (OASIS and the Professional Services Schedule) with important information about category management and related initiatives so they in turn can share those key messages as they engage federal agencies during the procurement process.

Supplier Marketing Initiative

What(’s in it for suppliers)

• Reduce uncertainty about how category management is going to

affect suppliers

• Learn what’s available in terms of data and tools
• Find one’s own supplier in the data
• Use the information to build a more robust opportunity pipeline in the

Professional Services Category

Supplier Marketing Initiative

Why

5,000 vs. 200

Supplier Marketing Initiative

Beginner Intermediate

Not part of supplier marketing initiative

• MAS or IDIQ

process questions

• How customers use

(or don’t use) GSA contracts

Advanced

Written content on

• Category

management

• Best-in-Class
• TDR
• Other category

initiatives

The spread and use of dashboards and public tools to support supplier

• pportunity pipelines

Recurring webinars on in demand topics

How

How (Potential Data Sources)

Supplier Marketing Initiative

There is an internal discussion around which category management dashboards would help you understand how agencies are making decisions and tracking CM success. Internal D2D Dashboard Presentation Which of these are most useful to you?

How this will work: 1) Participants answer the one question 2) Internal review and editing of most requested dashboard for public access 3) Inclusion of the edited dashboard in supplier marketing print, web and webinar materials.

How

Supplier Marketing Initiative

Rough materials Seeking supplier feedback, edits and direction. Is this useful, why/why not and how can it be better? Find a copy and mark it up!

Supplier Marketing Initiative

Who

Potential partners, comments and reviews are any professional services supplier on the following contract vehicles

• the Professional Services Schedule (all SINs)
• OASIS
• OASIS SB
• HCaTS
• HCaTS SB

Supplier Marketing Initiative

When

• Content for review in Q1 FY19

○ Draft content is in rough draft form ■ To be posted on Interact when approved ○ D2D Dashboard ask under PRA FAST TRACK review

• After content 80% done

○ Webinars and distribution in Q2 FY19