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Design Ethics @fredvanamstel, PhD researcher at University of Twente What is ethics anyway? Universal values The notion of goodness Societal norms Ethical choice What should Morality I do? Action What do I What can I want to


  1. Design Ethics @fredvanamstel, PhD researcher at University of Twente

  2. What is ethics anyway? • Universal values • The notion of goodness • Societal norms

  3. Ethical choice What should Morality I do? Action What do I What can I want to do? do? Will Agency

  4. Why ethics is important for design • Designed things influence will, agency and morality • Designers must make ethical choices • Designers are accountable • There are norms other than regulations to be followed

  5. How to analyze ethical choices • Consequentialist • Measurable effects • Conditions for acting • Deontologic • Explicit intentions • Explications

  6. Measurable example • Robert Moses was one of the major player on prioritizing cars in United States urban planning • He built bridges too low for buses • Paved big highways with thin sidewalks

  7. Intentional example • Brasilia city was completely built from scratch to symbolize the modernization of Brazil • Lucio Costa and Oscar Niemeyer designed buildings that clearly introduced new political values

  8. Architecture of Hapiness Allain de Botton

  9. Diversity • The Pruit-Igoe complex was a huge failure because people didn’t wanted to be leveled down • Modernity coexist with pre- modernity and post-modernity

  10. Metadesign • Design the conditions for design • Tools, process, principles • Extrapolate possibilities • Make actionable functions

  11. Is technology neutral?

  12. Open Design • Design simple tools • Share design knowledge • Flexibility for adaptations • Expand possibilities, allow ethical choices

  13. http://openarchitecturenetwork.org

  14. http://www.ewb-international.org/

  15. Exercises Behavior changing briefings

  16. Design With Intent Toolkit • Cards to provoke designers to think about possible ways to influence behavior • http://www.danlockton.com/ dwi/Main_Page

  17. Energy waste • People waste unecessary energy for internal climate control which card seems more similar to this solution?

  18. Traffic in Enschede Center • There are too much cars going inside the city center • How to desincourage going to the center by car?

  19. Foreigners • Hypothetic scenario: Europe is crashed and only Nederlands preserved its economy • Many legal and illegal imigrants enter the country • Imigrants creates a lot of annoyment • How to induce imigrants to leave the country without using brute force?

  20. Thank you! @fredvanamstel

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