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Daimler 2020 2020 Challen enges es to to HP Non onStop op Serv rver I r Infra rastru ructure re Connect G ermany and G TUG Conference 2012, Dresden Dr. Heinz-Michael Nitzschke, Daimler A G 1 Agenda nda 1 Daimler AG Facts


  1. Daimler 2020 2020 Challen enges es to to HP Non onStop op Serv rver I r Infra rastru ructure re Connect G ermany and G TUG Conference 2012, Dresden Dr. Heinz-Michael Nitzschke, Daimler A G 1

  2. Agenda nda 1 Daimler AG Facts & Figures 2 Mercedes-Benz Cars (MBC) 3 Daimler and HP NonStop Server 4 Daimler‘s Strategy 2020 – Focus on MBC, Impact to IT -Management 5 Challenges to NonStop Server Infrastructure Dr. Heinz-Michael Nitzschke, Daimler AG 2

  3. Daim imle ler c consis ists of fiv ive d div ivis isio ions Mercedes-Benz Daimler Mercedes-Benz Daimler Daimler Cars Trucks Vans Buses Financial Services 2011 2011 Rev even enues € 57.4 bn € 28.8 bn € 9.2 bn € 4.4 bn € 12.1 bn Em Employees 99,091 77,295 14,889 17,495 7,065 Note: 2011: R evenue G roup € 106.5 bn; E mployees: 271,370; sales organization 49,699, Corporate/ Others 5,836 3 3

  4. The Boar ard o of Man anag agement of D Dai aimler AG.

  5. Daim imle ler facts & fig igure res 2011

  6. Agenda nda 1 Daimler AG Facts & Figures 2 Mercedes-Benz Cars (MBC) 3 Daimler and HP NonStop Server 4 Daimler‘s Strategy 2020 – Focus on MBC, Impact to IT -Management 5 Challenges to NonStop Server Infrastructure Dr. Heinz-Michael Nitzschke, Daimler AG 6

  7. Mer erced edes es-Benz Ca Cars fac acts & & figures es 1 st Quarter 2012 Dr. Heinz-Michael Nitzschke, Daimler AG 7

  8. Product uct por ortfol olio of of Mer erced edes es-Benz Ca Cars E -Class CLS C-Class A-Class E -Class Coupé B-Class C-Class Coupé E -Class Cabrio C-Class T -Modell E -Class T -Modell SL S-Class G -Class M-Class SLK CL G L R -Class SLS G LK 8

  9. A star i is b born... ... Body shop Paint shop Stamping facility W erk R astatt W erk Hambach W erk Sindelfingen Several layers are required to A Mercedes-Benz car is held Several tons of press force are make the vehicle’s skin together by many thousands needed to create a striking perfect. For a lasting, of welding points. And by the design idiom. T o make that passion of our employees. splendid appearance. possible, lots of design sensitivity is needed as well. Dr. Heinz-Michael Nitzschke, Daimler AG

  10. … in acco ccordance ce w with o h our ur cus customers’ wishe hes. Finishing Assembly Customer Center W erk R astatt W erk Hambach W erk Sindelfingen E ach Mercedes-Benz is A Mercedes-Benz attracts Here, new Mercedes-Benz W erk Bremen unique. After all, we build our attention everywhere...but cars await their proud vehicles exactly in accordance only after the vehicle has owners, marking the with our customers’ wishes. been subjected to a critical beginning of a lasting inspection. friendship. Dr. Heinz-Michael Nitzschke, Daimler AG

  11. Agenda nda 1 Daimler AG Facts & Figures 2 Mercedes-Benz Cars (MBC) 3 Daimler and HP NonStop Server 4 Daimler‘s Strategy 2020 – Focus on MBC, Impact to IT -Management 5 Challenges to NonStop Server Infrastructure Dr. Heinz-Michael Nitzschke, Daimler AG 11

  12. Non onStop op Ser erver ers at at Daim imle ler – a a succe uccess stor ory over er 26 26 year ars 3 applications PLUS* at PLUS at PLUS at PLUS at Beijing ( production control, E ast London T uscaloosa Kecskemét production logistics, car delivery) Sindelfingen, Stuttgart PLUS at First PLUS PLUS at Fuzhou PLUS at PLUS Modules Hambach Sindelfingen, R astatt Mobile NS S Bl Blade Bremen devices PLUS NS I S Integrity extension S-Ser eries es K-Ser eries es VLX/ Cy Cyclone 1986 986 1992 992 1999 999 200 2007 201 014 *”Produktions- Leit- und Steuerungssystem“ Dr. Heinz-Michael Nitzschke, Daimler AG

  13. PLUS, a s shor ort i introd oduction on • PL PLUS is a G erman abbreviation for „Produktions- Leit- und Steuerungssystem“ which means prod oduction on con ontrol ol system. • PL PLUS is the stan andar ard IT system for production control from body shop start to final OK. • PL PLUS is an “inho hous use product” and property of the Daimler AG . • PL PLUS has been in use since 1989 1989. • PL PLUS is con ontinuou ously being en enhan anced ed (technically and functionally). • PL PLUS is available in G erman, E nglish, French, Hungarian and Chinese language Dr. Heinz-Michael Nitzschke, Daimler A G 13

  14. PLUS su supports s production across ss all sh shops s • PL PLUS supplies all relevant order er dat ata (e.g. part numbers, codes, Baumuster) to all kind of shop op floor oor devices (e.g. programmable logic controls (PLCs), torque tools, robots) • PL PLUS provides in an optimal way all order based infor ormation on (e.g. part numbers, codes, Baumuster, etc.) to the e shop floor team eam mem ember ers (e.g. broadcast sheets, job cards, pick lists, line side PCs, PDAs, etc.) • PL PLUS provides all relevant features to support the Inlin line Qualit lity Man anag agem emen ent (e.g. vehicle inspection, fault capturing, rework control). • PL PLUS ensures qualit lity process relia liabilit ility (torques, filling, flush and gap, etc.) including co coinci cidence ce ch check cks and cap apturing of as as built dat ata (traceability data) • PL PLUS controls selectivity banks / vehicle buffers • … and much more… Dr. Heinz-Michael Nitzschke, Daimler AG 14

  15. PLUS can n be be c customized d and nd sized ba d based o d on n the ne needs ds o of the bu busine ness s side de a and nd the pl planne nned d pr produ duction volume. • PL PLUS is based on modules es that can be easily combined and supports all MBC stan andar ard p proces esses es and interfaces. • PL PLUS is hig ighly ly config igurable le to support the plants production processes (around 325 dialogs, around 95 mobile dialogs, around 2,200 server programs). • PL PLUS is hig ighly ly availa ilable le (hard- and software) • PL PLUS is sizeab eable to accommodate the required production volume Dr. Heinz-Michael Nitzschke, Daimler AG 15

  16. HP Non onStop op PLU LUS ser erver er o over erall l landscape Kecskemét Hambach Beijing NS1206 NS1204 S7804 NS1204 DR NS1206 DR 2006 2011 2005 Tuscaloosa NS1206 Sindelfingen Rastatt Bremen Fuzhou NS1206 DR NS16210 NS16206 NS16206 NS1204 2003 NS16204 S7404 2009 2009 + 6 DR NS1004 East London NS1204 1999 Dr. Heinz-Michael Nitzschke, Daimler AG 16

  17. Agenda nda 1 Daimler AG Facts & Figures 2 Mercedes-Benz Cars (MBC) 3 Daimler and HP NonStop Server 4 Daimler‘s Strategy 2020 – Focus on MBC, Impact to IT -Management 5 Challenges to NonStop Server Infrastructure Dr. Heinz-Michael Nitzschke, Daimler AG 17

  18. Cle lear aspir iratio ion for all o ll our b busin inesses Dr. Heinz-Michael Nitzschke, Daimler AG

  19. Ambit itio ious g growth t targets for a all ll div ivis isio ions Daimle ler r Tru rucks Mer erced edes es-Ben enz C Car ars Best Best st sa st sa sales* sales* s** s** >700 700 >500 500 >1.6 >1 >1.6 >1 426 426 1.3 2011 2011 2015 2015 2015 2015 2020 2020 2020 2020 2011 2011 2015 2015 2020 2020 tar tar arget arget tar tar arget arget tar arget tar arget -in thousands of units- -in million units*- * W ithout smart **W ithin automotive premium segment; schematic representation Mer erced edes es-Ben enz V Van ans Dai aimler er B Buses Daimle ler r Financial l Serv rvic ices Growth i h in n line w lin wit ith >400 400 indus ndustrial busine bus ness 71.7 71. 264 264 42. 42.0 39.7 39. 2015 2015 2011 2011 2015 2015 2011 2011 2015 2015 2011 2011 tar arget tar arget tar arget - in thousands of units- - in thousands of units- contract volume in billions of euros Dr. Heinz-Michael Nitzschke, Daimler AG

  20. Addi dding ng at least ten ne n new M Mercede des-Ben enz m model els t to the e PV p prod oduct p por ortfol olio b o by 2015 Dr. Heinz-Michael Nitzschke, Daimler AG

  21. With v h vehi hicl cle a archi chitect ctur ure a and modul ular strategy, y, we are faster er, more f e flex exible e and more c e cost ef efficien ent Dr. Heinz-Michael Nitzschke, Daimler AG

  22. China – Third Ch rd most import rtant m mark rket for M r Merc rcedes- Benz Ca Cars MBC retail sales Mercedes-Benz Cars retail sales ranking by markets incl. smart, in ‘000 units > 300 300 199 199 147 147 69 69 198,520 35 1 39 39 27 27 Fast growing S-Class & R - Another record 18 18 year with sales premium brand Class rank No.1 of 198,520 in China with a in worldwide … 2010 2011 2015 2009 2006 2007 2008 35% YoYgrowth MBC ranking units in China Dr. Heinz-Michael Nitzschke, Daimler AG

  23. Key t y to s succe uccess in C Chi hina is o our ur co comprehe hensive commi mmitme ment J anuary 2011 February 2011 May 2011 J uly 2011 Open MB Arena BDNT Business License FBAC R &D Center BBAC E ngine P lant J uly 2011 August 2011 September 2011 December 2011 MB Design Studio Sprinter SoPat FBAC BFDA MofCom Approval G LK J ob#1 at BBAC Dr. Heinz-Michael Nitzschke, Daimler AG

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