Adviso ry Co mmitte e Me e ting Ma y 17, 2018
PAI
D F AMI L Y AND ME DI CAL L E AVE
D F Y AND M E CAL L AMI L DI E AVE Adviso ry Co mmitte e Me e - - PowerPoint PPT Presentation
P AI D F Y AND M E CAL L AMI L DI E AVE Adviso ry Co mmitte e Me e ting Ma y 17, 2018 P RE ON O VE SE NT AT I RVI E W I ntro duc tio ns Appro ve April Me e ting Minute s Co mmunic a tio ns & Outre a c h Upda te Rule s Upda
Adviso ry Co mmitte e Me e ting Ma y 17, 2018
D F AMI L Y AND ME DI CAL L E AVE
SE NT AT I ON O VE RVI E W
NT RODUCT I ONS
►Adviso ry c o mmitte e ►I
n-pe rso n a tte nde e s
L MI NUT E S
►Disc ussio n
CAT I ONS & O UT RE ACH U PDAT E
Acronyms are difficult to remember Washington State’s Paid Family and Medical Leave Insurance Program. A name is who we are more than what we do Memorable, unique, accessible. Color, message, and tone are important to our brand.
C OMMUNI
CAT I ONS & O UT RE ACH U PDAT E
►Four sessions, April 25- 30
►Remote employer session ►In-person employee session ►Remote employee session ►Remote triad session in Spanish
►Statewide representation ►Ethnic, racial and age diversity ►Wide range of industries represented amongst l
C OMMUNI
CAT I ONS & O UT RE ACH U PDAT E
S
MORABL E
NI QUE
SSI BL E
C OMMUNI
CAT I ONS & O UT RE ACH U PDAT E
CRIT
ICAL T AKE AWAYS
SONAT E S T HE MOST
.
E AVE” RE SONAT E S T HE MOST WI T H MORE PROGRAM I NF ORMAT I ON.
RAGE” AND “ E SSE NT I AL” ARE E F F E CT I VE WORDS T O USE I N ME SSAGI NG F OR CE RT AI N AUDI E NCE S.
►T
►Ca re Co ve ra g e ►Ca re L
e a ve
►E
sse ntia l Co ve ra g e
►T
►Ca re L
e a ve
►Ca re Co ve ra g e ►E
sse ntia l L e a ve
C OMMUNI
CAT I ONS & O UT RE ACH U PDAT E
“Care encompasses everything you need to take care of.” – Focus group participant
RE ACH ST AT S
Contacts to community organizations, business groups nonprofits and state agencies Presentations to employer groups, employee groups, Chambers, HR representatives and internal audiences Large-scale event: Public Service Recognition Week Downloads of our Presentation Request Form Presentation requests received Percent increase in listserv subscriptions
State & Local SHRMs • Commission on Hispanic Affairs • Longview-Kelso Chamber of Commerce • WA Retail Association • WA Small Business Development Center • Kent Chamber of Commerce • International Association of Workforce Professionals • & many more!
CAT I ONS & O UT RE ACH U PDAT E
Pro g ra m na me fina liza tio n Ma rke ting RF P One -o n-o ne inte rvie ws with e mplo ye rs Outre a c h pre se nta tio ns (a nd mo re pre se nta tio ns!)
E S U PDAT E
Phase 1 Phase 2 Phase 3 Phase 4
Vo lunta ry pla ns E mplo ye r re spo nsib ilitie s Be ne fits Appe a ls Co lle c tive b a rg a ining Sma ll b usine ss a ssista nc e Pre mium lia b ility Pe na ltie s
E S U PDAT E
E S – C OMME NTF ORUM
PHASE 1 F
ORMAL COMME NT I NG E NDS MAY 23
PHASE 2 I
NF ORMAL COMME NT I NG E NDS JUNE 27
NE RALPROGRAM U PDAT E
►T
e c hno lo g y
►Pro duc t De ve lo pme nt Upda te s—L
isa K issle r
►Ope ra tio ns Upda te s
►Custo me r Ca re te a m b e ing re c ruite d ►T
ra ining b e ing de ve lo pe d
►F
a c ilitie s b e ing pre pa re d
OR T HE G OOD OF T HE O RDE R
►Pub lic Co mme nt
I NUE T HE
RSAT I ON
Ca rla Re ye s
I nte rim Dire c to r, Pa id F a mily & Me dic a l L e a ve Wa shing to n Sta te E mplo yme nt Se c urity De pa rtme nt (360) 485-2349 CRe ye s@ E SD.WA.GOV
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