CWU Enrollment Management Update CWU Board of Trustees October 21, - - PowerPoint PPT Presentation

CWU Enrollment Management Update

CWU Board of Trustees October 21, 2016

Sharon O’Hare, Vice President of Enrollment Management

10th Day Enrollment Report for Fall 16 Waiver Op>miza>on Analysis Enrollment Plan Development Schedule

10th Day Census FALL 16

15% Increase In First Year Undergraduates

10th Day Census 2015 Apps 2016 Apps 2015 Enrolled 2016 Enrolled 2015 App to Enrolled Yield 2016 App to Enrolled Yield WA 4286 6093 1535 1744 36% 28% Non- Resident 553 1173 94 137 17% 12% Internat’l 85 129 23 26 31% 24% TOTAL 4924 7395 1652 1907 34% 26%

10th Day Census FALL 16

New Transfer Enrollments Flat

Ellensburg campus and University Centers

10th Day Census 2015 Apps 2016 Apps 2015 Enrolled 2016 Enrolled 2015 App to Enrolled Yield 2016 App to Enrolled Yield WA 2003 2188 1236 1234 62% 56% Non- Resident 233 306 95 89 41% 29% Internat’l 102 115 52 48 51% 42% TOTAL 2338 2609 1383 1371 59% 53%

10th Day Census FALL 16

Total Enrollment: 11,993

FR SO JR SR Grad PB TOTAL

Ellensburg 3023 1678 2211 2605 566 295 10388 Des Moines 2 30 217 294 8 34 585 EvereX 1 4 26 49 80 Lynnwood 2 23 186 204 8 18 441 Moses Lake 2 5 30 29 1 67 Pierce 2 14 110 154 10 290 Wenatchee 1 4 20 25 1 51 Yakima 1 5 37 45 3 91

2014 to 2015 2015 to 2016 WA 997/1266 78.7% 1178/1537 76.6% Non-Resident 44/63 69.8% 64/94 68.0% InternaYonal 28/33 84.8% 18/23 78.2% Totals 1069/1362 78.5% 1260/1654 76.2%

Reten>on of First-year Students By Residency

10th Day Census FALL 16

2014 to 2015 2015 to 2016

• Afr. American

47/56 83.9% 39/66 59.1% Alaskan/NaYve 5/10 50.0% 10/14 71.4% Asian 30/39 76.9% 39/49 79.6% Euro, Mid. Eastern, White 648/797 81.3% 718/921 78.0%

• Pac. Islander

12/18 66.7% 15/21 71.4% Hispanic 132/183 72.1% 218/277 78.7% MulY-racial 87/121 71.9% 97/135 71.9%

• Nonres. Alien

28/33 84.8% 18/23 78.3% Not reported 80/105 76.2% 106/148 71.6% Totals 1069/1362 78.5% 1260/1654 76.2%

Reten>on of First-year Students By Race/Ethnicity

q Use AY16/17 award levels for AY17/18, but manage expenditures through more efficient processes q Package need-based aid immediately aaer receiving FAFSA – do not wait for student applica>on q Impose deadline for merit awards – May 31

Ruffalo Noel Levitz ERMS Recommenda>ons

Waiver OpYmizaYon Analysis

...

Low Need Cell 26 Cell 27 Cell 28 Merit Only Cell 31 Cell 32 Cell 33 Full Pay Cell 36 Cell 37 Cell 38

Waiver OpYmizaYon Analysis Willingness to Pay Ability to Pay (need)

Academic Tier I E/ NE Academic Tier 2 E/ NE Academic Tier 3 E/ NE Very High Need Cell 1 Cell 2 Cell 3 Need Level 5 Cell 6 Cell 7 Cell 8

...

Need and Willingness Analysis Approach

q Present all merit awards in a single package q Study feasibility of awarding merit waivers for 4 years q Drop FAFSA filing requirement for merit awards

ERMS Recommenda>ons - con>nued

Waiver OpYmizaYon Analysis

Ruffalo Noel Levitz

11

Total first-year students yield by academic rating

No need/merit & full-pay students Filed a FAFSA Did not file a FAFSA

19 % 23 % 5 % 8 % 40 % 33 %

Yield Reduced By Requiring FAFSA Filing for Merit Aid

Enrollment Planning

• Create organizaYonal enrollment planning structure
• SWOT analysis
• Establish strategic goals for total enrollment,

recruitment, retenYon, student support services

• Develop acYon steps, accountability, and metrics
• Implement plan, monitor progress, and periodically

report to BOT, execuYve leadership and campus Strategic Enrollment Plan Schedule – Fall16/ Winter17/Spring 17

Enrollment Planning OrganizaYonal Structure Execu>ve Leadership SEM Steering CommiXee Reten>on & Gradua>on Council

3-4 subcommiXees 3

• 4

sub

• Data Team

Recruitment Council

3-4 subcommiXees

QuesYons?