Culture and the visitor economy ten thoughts Phil Gibby, SW - - PowerPoint PPT Presentation

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Culture and the visitor economy ten thoughts Phil Gibby, SW - - PowerPoint PPT Presentation

Jan 13, 2023 113 likes •251 views

OFFICIAL Culture and the visitor economy ten thoughts Phil Gibby, SW Director, Arts Council England OFFICIAL 1. You might need to rethink everything. OFFICIAL 2. Import the best talent, and be sure to grow your own OFFICIAL 3.

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Phil Gibby, SW Director, Arts Council England

Culture and the visitor economy – ten thoughts

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  • 1. You might need to rethink

everything.

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  • 2. Import the best talent, and

be sure to grow your own

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  • 3. Festivalise your public

spaces

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  • 4. It’s *always* about the city-

region

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  • 5. You’ll need to invest if you

want a return

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  • 6. Make sure you get the

whole of your night-time economy right

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  • 7. Iconic locations are a major

draw card

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  • 8. Never underestimate an

asteroid

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  • 9. It’s a journey, not an event,

and it goes on forever.

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  • 10. Always remember – it’s as

much about the joy as it about the economics!

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Finally… “Pick up your litter. Share your stories. Dance in the street. Take back the night.”

  • Dimitri Hegemann