Cristina Noujaim, Amy Keyes, Jenni Jasperse Pitch Women who shop - - PowerPoint PPT Presentation

▶

Nov 03, 2022 101 likes •183 views

Cristina Noujaim, Amy Keyes, Jenni Jasperse Pitch Women who shop for clothing online struggle to order the right size for their body. Clothing sizes are inconsistent, resulting in a shopping cart abandonment rate of up to 67% and millions of

SLIDE 1

Cristina Noujaim, Amy Keyes, Jenni Jasperse

SLIDE 2

Women who shop for clothing online struggle to order the right size for their body. Clothing sizes are inconsistent, resulting in a shopping cart abandonment rate of up to 67% and millions of dollars in lost sales. PerfectFit is a chrome extension that allows women to find the right fit for their body. Unlike FitAnalytics, we take a consumer centered approach, which is the most effective way to increase customer retention for retailers. By giving women accurate sizing, PerfectFit allows women to shop online with confidence.

Pitch

SLIDE 3

Meet Paige DuBay

Age: 24 Hometown: Grand Rapids, MI Profession: Underwriter and Freelance Fashion Blogger on Instagram Hobbies:

Traveling
Shopping

○ Favorite store: Nordstrom

SLIDE 4

Use Case

“As a female Instagram fashion blogger who frequently shops for clothes on Nordstrom.com, I want to buy the right fit the first time so that I can be ready for my next big photo shoot.”

SLIDE 5

SLIDE 6

SLIDE 7