SLIDE 1 Home Technology and Lighting Control
Erik Anderson National Sales Manager Lutron Electronics Residential Construction (484) 809-3867 eanderson@lutron.com
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To make you think about how “technology” products consumers are buying for only $100s can effect their decision to become your customer Identify some of these technology advances that are directly related to your projects What resources are out there to help
Goals for today
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“What if I told you someday real soon every new construction/remodeling project you did would have as a standard: Automated lights, window treatments and thermostats …and the customer will expect that they will all be controlled from their smart devices? Would you say I’m crazy?” What if it’s true?
Change Creates Opportunity
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Consider these Facts Regarding the Development of “Modern Technology”
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- Every Christmas computer games are almost twice as
powerful – memory and processing speed
- Video games use more computer power than main
frame computers of the previous decade
- The Sony Playstation of today, which costs $300, has
the power of a military supercomputer of 1997, which cost millions of dollars The world of technology is changing rapidly, are you prepared?
The Power of Toys
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- The Economy has changed
- Technology has changed
- Homeowners expectations have changed
- Your competition has changed
New Reality
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Some Factors Affecting Your Business
SLIDE 32 Some Factors Affecting Your Business
Competitors Energy/Green Tighter Budgets Smart Devices New Homes Media
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upon entry
address book
to play music, dial numbers from phone book
$15K Much more than $15K
smart phone at night
VS
Taking Advantage of Consumer Wants
SLIDE 36 When Will Your Projects Catch the Car?
Server farms Remote connection Alerts/Notifications Etc. Cell Network 3G/4G Remote Mobile App access Alerts Control while away from home Monitor while away from home
Internet
SLIDE 37 Who Sees the “home” as an Opportunity
Internet Search Engine Cable Companies Internet Retailers Phone companies Security Companies
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35% of our current sales are from products we didn’t have 4 years ago.
Innovation is the Engine for Change
SLIDE 39 Home Technologies Marketed to Consumers
– Color temperature (Kelvin) & CRI
- Remote access to thermostats
- Remote access to security systems
- Remote access to video cameras
- Remote access to lights
- Audio (Sonos)
- Remote access to everything from your sofa
Remote, remote, remote = smart device control!
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Who is your guy? Who is the home technology lifestyle guy of the future???
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How do I find my guy?
SLIDE 42 How do I find my guy?
- Need to determine what “guy” you need
– What technologies do you want to promote?
- LEDs, lighting, thermostat, audio, remote access
- What brands are “best in category?”
– Trade publications, CE Pro, Residential Systems
- Connect with the manufacturer
– Subcontractor recommendations – Education for your sales team & installation team – Direct connection to new product advances
SLIDE 43 KEYS TO SUCCESS!
- Understand what technologies your
customers already have or will have
- Ensure the foundation to use those
technologies are in your projects
- Make sure you are staying on top of
trends, they change in a few years not decades
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Questions
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Thank you Erik Anderson Lutron Electronics (484) 809-3867 eanderson@lutron.com
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Whenever your lights, shades and temperature need to be somewhere between on and off, Lutron will be there to control them!