Channel Presentation Mainstream Networks Holding GmbH & Co. KG - - PowerPoint PPT Presentation

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Channel Presentation Mainstream Networks Holding GmbH & Co. KG - - PowerPoint PPT Presentation

Channel Presentation Mainstream Networks Holding GmbH & Co. KG 1 Mainstream Networks Holding GmbH & Co. KG 2 Mainstream Networks Holding GmbH & Co. KG 3


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Channel Presentation

Mainstream Networks Holding GmbH & Co. KG

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2 Mainstream Networks Holding GmbH & Co. KG

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  • Mainstream Networks Holding GmbH & Co. KG
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  • Mainstream Networks Holding GmbH & Co. KG
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5 Facets of the brand

Brand core

Characteristics Vision

Most popular female channel*

Romantic Passion Premium Productions Premium Stars Self-confident Humourous Real Authentic Sensual Attractive High-quality Feminine Heart-string tugging Positive Refreshing Glamourous Unique Harmony Reliable Enchanting Dreamy Relaxing Full of style

Emotional Quality Recreation Modern

Moments

  • f

Love

* within the target group

Mainstream Networks Holding GmbH & Co. KG

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6 Mainstream Networks Holding GmbH & Co. KG

Position Channel Share (%) 1 13th Street 0,72 2 FOX Serie 0,62 3 SYFY 0,48 4 TNT Film 0,39 5 TNT Serie 0,38 6 Romance TV 0,38 Position Channel Share (%) 7 Sky Krimi 0,36 8 History 0,34 9 Sky Cinema Family HD 0,26 10 TNT Comedy 0,19 11 Sky Cinema Emotion 0,16 12 AXN Action 0,07

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7 Mainstream Networks Holding GmbH & Co. KG

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8 Mainstream Networks Holding GmbH & Co. KG

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9 Mainstream Networks Holding GmbH & Co. KG

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  • Mainstream Networks Holding GmbH & Co. KG
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  • AFF

SHR%

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Mainstream Networks Holding GmbH & Co. KG

Reichenbachstraße 1 D - 85737 Ismaning Phone: +49 - 89 - 552 909 - 0 Fax: +49 - 89 - 552 909 - 999 Tim Werner COO Phone: +49 - 89 - 552 909 - 450 tim.werner@mainstream-media.ag Ralf Gabor VP Business Development & Distribution Phone: +49 - 89 - 552 909 - 453 ralf.gabor@mainstream-media.ag