1
Toyota Business Strategy Meeting 2007 Toyota Business Strategy Meeting 2007
M a s a t a m i T a k i m
- t
- S
e p t e m b e r 1 1 , 2 7 T
- y
- t
a M
- t
- r
C
- r
p
- r
a t i
- n
M a s a t a m i T a k i m
- t
- S
e p t e m b e r 1 1 , 2 7 T
- y
- t
a M
- t
- r
C
- r
p
- r
a t i
- n
Challenges for Sustainable Mobility Toyota Business Strategy - - PowerPoint PPT Presentation
Challenges for Sustainable Mobility Toyota Business Strategy Meeting 2007 Toyota Business Strategy Meeting 2007 M a s a t a m i T a k i m o t o M a s a t a m i T a k i m o t o S e p t e m b e r 1 1 , 2
1
e p t e m b e r 1 1 , 2 7 T
a M
C
p
a t i
e p t e m b e r 1 1 , 2 7 T
a M
C
p
a t i
2
Safety Safety Development of appealing products Development of appealing products
Effective utilization of alternative fuels
CO2 reduction Cleaner emissions
Challenges to Deliver Mobility for a Sustainable Society
3
To be introduced To be introduced
1.4 litre 1.4 litre
2.0-2.2 litre 2.0-2.2 litre 2.5-3.0 litre 2.5-3.0 litre
V8 4.5 litre V8 4.5 litre
Wide array of diesel engines and increased production
2 4 6 8 1 1 2 2 1 2 2 2 3 2 4 2 5 2 6
ディ ーゼルエンジン生産台数
2 4 6 8 1 1 2 2 1 2 2 2 3 2 4 2 5 2 6
ディ ーゼルエンジン生産台数 Reached 1 million units per year
1.6 litre class 1.6 litre class
CO2 Reduction Cleaner Emissions
Million Units
Diesel Engine Production Volume
4
Fuel economy improvement Fuel economy improvement
Low emission Low emission High output High output Low noise Low noise Advantage
Toyota D-CAT System Common Rail System
Common Rail System
High Pressure Injection 180MPa~ High Pressure Injection 180MPa~
Low Compression Ratio
Low Compression Ratio
Variable Nozzle Turbo Charger Variable Nozzle Turbo Charger
DPNR DPNR
CO2 Reduction Cleaner Emissions
(Diesel Particulate – NOx Reduction System)
5
0.01 0.02 0.03 0.10 0.20 0.30
NOx (g/km) PM (g/km)
I.W.=1590kg
1CD-FTV Euro4 Regulation
2AD 2AD-
FHV
Euro5 Euro5 Euro6 Euro6
catalyst for gasoline engine
catalyst for diesel engine We have been offering licensing of NSR to multiple car manufactures, and this seems likely to continue.
NSR:
NOx Storage Reduction Catalyst
DPNR:
Diesel Particulate – NOx Reduction System
Cleaner emissions by introduction of new engine Cleaner emissions by introduction of new engine History of Toyota’s after-treatment technology History of Toyota’s after-treatment technology
Promotion of emission treatment (original technology and production)
Cleaner Emissions
6
Environmental Superiority of Hybrid Vehicles
C O
2
削減
HV contributes to CO2 reduction
PRIUS PRIUS CAMRY HV CAMRY HV GS450h GS450h RX400h RX400h LS600h LS600h
Gasoline Gasoline Diesel Diesel Diesel HV HV
EC mode
Mass CO2 (g/km)
CO2 Reduction
7
1 1000 000
900 800 700 600 500 400 300 200 100
(1000 units/year)
(year) 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 201X
Japan Japan
1 million units per year
Cost reduction, Downsizing, Battery development Cumulative sales of 1 million worldwide
Further evolution of HV and plan of expansion to more models
CO2 Reduction
8
FFV FFV FCHV FCHV Plug in HV Plug in HV
conventional bio-fuel
conventional bio-fuel
Promotion of alternative fuels
CO2 Reduction
9
・ PHV runs by motor charged by electricity for short range ・ PHV runs by engine and motor for longer distances, high speed, and hill-climbing ・ PHV runs by motor charged by electricity for short range ・ PHV runs by engine and motor for longer distances, high speed, and hill-climbing
Charge battery from external charging, and expand EV driving range by motor Charge battery from external charging, and expand EV driving range by motor
Battery Household Electrical Energy Fuel tank Gas Station
Motor Engine
Promotion of alternative fuels
CO2 Reduction
10
Toyota selected HV-based PHV considering driving range, battery size, charge time, etc.
Electric flow Traction flow
Engine
Generator
Electric flow Traction flow
Engine
Generator
EV-based PHV EV-based PHV HV-based PHV (Toyota PHV) HV-based PHV (Toyota PHV)
Motor Battery Battery Motor Promotion of alternative fuels
CO2 Reduction
11
Toward Development of Appealing Products
Improve product competitiveness by development of appealing products and cost reduction technology
Development of Appealing Products
12
Promote robot development in four areas that assist people
Housework assistance
P e r s
a l t r a n s f e r a s s i s t a n c e
M a n u f a c t u r e a s s i s t a n c e
TPR-ROBINA
smartness smartness
High Level High Level
kindness kindness
High level High level
Nursing care/ medical assistance
13
Japan Japan Australia Australia
Southeast Asia Southeast Asia
North America North America Europe Europe
14
e p t e m b e r 1 1 , 2 7 T
a M
C
p
a t i
e p t e m b e r 1 1 , 2 7 T
a M
C
p
a t i