Cam pusphilly.org Collaboration between: City of Philadelphia - - PowerPoint PPT Presentation

2012 Conference

Building a Secure World Through International Education

Cam pusphilly.org

Collaboration between:

• City of Philadelphia
• Regional corporations
• Regional colleges and universities

2012 Conference

Building a Secure World Through International Education

History

• Two reports from 2000 made problem clear

– The Economy League of Greater Philadelphia produced a report Greater Philadelphia’s Know ledge Industry: Leveraging the Regions’ Colleges and Universities in the New Econom y.

• Report pointed out the disconnect between colleges and

universities and the regions economic and demographics statistics.

– Knowledge Industry Partnership (KIP) comprised of Greater Philadelphia Tourism Marketing Corporation, Campus Philly and Innovation Philly (now defunct) report showed:

– Philadelphia was doing OK in keeping their native students in the

• region. 86% retention rate

– Not doing so well with other students– 29% retention rate

2012 Conference

Building a Secure World Through International Education

HISTORY

• 2004

– Campusphilly.org became 501 non-profit with clear mission as a resource to connect college students with the city and region and to connect cultural organizations, employers and civic groups with the almost 300,000 full time equivalent students attending 101 institutions

• f higher education.

2012 Conference

Building a Secure World Through International Education

Cam pusphilly.org

• Attract

– Students to our regional schools by promoting the region as a top college destination

• Engage

– Enrolled students through internships and cultural and volunteer opportunities

• Retain

– Students after graduation by introducing them to employers, neighborhoods and Greater Philadelphia’s high quality of life

2012 Conference

Building a Secure World Through International Education

ATTRACT

• Applications to Greater Philadelphia regional

colleges and universities rose 75% between 2001 and 2009

– Higher rate than in 14 of the large metro areas including Atlanta, Boston, Chicago, Portland and DC

• 44% of students in the region applied to more

than one school in the Philly area.

• 49% of students going to school in the region

say that Philly was a positive factor in their decision to go to school here.

2012 Conference

Building a Secure World Through International Education

ENGAGE

• Campus Philly reaches 65%of regional students

each year

– Via Insider guides, weekly newsletters, CampusPhilly.org, and through internship and job- finding programs and services

• 45% of students say they know Philly well

– If they are aware of CampusPhilly this increases to 51%

• 74% of recent alumni who know Philly well stayed

for a year or more post graduation

– Only 15% of those who said they didn’t get to know Philly well stayed on past graduation

2012 Conference

Building a Secure World Through International Education

RETAIN

• In 2010 48% of non-native alumni reported staying in

Philly post graduate

– In 2004 the rate was 29%

• Internships are key

– 80% of those who stayed on past graduation reported that they had an internship in the area during college

• On line and free internship matching service

campusphilly.org/ careers

– During 2011

• 5870 students accounts
• 2519 posted positions

– 8% of employer internships are filled via the Campus Philly tool.

2012 Conference

Building a Secure World Through International Education

Future goals

• Moving into the international market

– Leading delegations in conjunction with the Pennsylvania Economic Development Association. – Participation in international education trade shows – Producing collateral materials for international students

• Special tab on web site

– Hosting international student visits

• Summer 2012

– 300 students/ families visiting from China – 300 students/ families visiting from India

2012 Conference

Building a Secure World Through International Education

• Daniela Ascarelli

– Assistant Vice Provost for International Programs – Director, Drexel Study Abroad

• Email: ascareld@drexel.edu
• www.drexel.edu/ studyabroad
• www.campusphilly.org